Sherrilynne Starkie
MAY 19, 2013
'Finally, a video that reveals the power of social media and why it’s changing us all! Related posts: Betty White flogs insurance via YouTube. Measuring influence online. What the hell is social media? PLEASE LIKE MY FACEBOOK PAGE. Related articles. Netflix, YouTube account for nearly half of all Internet usage. YouTube Turns Eight As Platform Surpasses More Than 100 Hours Of Video Uploaded Per Minute.
Buzz Marketing for Technology
MAY 22, 2013
'Posted in Commerce eCommerce Strategy. When Wal-Mart announced plans to use its retail locations to fulfill online orders last week, the media and business community broke into a collective game of word association. The word? Amazon. Prior to breaking the news, Wal-Mart was already one of the few companies that could compete with Amazon online. But after unveiling how it plans to do so—by fulfilling online orders in its own stores—Wal-Mart became Amazon’s first serious threat.
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Mindjumpers
MAY 22, 2013
'On its Facebook page, Facebook has recently released a photo album with 12 photos containing some of the platform’s major growth numbers in the past year. Most of the numbers compare growth from last year to May 2013. The number of monthly active users has more or less stagnated and has only grown 23%. However, the number of Likes and Shares has grown significantly, which indicates that even though there are not so many new users joining the platform any more, users still enjoy content and are
Direct Marketing Observations
MAY 21, 2013
'Yahoo’s recent announcement of it’s intent to purchase Tumblr has brought out the virtual fangs. Let’s take a look at some of the more creative responses. . . . Tumblr users are passionate and are worried about what will happen to their platform. Is that passion enough to keep their pages safe from being “Yahoo’ed?” If the deal goes down, Tumblr as you and I once knew it, may be done.
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Sherrilynne Starkie
MAY 21, 2013
'This handy infographic explains the importance of colour in graphic design and calls out good practices in logo design. It’s a great reference tool. The Impact Of Color Within A Logo Design infographic. Related posts: Microsoft’s new logo. New look and feel for LinkedIn. ICANN gets cool Toronto look and feel. PLEASE LIKE MY FACEBOOK PAGE.
Waxing UnLyrical
MAY 21, 2013
'Can you believe WUL celebrated its fourth birthday earlier this year? I didn’t make a big deal about it as I’ve done in years past , because… well, I don’t know why. But I should have, because in a world where blogs come and go (as so much else does), I’m proud that WUL is still around. Four years may as well be four decades in our world of instant gratification!
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Mindjumpers
MAY 23, 2013
'It is impossible right now to discuss brands and social media without hearing about the Social Newsroom and real-time content marketing. Oreo brought it to the world’s attention and made it big with their Super Bowl ads, but the concept continues to gain attention from companies and is attracting even more questions about how brands can integrate it into their current social media strategy.
Sherrilynne Starkie
MAY 18, 2013
'This week we saw the return from space of Astronaut Chris Hadfield who is now arguably one of the most famous Canadians the world has ever known, thanks to Twitter. He’s the commander of the international space station and has been in orbit since last fall. His use of Twitter is a space PR coup rivalled only by the antics of Landon Percival, a fictional character who goes to the space station after winning a lottery in Up and Down , the best-selling novel written by my colleague Terry Fallis.
Social Media Marketing
MAY 22, 2013
'A roundup of relevant links affecting our industry. Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
Convince & Convert
MAY 22, 2013
'In the summer of 2012, as I sat around with my colleagues in our conference room one afternoon, we were jolted by an “aha” moment. We realized that the coming of age of the newest generation, the iGen (or generation Z) is right now and that there would be another disruption similar, but different, from the one of the past decade. It was time to hustle and really scrutinize this generation, which turned 18 in 2012.
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Bill Hartzer
MAY 22, 2013
'From the combined efforts of Domain Boardroom (of which I am a proud member), Escrow.com , and myself, along with my buddy Elliot , victims of recent Oklahoma Tornado tragedy will benefit from money raised during an online auction. Several prominent members of Domain Boardroom have donated several very good domain names, Escrow.com has graciously donated their services, and I have decided to provide a full Search Engine Optimization Audit , as well.
Idaconcpts
MAY 23, 2013
'If you sell and deliver products in any way, then you may be forgiven for thinking that packaging isn’t the most important aspect of all. Perhaps you have come up with a brilliant product that you are proud of and you see this as the true selling point of your business – as your crowning achievement. You will probably then focus on your web design and marketing, to make sure that people can find out about it and get the information they need and on your profit margins and manufactur
Kikolani
MAY 24, 2013
'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. Optimize Your Content Marketing Strategy with 8 Keyword Tracking Tips – If the success of your content marketing strategy is in any way dependent on SEO and search ranking
Convince & Convert
MAY 21, 2013
'Whatever you think about Facebook, there’s one thing that’s hard to dispute: Mark Zuckerberg isn’t afraid to mix things up and try new strategies, and that’s especially true when it comes to advertising. If you don’t follow the social network closely, it’s easy to miss the newest advertising tools and tips. Let’s take a quick look at six things you can do to get more out of your Facebook campaign right now. 1.
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Small Business Mavericks
MAY 22, 2013
'Just in case you need a new search tool, Google has added one. It’s called Top Charts and it’s a part of the Google Trends project. Top Charts allows you to search for the top searches in a variety of categories by region and by month. It goes back to January 2004. Categories you can view top searches for include: Actors. Animals. Athletes.
