Sat.Apr 10, 2010 - Fri.Apr 16, 2010

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Debbie Weil on Corporate Blogging and Social Media

Debbie Weil

Is Social Media Becoming Boring?

Techipedia: Tamar Weinberg

For most, social media is new and fun. For others, though, social media is old and is falling out of favor. I'm seeing it happen of users who were happy about social media when it became hyped but are now realizing that they're not yet

Customer Service is the New Marketing

Buzz Marketing for Technology

Zappos was founded in 1999 and sold to Amazon for $1.2 Billion Dollars just barely over ten years later. Zappos is powered by its customer service and was built on the premise of WOWing each and every customer. It’s that WOW or should I say WOM that enhanced the value of their marketing and attracted a player like Amazon. But great customer service enabled by social is a no brainier. Tweet This!

22 Twitter revenue streams – monetizing tweets

Laurel Papworth

Whenever I present or give classes on monetizing social networks and online communities people usually have two questions. One, should we monetize other people’s activity? Two, how can Twitter make money? The first question is ethical – if money and currency is about a show of worth, a menu of value, then yes, we can monetize conversations and activities. Customer Pays Twitter .

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A World Gone Social

Learn how companies must adapt to survive.

HootSuite for Blogging – Twitter Management for Bloggers


HootSuite offers many great features that can aid bloggers in managing their Twitter accounts for blogging uses including promotion, monitoring, keyword tracking, reputation management and more. The following are reasons I chose to use HootSuite as my primary Twitter management tool, and the ways I use it to help in my blogging. Inside Kikolani’s Twitter Management for Blogging in HootSuite.

8 Social Media Tips for Small Business


8 Social Media Tips for Small Business. The majority of small businesses (52%) believe that having a social media presence is important, according to a national poll of 500 small business owners or managers commissioned by EMPLOYERS

Why twitter follower numbers mean nothing | Shuaism

Josh S Peters

Why twitter follower numbers mean nothing, they are a completely inaccurate judge of any value

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More Isn't Always Merrier

Gemma Went

We all use the phrase 'the more the merrier' in different contexts as part of our everyday speak, but what of the saying's use in the context of social media? Is it fair to say that all businesses should jump onto the social media

25 Major News Sites Ranked By Page Speed

Adam Sherk

Share with Google Buzz. Now that site speed is officially a Google ranking factor, site performance and page load time are important for SEO as well as usability. So how well do major news sites perform in these areas

SEO 15

How to Lose Your Twitter Followers in 5 Easy Steps


Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

Debbie Weil on Corporate Blogging and Social Media

Debbie Weil

The Next Big Thing in Social Networks


How much information are you willing to make public in order to improve your social networking experience? With the introduction of Foursquare and other location-based services, we started publishing our precise location data, and now with Blippy , our friends can see our credit card purchases as we make them. What capabilities might the next social networks  have to “improve&# our intimacy with our online friends? imagine it might go something like this*: Creddy. Creddy is a social network that makes your FICO credit score available to all of your social network friends. Pollygraf.

World's Greatest Salesperson contest by Ogilvy

Social Media Citizens

Just what a brilliant example of the major advertising brand Ogilvy using social media for it's brand awareness, the style reminds me a bit Microsoft ad about the consumer and advertiser relationship though. It's really interesting how

How to Lose Your Twitter Followers in 5 Easy Steps « idaconcpts


Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The free ride in social media is coming to an end

Direct Marketing Observations

As Twitter continues to edge towards more of a business model that will offer something close to a premium level offering, something else caught my eye this week and it was this… Ning announced that it was doing away with its free product and forcing its existing free networks to either make the change to premium accounts or migrate their networks elsewhere. Ning currently has more than 1.9

SocialCorp on iPad


A friend sent me this picture of the cover of my SocialCorp book via Kindle on an iPad. Posted via email from socialized.

Promoted Tweets: the Marketing Industry Insights

Social Media Citizens

promo-tweets-640. As you may have already heard Twitter has started its own Promoted Tweets program a few days ago. I was just following the discussion and reading all the news about it and decided to share this collection of posts

50+ ways to search Twitter | Shuaism

Josh S Peters

50+ ways to search Twitter and find discussions and people

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

This weeks #Social Media Topic: Managing the Effectiveness of Your Social Programs #SM55

Direct Marketing Observations

Effective social media programs? Yeah right, how would you ever prove it? That’s the struggle of corporate social media marketers.  There are tons of systems that help you listen and monitor , there are a lot of publishing tools that let you update multiple accounts and personas in the same dashboard, hundreds of social platforms and a few reporting tools.  The current SMMS solutions are tools. 

