January, 2014

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Google Keep will get you organized

Sherrilynne Starkie

'Each New Year’s Day, people resolve to get organized once and for all, and for content marketers being organized can make the difference between being ‘good enough’ and ‘top notch’. Google Keep is a nifty little free app that can help lift a content marketing effort to the next level. Google Keep Screenshot (Photo credit: Schockwellenreiter).

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17 Critical Elements of a Solid Social Media Strategy

Harp Interactive

'Categories: Blog , Social Media Marketing Tags: content plan , Facebook strategy , set up social media , social media goals , Social Media Marketing , social media monitoring , social media optimization , social media plan , social media strategy 92% of companies are currently using social media*. But a much smaller percentage actually understand how to leverage their platforms and make them work toward their goals.

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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

'Social media and digital marketing are going to grow even stronger in 2014. Fact! These are no longer “nice to have”, but “must have” for your business. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

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UnSocial Social Media – Surfing LinkedIn Profiles As Anonymous

SocMed Sean

'I’ll be starting a new series on SocMedSean that focuses on some of the most unsocial social media behaviors that I see in the digital space. In previous posts, I’ve covered items like: Buying Facebook/Twitter friends and followers Auto-Direct messaging Liking your own status updates This weeks comes focuses on those folks who surf LinkedIn profiles and choose to display themselves as anonymous.

LinkedIn 253
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Monday Roundup: Happy New Year

Waxing UnLyrical

'Happy New Year! I hope that you all had a wonderful holiday season and are well rested, ready to take on 2014. In the spirit of the season, this week’s roundup features seven posts from around the web focused on the new year and what lies ahead. That’s a photo of red lanterns gliding into the Kolkata skies as part of The Tollygunge Club ‘s New Year’s Eve festivities, which is where I spent NYE. 1.

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The State of Social Media 2013 [infographic]

Mindjumpers

'It’s a new year and and we can look back at the social media year of 2013. The following infographic sums up 2013 in social media events, month by month. Events and videos created massive word of mouth. The Harlem Shake went viral, things went pretty fast on Twitter when Miley Cyrus was twerking at the VMA and ‘selfie’ even made to the Oxford Dictionary’s Word of the Year.

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01/10/2014: Social Media Snapshot

Harp Interactive

'Categories: Blog , Facebook , Google , Google Plus , Pinterest , Social Media Marketing , Twitter Tags: Blog , Facebook , Google , google plus , Pinterest , social media , Social Media Snapshot , Twitter Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending January 10, 2014: New on Pinterest VisualGraph Coming to Pinterest Board

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Most Popular Newspapers on Twitter: Guess Who’s #1?

The Realtime Report

'Which US newspaper do you think is tops on Twitter? A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today. These top three received the most mentions on Twitter in 2013; USA Today and the Washington Post also dominated the list of the top 10 most-tweeted newspaper website stories in 2013. The study ranked leading US newspaper sites by the number of tweets per week that were generated by the content on each site.

Twitter 195
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19 Twitter Best Practices That Show the Real You

Ari Herzog

'You may not know I curate a Twitter list that includes over 300 social media managers and marketing professionals at some of the world’s most well-known organizations. I frequently peruse the list to get inspiration. Among those represented are Jetblue, Sony, McDonald’s, Lockheed Martin, Keurig, Walmart, MTV, and Coca-Cola. Here are examples of tweets from today that have no links and no mentions of other people.

Twitter 185
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Forrest Gump Was Right…Life IS a Box of Chocolates

Waxing UnLyrical

'It has become abundantly clear to me over the past few years that life – through which we all must pass – is an ever-evolving puzzle and a genuine delight. Image: Adam Collins via Flickr, CC 2.0. Good things come our way, sometimes unexpectedly; and not-so-good (I’m a PR guy; I can’t say “bad”!) things fall on us. This has become particularly interesting to me in my now decade-long role of “head honcho” of the Curry College Communication Department’s undergraduate Public Relations C

Banking 226
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Why Apps May Become More Important Than Your Website

Convince & Convert

'In this “Polar Vortex” edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about this transitive postulate: We are spending more time online than with any other media. We are spending much of that digital time in mobile devices. Most of that mobile time is spent in apps. Therefore, apps are becoming the dominant form of digital interaction.