Twist Image
MAY 21, 2013
'What are you going to reboot today? Today is the day. My second business book, CTRL ALT Delete , is now available. This book is broken up into two sections. Section one is titled Reboot: Business and in it, I define the five movements that have changed business forever that brands are doing little (to nothing) about. These aren''t trends (as in, things that are coming).
Koka Sexton
MAY 21, 2013
'LinkedIn is the professional network. Most people understand that LinkedIn is no longer just an online resume but a robust social network where professionals are able to connect, share and gather insights from others in their industry. One of the recent enhancements to LinkedIn is the ability to share rich-media into the activity stream like pictures.
Convince & Convert
MAY 23, 2013
'First, it was a custom speedo for a high school student that prompted people to think outside the buns. Now, Taco Bell’s custom ring bling gifted to a few “special ladies” is generating headlines for the company’s unique influencer strategy approach. Three weeks ago, the above snap shot of a custom gold ring bearing the Taco Bell name in cursive was posted on the company’s Instagram account.
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Small Business Mavericks
MAY 23, 2013
'Small business owners will often ask the question, “How often should I blog?” The correct answer is you should blog as often as you can without sacrificing the nuts and bolts of your business. If you can blog every day, that’s great. Twice a day, even better. But there’s a limit to how much one person can blog and still provide value to their readers.
Twist Image
MAY 24, 2013
'Yes, today is my Birthday. I''m not big on birthdays. That''s not true. I''m just not big on my own birthday. I''m not sure why. Maybe because I never got the pony that I wanted when I was a little kid (joke!). I''ve received a bunch of kind birthday wishes already (many thanks). With that, many people have also said that they are going to buy a copy of my new book, CTRL ALT Delete , today as "birthday gift.
Writtent Blog
MAY 20, 2013
'Like other forms of content marketing, email marketing can be a very powerful tool for boosting engagement and generating leads. But sending plain text emails from your Gmail account just doesn’t cut it for businesses. To effectively harness the power of email, you need a strong newsletter builder to create campaigns, manage contacts, and analyze results.
Convince & Convert
MAY 18, 2013
'Can I please get your help making my new book a smash hit when it releases next month? Please watch this… Through speaking engagements and such, I’ve sold a lot of copies of Youtility, and we’re headed toward the best-seller lists. But I could use a hand from you to make sure it does even better. We’ve produced thousands of hours of free content here, and I don’t ask for much.
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Small Business Mavericks
MAY 21, 2013
'Yahoo! has decided, after eight years, to spend some energy improving Flickr. This is great news. Specifically, there are three new improvements to Flickr that I think make it worth sharing photos (and videos) to again. Here they are (in a nutshell): 1 terabyte of space for storing photos and videos. Access Flickr from anywhere on any device. You can share videos up to 3 minutes in length.
Twist Image
MAY 21, 2013
'Channel surfing got weird. There was this episode of All-Star Celebrity Apprentice this season that revolved around each team''s ability to create a television ad for the consumer electronics company, LG. It wasn''t really about a particular model of television or kitchen appliance. It wasn''t about some new-fangled technology that would allow their washing machines to clean your clothes through some kind of micro-parcel technology.
Stay N' Alive
MAY 22, 2013
'I''ve got to admit - I love my Google Glass. A little awkward and geeky looking, yes, but for a geek like me that''s part of the appeal. There''s one thing I don''t like about them though, and that''s that I can''t wear them with my glasses, and I hate wearing contacts. It appears one Google Glass Explorer has fixed that though, and being the geek that you are, you can fix the problem as well, using a torx screw driver and a 3D printer (of course you probably have one of those as well - it''s c
Laurel Papworth
MAY 21, 2013
'I’m teaching a free webinar on Twitter for Australian Teachers – it’s on the PIL network for teachers and sponsored by Microsoft. **. It’s often said Twitter is one of the most powerful teacher professional development tools available. But how do you master it? What are the secrets to mastering Twitter, increasing your reach and influence, and understanding how to have Twitter serve you better?
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Small Business Mavericks
MAY 20, 2013
'USA Today reported today that Yahoo! has purchased Tumblr for $1.1 billion. The funny thing is they promise “not to screw it up.” People who have followed Yahoo! around for the past decade understand that comment. They have a bad habit of buying up properties only to close them down or do nothing with them. It’s a running joke in Internet marketing circles.
Twist Image
MAY 19, 2013
'Episode #358 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There are certain people that business leaders and marketers should be paying a lot more attention to. Adam Alter is one of those individuals. He recently published his first book, Drunk Tank Pink - And Other Unexpected Forces That Shape How We Think, Feel And Behave , and it is a truly fascinating journey into the relationship between the forces of our environment and how this shapes
Social Media Network Marketing
MAY 21, 2013
'Measuring Social Media can end up being a tedious task if not done with right Objective. You need to be clear on what exactly you are looking at. Measuring will go hand in hand with the objective and the reason as to why you ventured onto Social Media Platform. It is essential that you discuss and make sure that every concerned person is in tune with your Measuring Metrics.
Proactive Report
MAY 20, 2013
'A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Avinash Kaushik, Digital Marketing Evangelist for Google. That’s quite a statement. Does it apply to PR pros too? As a rule, PR folk are not stats and metrics buffs. Few university communication courses emphasize the need for metrics.
Stay N' Alive
MAY 19, 2013
'In case you haven''t been reading Facebook or Google+ lately, I got my Google Glass Explorer Edition this past week. You can expect me to share much more of my experiences here as I learn about it. One of the most frequently asked feature requests I see surrounding Google Glass is that it would be awesome if it had some sort of facial recognition included.
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