Wayne Gretzky was an Inbound Marketer

Buzz Marketing for Technology

A few years ago in every presentation I made I had a slide at the front of each presentation that featured Wayne Gretzky. It was affectionately called the “Wayne Gretzky School of Marketing” slide and it was basically a photo and a single quote that said “Skate to where the puck is going not to where the puck has been”. Tweet This! Share this on Facebook. Share this on Linkedin. Digg this!


What the Priests and Social Media Citizens Have in Common?

Social Media Citizens

smc. I am not that much into religion, but was having some thoughts about social media community and it's Teletubbic vibe or the goodness surrounding it. It brought me to this idea that goodness is very transferable and viral in it's

Increase Your Income With Google Adsense

Viper Chill

I've written about buying and selling websites quite a lot here as recently, that's how I've been spending most of my time. browse the online marketplaces

Buy 3

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.

Why Content Marketing Matters To Me And Should To You

Convince & Convert

Last week, Joe Pulizzi and his merry band of content strategists at Junta42 released new metrics, ranking the top content marketing blogs in the world. And guess what? The very blog that you're reading came out #1

When employees don’t care about customer service…

Direct Marketing Observations

So I had a nearly catastrophic event happen today. If it were not for me trusting my gut it would have ended badly. Let me tell the story. I had to meet a client at a local restaurant in Naples, Florida. I had a lot of things with me that I had to hand off to them and thus was a tad bit harried. Plus the fact that I was running late for another appointment meant that the normal focus was not there.

50+ ways to search Twitter

Josh S Peters

Hashtags, people, conversations, topics, etc. Sometimes it can be a bit daunting to look for what you need on Twitter. However, having the right tools sure helps a lot. I've put together a list of 50+ sites that you can use to help you

Tip of the week: Nutshell Mail

Gemma Went

So this week my tip is Nutshell Mail. handy email notification tool that aggregates your Twitter, Facebook, Linked In and Myspace notifications into one easy to digest email you can receive as often as you like

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

Find out What your Facebook Fans Really Think!

Harp Interactive

If  your business has a Facebook Fan Page, you want to create interesting and compelling content to keep your Fan community active and participating on your wall. Polls are a great way to engage your Fan base community for fun, feedback or to gain insight into your brand, product or service or customer mindset. Voters can then invite their friends to take the poll too! Step 1 :  Get the Poll app.

The cult of social media celebrityism

Direct Marketing Observations

I’m starting to become acutely aware of the extreme amounts of entertainment vehicles,  media outlets,  media devices,  content consumption and content creation that are being produced at massive levels all around me. Social media can do that. It can expose you to a lot. But I’m also coming to a conclusion too. We see it and we want it too. Why do you write? Why do you create vlogs?


Six Figure Writing: My Journey from English Failure to Blogging.

Viper Chill

I hope that my old English teacher is reading this post. The one who openly told me in front of 28 other students that writing is not for you. Whilst I've

Top 10 social media, marketing and pr links from last week

Gemma Went

Here follows the top social media, marketing and pr weeks from last week. Enjoy. The Art of the Unfollow 10 Tricks For Getting Inspired to Write 10 Google Hacks To Make Life Easier Social networks around the world 2010 The Social Media

What Could Your Cause Do with a Full Page USA Today Ad?

Geoff Livingston

Ironically, USA Today never asks that question in its #America Wants Twitterathon to give away a free full page ad valued at approximately $190,000. Perhaps worse, USA Today never asked itself how the newspaper can use a full age ad to help a charity that authentically reflects the newspaper’s mission. Instead we get another contest with no authenticity or theory of change.


Coachella 2010 Using Bing Twitter Maps « idaconcpts


Debbie Weil on Corporate Blogging and Social Media

Debbie Weil

New Job Opening

The Marketing Blog

Friends, at Iffort Consulting, we are recruiting a skilled designer/graphics professional with around (1-2 years) of experience in the following areas. Job Description Skill Set: Adobe Dreamweaver; Adobe Photoshop; Adobe Flash

Social Networking For a Cause: The Power of Online Communities

Saying It Social

I'd like to use this blog post to step out of our social-networking-for-business mentality and talk a little bit about using social networking for special causes. About two months ago, I was reading down my Facebook News Feed to see

Coachella 2010 Using Bing Twitter Maps


Event: Media140 Foodies with Bridget _Cooks

Laurel Papworth

I saw this wafting by on Twitter so clicked through: Media140 foodies. Foodies and the real-time web”. featuring the internet chef @Bridget_Cooks. At the Electrolux Showroom and Demonstration Kitchen. Watch as Bridget Davis prepares some fabulous food together with discussion and conversation around how real-time social media is changing the food industry. Tickets are just $15. BOOK HERE.

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