Sat.Oct 26, 2013 - Fri.Nov 01, 2013

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Infographic: USA vs Canada media consumption

Sherrilynne Starkie

'There is no doubt that Canadians are very different from our neighbours to the south. We say we won the War of 1812; they say it was a draw. We are part of the glorious British Empire; they chose to go it alone as a republic. We love to drink Ceasars; they think a Ceasar comes in a bowl. Turns out, in terms of media consumption, citizens of the USA are quite different from us canucks, too.

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This Week in Social Media: Top Stories

Harp Interactive

'Categories: Blog , SEO , Social Media Marketing , Twitter Tags: content marketing , hummingbird , marketing tips , social media , social media 2014 , social media tips , Twitter Busy week? Not to worry — we’ve got you covered! Here’s a short roundup of social media news, tips and updates from Harp Social for the week of October 28 – November 1.

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Trending Sources

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What Grandma Can Teach You About Social Media Marketing

yMarketingMatters

'My grandma taught us to behave well, to be kind, and to address our peers as well as our superiors with respect. She taught us how to embrace our unique personalities and talents, but to be polite, thoughtful, and considerate at the same time. Grandma showed us to pay attention to details and she never forgot to say please and thank you. . With her help, we learned the value of writing hand-written thank you notes and even today, I still write those knowing that they are a rarity in an age of e

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10 Reasons Why Being Your Own Boss Is The Cat’s Meow

Jason Yormark

'Yea that’s right. I made a list of 10 reasons why being self-employed rules to get you to come read my stuff. Because lists are cool like that. People don’t have time to read paragraphs. That’s so 2012. I wrestled a bit with posting this as by doing so, I possibly alienate myself to any “offers you can’t refuse” for a traditional 9 to 5er.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook Has Lost Their Teen Spirit

Firebelly

'Is Facebook being pushed out of the spotlight for teens? I started to ask myself this question during one of my daily conversations with my 14-year-old sister, Caroline, who is currently in the 8 th grade. I try to stay up to date on all the current drama and trends that are going on in middle school scene, which is actually pretty hard to keep straight.

Facebook 173
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8 Reasons You Should Perform Regular SEO Audits of Your Website

Bill Hartzer

'Performing a search engine optimization audit of your website on a regular basis, perhaps at least once every six months, is key to maintaining your web presence and maintaining your organic search engine rankings. It has been a while since I personally performed a highly technical SEO Audit of my own website, which I just completed. There were several things that I checked, and each of these are detailed here.

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More Trending

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Learn to Be in the Moment

Ari Herzog

'The Italian language has a wonderful word: Asolare. It is loosely translated as spending time in a meaningless but delightful way. Some describe the word as bittersweet exile, referring to 15th century poet Cardinal Pietro Bembo’s affections toward exiled Cyprus Queen Catarina Cornaro. The Spanish language has another wonderful word: Vacilando.

Travel 153
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How To Be A Hashtag Hacker

Firebelly

'The hashtag, or pound sign (#) for you social media novices, has become one of the most important ways we communicate with people online. It has evolved from being just a symbol into allowing people to easily aggregate and organize tweets, status updates, and photos that all have something in common throughout Twitter, Facebook, Instagram, Google +, Tumblr, and Pinterest.

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Custom Short URLs for Google+ At Last!

Janet Fouts

'Tired of explaining why you have a long string of numbers as the URL for your Google+ page? Then you’ll be as excited as I am to hear Google+ is finally rolling out custom URLs for both personal profiles and pages. The next time you log in you’ll notice a bar across the top of your browser with their suggested new name. You have the option to suggest a different one to fit your brand better but it must be requested.

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34 Australian Classified ads site

Social Media Marketing

'I am helping my other SEO Executive friends who do SEO for different-2 countries. Here is the list of Australian classified ads sites having good page rank and good Rlexa Rank. 1) [link] 2) [link] 3) [link] 4) [link] 5) [link] 6) [link] 7) [link] 8) [link] 9) [link] 10) [link] 11) [link] 12) https://www.allclassifieds.com.au 13) [link] 14 [link] 15) [link] 16) backpage.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Holiday Branding and Marketing For Social Media

The Social Media Incubator

'If you are looking for ways to boost your social media, this is the perfect time of year to do so. The holiday season is here, with some of the biggest holidays for online marketing: Halloween, Thanksgiving and Christmas. The holidays present a great opportunity for your social media strategy. Social media has become a main source of sales in today’s world.

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Pinterest Promoted Pins: 5 Must-Reads

Firebelly

'Promoted pins are launching on Pinterest. Learn all about it in the 5-must reads below. Pinterest Announces First Ad Product: Promoted Pins. By Lauren Indvik It’s been a long time coming: Pinterest, the heavily funded, 3 year-old image and video-sharing network, announced that it is going to begin experimenting with paid advertising. Pinterest Seeks Ad Revenue With Promoted Pins.

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Use Humor and Ridiculousness to Reach Your Audience

Convince & Convert

'Tim Washer, Cisco @timwasher. Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

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How to Stop Google from Encrypting Your Searches

Bill Hartzer

'I recently spoke at the Pubcon Conference in Las Vegas, and one of the big issues that came up was the fact that Google is no longer providing keyword search data to website owners. They’re now encrypting searches, forcing all users of Google search to use https as a default. The search engine marketing community is not happy that we’ve lost our keyword data.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Socially Share Blog Posts Easily

Ari Herzog

'I am testing a WordPress plugin to share blog posts across social media. Here’s a screenshot of the plugin’s homepage. If everything is set up correctly, a link to this post should be automatically published to profiles of mine on LinkedIn, Facebook, and Twitter. Let’s see… Is it working? Thanks for reading. If you were inspired, please add a comment and sign up to receive blog posts by email.