Mobile 167
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In Real Life: Social In Person (And Not In Media)

Firebelly

'What happened to being social in real life? Social media has shifted the focus away from culminating “real life” experiences with people. So to get to the point: I’ll be writing a column “In Real Life” that covers – what else – real life interactions and how they add the most vital value in the overall social equation.

Project 201
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01/03/2014: Social Media Snapshot

Harp Interactive

'Categories: Blog , Facebook , Social Media Marketing Tags: com , Blog , Facebook , Flipagram , social media , Social Media Snapshot , Web , web domains Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending January 3, 2014: New on Facebook Finally!

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Social Networking Stats: Comparing Top Brands (Big vs. Small) on Twitter, #RLTM Scoreboard

The Realtime Report

'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Meet the Power of Blog Syndication

Ari Herzog

'I recently wrote 19 best practices on tweeting like a human. Please visit that link and focus on the number of people who clicked my social sharing buttons. As of this moment in time, 9 people shared it on Facebook, 46 shared it on Twitter, 10 shared it on Google+, and 3 shared it on LinkedIn. And that’s just from my post on my blog. Visit the same post on Business 2 Community and you see 8 LinkedIn shares and 87 retweets.

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Telecommuting: It’s Not for Everyone

Waxing UnLyrical

'[Ed: it''s Shonali''s, er, my, birthday today! In the spirit of this post, she''s, er, I''m, taking the day off. But she, er, I, will be making up for it later, as you''ll see is wont to happen when you read Karelyn''s terrific guest post.]. When I tell people I work from home, I’m often met with an envious stare and the inevitable question, “How do I get started?”.

Flickr 216
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9 Best Social Media and Content Marketing Tips From Buffer

Convince & Convert

'We’ve experimented with lots of different content marketing methods at Buffer, so I wanted to share with you 9 of the best ways we’ve found to increase engagement and improve your content strategy. Especially after launching Buffer for Business recently, a lot of business approached us, asking which practical tips we had for them to improve their social media and content marketing.

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Content Creators Unite At NMX 2014: A Brief Review

Firebelly

'A few weeks ago my father ( @shashib ) and I attended the New Media Expo in Las Vegas (If you want more information on this check out my Blogworld post ). While we didn’t stick around for as many sessions as last year, we met some great people and learned a ton. Here are some of the key takeaways: The Iceberg Analogy. Social media specialist Lynette Young spoke about her path to success and how it didn’t come overnight.

Review 176
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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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01/17/2014: Social Media Snapshot

Harp Interactive

'Categories: Blog , Facebook , Google , LinkedIn , Social Media Marketing , Twitter Tags: Facebook , gmail , Google , linkedin , social media , Social Media Snapshot , Twitter Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending January 17, 2014: New on Facebook New Desktop Messaging Interface Coming Soon?

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Social Networking Stats: 80% of World Leaders on Twitter, #RLTM Scoreboard

The Realtime Report

'The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.19 billion monthly active users. via Facebook. YouTube. over 1 billion monthly unique users. via YouTube. Twitter: over 218 million monthly active users. via Twitter. Qzone: 599 million monthly active users. via TechCrunch. Sina Weibo: over 500 million users. via The Next Web.

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How a Brand is Born Online

Ari Herzog

'Thank you for reading my blog where I write and explore digital media. Meet AriHerzogDotCom. On the first day of 2014 I launched a series of social media channels under this name. Follow my brand on this Twitter page. Follow my brand on this Facebook page. Follow my brand on this Google+ page. Follow my brand on this Pinterest page. Follow my brand on this LinkedIn group.

Brands 162
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Microvideo Will Dominate 2014

Waxing UnLyrical

'When Vine debuted last January, I wasn’t convinced of how much difference just six seconds could make. Sure, our attention spans are seemingly dwindling by the second, but six seconds doesn’t allow for much. Image: Chuck Hagel via Flickr CC 2.0. Leave it to me to doubt humanity. A year later, and I’m in love with BatDad. Still, the use of Vine, and Instagram’s answer to it of 15 second videos, didn’t seem like something brands would be able to leverage quickly.

