Sherrilynne Starkie

NOVEMBER 28, 2017

The Canadian newspaper industry has, so far, been unsuccessful in securing a Federal government bailout as both readers and advertisers flock to social media for news and entertainment. But the backroom deal between competing newspaper publishing companies Postmedia and TorStar must surely up the ante. Photo by Mike Ackerman on Unsplash. The agreement sees the two national organizations exchange ownership of 41 community and commuter newspapers and then shutter most of them, but it’s the fault

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Devumi

NOVEMBER 3, 2017

Red Bull is one of the most popular brands on social media. How they pulled it off is an inspiring social media case study. Discover Red Bull’s secrets to being the energetic brand with the incredible video and social media marketing. Social media case study: Red Bull Unlike other brands, Red Bull rarely advertises its […]. The post Social Media Case Study: How Red Bull Built a Strong Fan Base Online appeared first on Devumi.

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Convince & Convert

NOVEMBER 6, 2017

Live video is nothing new. In fact, live broadcasting has been around since the 1950s. However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities.

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Waxing UnLyrical

NOVEMBER 2, 2017

Guest Post by Jen Zingsheim Phillips. The October #measurePR Twitter chat focused on the issue of gender bias in advertising and how measurement of gender bias can affect PR. Our guest for the October chat was Angie Jeffrey , APR, ABX’s Vice President of Brand Management. She is on the team behind the Gender Equality Measure (GEM™), created jointly by ABX and the National Advertisers (ANA) Alliance for Family Entertainment (AFE)’s #SeeHer team.

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Webbiquity SMM

NOVEMBER 30, 2017

Guest post by Godwin Adoga. Automation has been a big win for small and large businesses alike. Any one of us can think of many things we’d rather do instead of laboring over repetitive tasks that a computer could easily take care of. You could have spare time for lunch breaks, hangout runs and whatever you love doing once your tasks are handled by a machine.

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The Realtime Report

NOVEMBER 5, 2017

Tips To Build Social Presence and Influence. This is the world of social media. Presence decides purpose and influence decides power. It pays to be in the power circle and here’s how you can do it. Choose your social media. While most of us can only think of Facebook when it comes to social media, there are other pages as well. Depending on your preference, you can choose the right fit for you.

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The Social Media Hat

NOVEMBER 24, 2017

While consumers are interested in gadgets and appliances, savvy businesses and marketers know that Black Friday is a GREAT day to get deals on the tools and services we use every day!

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Jenn's Trends

NOVEMBER 8, 2017

We all wanna do our best and put our best foot forward on social media. Instagram is no exception. And, being such a highly visual platform, creating the best content is key! But, how do you know what will perform best on Instagram? That’s what I’m here to help you with! First of all, we […]. The post Which Types of Content Perform Best on Instagram?

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Pam Moore

NOVEMBER 12, 2017

Are you a digital or social marketer wanting to progress in your business and marketing career? Do you find yourself getting stuck, getting passed over for promotions? Do you often find it hard to win budgets, grow your team or simply justify your own job? Or it could be you are having a hard time landing or even keeping the job in the first place. If this is you, then you definitely landed on the right blog post and podcast today.

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Convince & Convert

NOVEMBER 13, 2017

The race between Snapchat and Instagram might finally have a clear winner. Adweek recently announced that Instagram Stories, an Instagram feature considered to be in direct competition with Snapchat, now has 250 million daily active users—more than Snapchat’s entire user base. But even more impressive than Instagram’s number of daily users is the speed at which the app continues to grow compared to its competitor.

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The Realtime Report

NOVEMBER 7, 2017

3 Ways To Improve Productivity . We all want to boost our efficiency and enjoy a better work life balance, but it’s the time when we’re busiest that productivity proves the most elusive. We know that inefficiency in the workplace affects our customers, our employees and ultimately, our bottom line. But in these changing times, when businesses seem to be working at double speed, how can we possibly keep up?

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Sherrilynne Starkie

NOVEMBER 26, 2017

I’m bringing back the weekly top five that was such a popular feature on this blog many years ago. Each week, I’ll highlight the five most important social media news stories of the week (according to me!). This week we have new innovations from Twitter, LinkedIn, Facebook and Pinterest. REPORT. Sherrilynne Starkie. Owner. 5. items . 1. followers . 0. votes . 4. views.

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The Social Media Hat

NOVEMBER 6, 2017

Facebook has determined to develop "the social infrastructure for community -- for supporting us, for keeping us safe, for informing us, for civic engagement, and for inclusion of all." Here's how they're doing it.

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Communities Facebook Engagement 167

agora pulse

NOVEMBER 8, 2017

If you don’t feel like reading this entire post, let me give you the conclusion right here: By repeating a LinkedIn post 5 times, I was able to get 24 times more views in total than the very first post had. That first post got 109 views while the next 4 got a total of 2,547 views. You read that correctly. By republishing my link post on LinkedIn just 4 times, I was able to go from a disappointing 109 views to an incredible 2,656 views in total.

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Pam Moore

NOVEMBER 6, 2017

Would you like to achieve more ROI from your Facebook advertising and Facebook boosted posts? Do you see that cute little Facebook “boost post” button but don't really know how to optimize it? If you answer yes to this question then you have arrived at the right place. The truth is that although the Facebook boosted post advertising option is very easy to use and may often seem easier than other Facebook advertising options, there are clear scenarios where it may be worth your time t

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Advertising How To Facebook ROI 166

Jon Loomer

NOVEMBER 16, 2017

Back in September, I provided three tips on how you could continue to edit link previews when creating a Facebook post. This functionality had otherwise been taken away in an effort to combat fake news. One of the methods I shared with you was claiming link ownership… At the time, I was frustrated that I didn’t have the ability to claim link ownership.