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Today is Internet Day!

Navolutions

'Did you know that October 29th is the anniversary of the first bits of data ever sent over a long distance computer connection? Check out TheInternetDay.com to learn more! The post Today is Internet Day! appeared first on Navolutions.

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2 Twitter Changes Making Life Easier for Big Brands

Convince & Convert

'In this bandwidth-challenged-from-a-hotel edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Twitter’s new move to enable direct messages to be sent and received even if both parties are not following one another. This has always been one of the quirks of Twitter, that you had to “follow back” to exchange DMs.

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How To Market To Young Moms

Small Business Mavericks

'Do you know who spends more time on social networks than everyone else? Young moms. Or, more specifically, moms with young children. At least, that’s what Experian Marketing Services says. Moms with young children are two times more likely to use social networks three times a day or more. If you have a product that would appeal to that demographic, then the place you need to be is online.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Explore Digital Media on Facebook

Ari Herzog

'If you use Facebook and want to explore digital media with me there, then please click here and join my group. You won’t learn best practices or case studies or guidelines for success. But similar to my blog, the group will help you discover the online things that make me giggle and grin. As I bid adieu to Twitter , the Facebook group becomes my new outlet for self-expression and a new place for you to connect with me — and with each other.

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Is Google Penguin Recovery All About Cleaning Up Links?

Bill Hartzer

'A while back I wrote about how many SEO companies and so-called SEO experts have been offering a Google Penguin Recovery Service. I mentioned that you really need to be very careful when choosing someone who offers this service, because they really can do more harm than good. They are, in fact, going to do things that will change your website’s link profile which could do serious damage to your overall website search engine reputation.

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You Do Not Own Your Audience

Convince & Convert

'Jeffrey Rohrs, author @jkrohrs. Jeffrey Rohrs , Vice President of Marketing at ExactTarget , joins the Social Pros Podcast this week to discuss his new book Audience: Marketing in the Age of Subscribers, Fans and Followers ; the best ways to measure your audience; and the fact that even though it may feel like it, you don’t own your audience.

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Why Tumblr Might Be The Perfect Vehicle For Your Brand

Small Business Mavericks

'Aside from the fact that web properties like Geocities and Posterous have been cut off from the World Wide Web – and it could happen to Tumblr too – Tumblr might actually be a good way to help you attract new readers for your blog and new customers for your business. There are three huge benefits to using the service, according to Search Engine Journal.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Social Media and Village Crisis Comms – Local Gov Councils and Emergency Services #NSWFires

Laurel Papworth

'How information traverses social media during a crisis like the NSW bushfires. The role of crisis comms and official vs non official media sources. When I was asked by the BBC to do an interview on Tuesday night of the fires I said no. Too close to home and we were busy preparing the house and property. But once the main threat on Wednesday had passed and I was asked by my editor at The Australian to write, I thought it through and said yes.

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What Keeps The Chief Marketing Officer Awake At Night? - Part 3

Twist Image

'Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? A very senior Chief Marketing Officer at one of the largest telecommunications companies in North America leaned over my shoulder after someone mentioned the famed Gartner report at an event, and sighed, "if I hear about this report one more time, I am going to blow a gasket.

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10 Unexpected Places to Find Business Blogging Inspiration

Writtent Blog

'I’ll clue you into a little secret. There’s no famous blogger out there who hasn’t struggled to find inspiration at one point or another. Literally everyone has days where their ideas run dry, or they’d just rather be sitting on a beach far from their laptop. Great content creators learn to find inspiration in unexpected and surprising places, regardless of whether they’re in business blogging or composing music.

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Develop A Real Content Marketing Strategy

Small Business Mavericks

'A few years ago, all you heard most SEOs talking about was link building. You were supposed to go out, buy links, pay for link strategies, and get your link house in order. Many SEO’s treated links like they were the most important thing about online marketing. Some of them still do. When Google came out with the Penguin update, suddenly, all the link builders decided to focus on content marketing.

Strategy 101
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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How Your Halloween Costume Affects Your Social Media Presence

Firebelly

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When Important Websites Crash

Twist Image

'The political punditry around the healthcare website crashing is laughable. People not getting access to their healthcare is serious business. This isn''t about politics. It''s about technology. As the owner of a digital marketing agency, I frequently find myself in conversation with very senior marketing professionals on the topic of IT and technology.

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Talking Social Media for Sales with Salesforce

Koka Sexton

'This week I was given the opportunity to speak on a SalesforceLIVE event with Ashish Vazirani of ZS Associates, Nasi Jazayeri of Chatter.com and Jamie Domenici of Salesforce. I had a great time. It was amazing how polished and professional the production was. We had some great discussion and I learned a lot about how Salesforce is embracing social media across the entire organization and not just in the product line.

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Native Advertising: The Next Big Thing

Small Business Mavericks

'Native advertising is social media content that looks like content but is really advertising. It looks and feels like the usual content you would find on social media, but when you click on the link and read or watch, then you discover that you are being advertised to. Really effective native advertising is creative and resembles actual real content even while you’re reading or watching it.

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9 Reasons Why Guest Blogging Won’t Work for Your Business

Writtent Blog

'You already know that guest blogging is an awesome technique to build and grow relations by generating incoming links. It’s 5 times more effective to grow a website audience and traffic by publishing posts on other websites than on your own. Even further, it’s the only white-hat SEO technique left out there that allows you to legitimately grow incoming links and audience. image credit: Search Mojo.