Instagram 212
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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50+ Filters to Keep Your Gmail Inbox Squeaky Clean

Kikolani

'Have you always wanted to maintain Inbox Zero, but found yourself falling short as email upon email piled up in your inbox? Are you not a fan of Gmail’s new tab system? If so, then filters may be the solution to your problem. Filters allow you to tell your email service exactly where you want specific emails to go. The emails that clutter your inbox the most are the ones that are from automated sources – newsletters, notifications, press releases, social media updates, and so forth.

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The Science Of Maximizing Your Social Media Impact

Firebelly

'(Image via wikimotive). The art of finding the optimal times to post updates, tweet, and share brand items on social media remains a conflicting mess of information. Not only are the platforms themselves constantly getting new updates, the demographics of the people who use the platforms are continuously changing as well. Since there is no tried and true way of knowing your posts are being published at the perfect time, it is important to know your brand’s audience and the habits of its fans.

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01/24/2014: Social Media Snapshot

Harp Interactive

'Categories: Blog , Facebook , Google , SEO , Social Media Marketing , Twitter Tags: Facebook , Google , HootSuite , Instagram , social media , Social Media Marketing , Twitter , uverVU Social Media Snapshot Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place. Below are highlights of changes on top social media platforms for the week ending January 24, 2014: New on HootSuite HootSuite Beefs Up Analytics with uberVU In an effort to

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Doing Just Vine: How Vine Changed the Social Landscape

The Realtime Report

'This is a guest post by Megan Totka, Chief Editor for ChamberofCommerce.com. Approaching the one-year anniversary of its launch, Vine has proven to be the little app that could. The seemingly-revolutionary microvideo platform has managed to make a splash in the social sphere and show that it means business. The numbers don’t lie when it comes to Vine’s success, especially when we consider: Just how many Vines are shared on Twitter per second.

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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

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Who Cares What Chris Brogan is Drinking?

Convince & Convert

'Image via BigStockPhoto.com. You know who Chris Brogan is, right? Skip the following paragraph. What?!? You don’t know the name? Chris is the publisher of Owner Magazine , CEO of Human Business Works, a publishing and media company, a keynote speaker, marketing consultant to major brands, and the bestselling author of six books. Marketers want a piece of Chris.

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Forget Everything You Ever Learned About Body Language

Waxing UnLyrical

'Guest Post by Rob Biesenbach. If there’s one principle that unites the PR and marketing community, it’s the age-old wisdom that “93 percent of all communication is nonverbal.” It’s all about your body language, right? Image: José Luis Ruiz via Flickr, CC 2.0. Well, prepare to have your mind blown: that figure is a myth. But because so many people accept it as gospel, they tie themselves up in knots in presentations, job interviews, and other important moments.

Exercises 208
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Infographic on Amazing Google Facts

Idaconcpts

'If you saw The Internship starring Vince Vaughn and Owen Wilson, you would have learned a couple of amazing facts about Google. For example, the scene about the green paddle for “yes” and the red paddle for no goes much more than just for training. It is an actual method used by Googlers for quick group discussion. A lot of Googlers were happy to see that reference to their company on the movie.

Google 160
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From Seoul To Copenhagen: Making My Way To My Perfect Place

Firebelly

'When Firebelly first contacted me to interview for a freelance design position, I was skeptical. I had recently moved back from Copenhagen, where I was an Art Director’s Assistant at INDEX: Design to Improve Life. After living in one of the most progressive design-thinking countries in the world, all I wanted to do was move away from Indiana. However, when I interviewed with Firebelly I found that one of the most progressive agencies had been right here all along.

Fashion 163
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01/31/2014: Social Media Snapshot

Harp Interactive

'Categories: Blog , Facebook , Google , Pinterest Tags: Facebook , Facebook custom audiences , Google , Paper , Pinterest , Pinterest Interests , social media , Social Media Marketing , Social Media Snapshot , website custom audiences Social Media Snapshot: Website Custom Audiences, Pinterest Interests, Snazzy Google Apps and more. Catch up on the need-to-know changes and updates in social media that affect your business and brand…all in one place.