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The Realtime Report

NOVEMBER 3, 2017

Routing Your Home: Be Sure To Get A Router That Improves Your Signal. Every modern home or office needs at least one Wi-Fi router. Wireless internet is so prevalent these days that most people expect it to be available everywhere they go. At home, it’s ideal to have a strong connection so that you can browse the internet in peace. If you’re on a budget, you might be wondering how to choose a router wisely without breaking the bank.

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Wireless Banking Buy Cost 175

Sherrilynne Starkie

NOVEMBER 14, 2017

“Most people look at engagement as a program. I look at it as a system. Most look at is as tactical. But if we start with the tactics…we often miss the bigger picture,” explained Priya Bates, president of Inner Strength Communications in an interview for IABC Ottawa’s The Voice Podcast. “Communication is operational as opposed to philosophical.

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Engagement Strategy System Features 150

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The Social Media Hat

NOVEMBER 20, 2017

If you’ve been thinking about starting a blog, this is the place to start. How to determine your audience and focus, get your blog running, build an audience and make money.

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How To 168

yMarketingMatters

NOVEMBER 9, 2017

Last week I attended Ramon Ray’s SmartHustle Small Business Conference in New York City. What a day! Ramon will wake up any room at 8 am! He is such an energizing speaker, with a great sense of humor, knowledge and experience. It’s contagious. He gathered together a bevy of high calibre presenters with such wisdom to share, not only on business, but on life, and how to integrate both.

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Pam Moore

NOVEMBER 3, 2017

When done right, Facebook advertising can be one of the best paid media options available to businesses of all sizes today. Facebook advertising is a marketing tactic every marketer is talking about it, but very few actually know how to drive real business results. Unfortunately there are far too many “experts” preaching and teaching how to get rich and famous overnight using Facebook marketing.

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Advertising Facebook ROI Training 165

Jon Loomer

NOVEMBER 7, 2017

I’ve received countless questions during the past week about the nifty little Messenger widget that hovers on the right side of my website. That’s the Facebook Messenger Customer Chat Plugin , and I am lucky enough to be part of the closed beta. What is the Facebook Messenger Customer Chat Plugin? The Facebook Messenger Customer Chat Plugin allows publishers to provide an easily accessible entry point into a Messenger conversation while on their website.

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Facebook Widget Mobile Conversation 144

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The Realtime Report

NOVEMBER 9, 2017

Boost Your Business By Knowing What Resources Are Available. Despite various economic downturns, statistics for new businesses have remained very consistent since 1995. About 80 percent of these enterprises fail in their first year. That oft-quoted statistic may not be entirely accurate, because a business that is sold or merges with another enterprise may not necessarily be considered a “failure.”.

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Resources Real Estate Banking Statistics 175

agora pulse

NOVEMBER 27, 2017

We all love sales, but when it comes to social media, engagement is the name of the game. And of all engagement, actual comments rank towards the top. This just as true for YouTube as it is for Facebook or Twitter, even though it isn’t always thought of as a social networking site. It can provide valuable social proof, showing first-time visitors that all these other users were invested enough in your content to comment on it or subscribe to your channel.

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The Social Media Hat

NOVEMBER 28, 2017

The answer may not be simple, but with the right guidance, you will get a reasonable timeframe for how long it will take to make money once you start your blog.

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Meltwater

NOVEMBER 2, 2017

If there’s one constant in the world of public relations, it’s change. The profession is… Read More.

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Pam Moore

NOVEMBER 23, 2017

Cyber Monday, Black Friday and online holiday ecommerce sales.… either you are ready or you’re not! Many business and marketing leaders miss out on tapping into the power of the online shopping holidays and events to increase sales, brand awareness and most importantly connect with their audience. Too many times they think it's just for the big online and offline retailers.

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Social Media How To Marketing ROI 165

Jon Loomer

NOVEMBER 2, 2017

You might have noticed an update while creating your ads recently: Facebook Campaign Goals. Let’s take a closer look at what Facebook Campaign Goals are and how you might use them… The Purpose of Facebook Campaign Goals. When viewing the performance of your campaign, ad set, or ad, Facebook generates a Results column… By default, this has been the metric you optimize for at the ad set level.

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The Realtime Report

NOVEMBER 17, 2017

Wireless Speakers Are A Great Choice For Your Home. How often do you entertain in your home? Is movie night a regular occurrence over the weekend? Does every sports fan on the block come to your house to watch the main event? If so, you could probably stand to upgrade your speakers. Today, we’re going to look at the advantages of choosing a wireless speaker system for your home entertainment center.

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Wireless Sports System Cost 172

agora pulse

NOVEMBER 19, 2017

The following post was written by Anastasia Melet of wave.video. Video is an incredibly powerful way to connect with your audience on social media – but the format in and of itself is not necessarily the “magic bullet” you’ve been looking for. To truly raise awareness, increase customer engagement and broaden your audience in the ways that you’re aiming for, there are a few key things we suggest that you always keep in mind. 1.

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The Social Media Hat

NOVEMBER 1, 2017

One of the biggest challenges facing bloggers is getting other people to share your content. Tailwind Tribes can fix that.

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