43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019

43% of US Broadband Households Plan to Purchase a Smart Home Device in 2019

Parks Associates today announced the topics and call for papers for the 14th annual CONNECTIONS™ Summit: Smart Home Business Models and Strategies, taking place January 7, 2020, on the first day of CES® 2020 in Las Vegas. The event features sessions on smart home, sales channels, connected health, and home security and will conclude with a networking reception where analysts, session speakers, and VIP CES attendees mix to discuss the state of the market.

“Forty-three percent of US broadband households plan to buy a smart home product in 2019, but many markets have struggled to transform this interest into actual sales, specifically among new buyers,” said Elizabeth Parks, President, Parks Associates. “Many of the most important innovations in the smart home in 2019 and looking ahead to 2020 focus on opening new channels and creating new experiences that will move consumers through the buyer’s journey. At CONNECTIONS™ Summit, Parks Associates analysts and smart home executives will explore the latest innovations and analyze the keys to success in 2020.”

Early CONNECTIONS™ Summit sponsors include Alarm.com, Sprosty Network, and Trusource Labs.

Additional data from Parks Associates:

  • 35% of consumers report experiencing a data privacy or security issue in the past 12 months.
  • Smart thermostats and networked cameras are the most highly adopted smart home devices.
  • 25% of US broadband households plan to buy a smart video doorbell in 2019; 25% also plan to buy a smart speaker with voice assistant in 2019.
  • Incidence of DIY/self-installed security systems increased by 10% over the past two years.

CONNECTIONS™ Summit focuses on the best business strategies and key consumer value propositions for the Internet of Things (IoT), the smart home, and connected and mobile CE and services. Topics:

  • Channels: Broadband and Security Providers, Retail, Insurance
  • Managing the Home Network: Wi-Fi, 5G, and Mesh Networking
  • Privacy and Security: Protecting Consumers
  • Installation and Support: Next Gen Home Services
  • Disruption in Home Security: Smart Home Convergence
  • Independent Living and Wellness: Smart Home Tech
  • Energy Management Solutions: Smart Home Crossover
  • Smart Home Platforms: Creating New Experiences

Parks Associates is currently accepting speaker submissions for CONNECTIONS™ Summit 2020.

Summit Supporters include AI Time Journal, Bedrock Learning, Best SEOs, Best Web Design Agencies, CEDIA, Crowd Reviews, Copybook, Council, Datafloq, eReleases, Electronic Security Association, HIVE (Hanley Wood), Home Grid Forum, Innovation and Tech Today, Innovation Leadership Forum, Intelligent Health Association, IoT Consortium, ISE Magazine, KNX Today, LonMark International, Method, MoCA, MyTechMag, Open Connectivity Foundation, PharmaVOICE, Residential Tech Today, Security Systems News, Telecompaper, The Monitoring Association (TMA), Top SEO’s, Visibility Magazine, Wi-Fi Alliance, Women in Technology International, and Z-Wave Alliance.