Successful Pitches to Journalists–Stories from the Trenches
Meltwater
JANUARY 17, 2017
Public relations campaigns often include media outreach. But, as any PR pro who works in… Read More.
Meltwater
JANUARY 17, 2017
Public relations campaigns often include media outreach. But, as any PR pro who works in… Read More.
agora pulse
JANUARY 17, 2017
Just last week I walked around Harvard Square (Cambridge, USA) while talking with my Instagram followers on an Instagram Live video. It’s both terrifying and exciting to start a live video—when you go live you can’t edit, modify, cut scenes… it’s just you and your audience together, experiencing the moment. How can you use terrifying-yet-exciting Instagram Live video for your business?
Ignite Social Media
JANUARY 17, 2017
The Super Bowl is … “the Super Bowl” of social media for brands. During the day of the big game, brands receive up to 6x more mentions on Twitter. Usually this is due to purchasing TV ad space, but social conversation in general spikes on this day thanks to over 60 million participating users contributing around 200 million posts, comments, likes and tweets.
Sprout Social
JANUARY 17, 2017
When you think of keywords, the first thing that probably comes to mind is the phrases people search when trying to find your products or services. While those make up the bulk of the keywords for most companies, there’s another area you should pay attention to: branded keywords. What are Branded Keywords? Branded keywords are phrases directly associated with your brand like your company name, specific product names or the company founder’s name.
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Socialmedia.biz
JANUARY 17, 2017
How Accelerated Mobile Pages can fuel your mobile marketing strategy. Target audience: Businesses, brands, mobile marketers, digital marketers, advertising agencies, SEO specialists, entrepreneurs, educators, journalists, Web publishers. Post by Anna Rodriguez. A lot has been said about Google’s Accelerated Mobile Pages (AMP) and how it affects business owners, startups and digital marketers.
Devumi
JANUARY 17, 2017
In the last few years, Twitter has grown in significance not only online, but also outside of it. The platform had a huge impact on events like the Arab spring of 2011, and the US Presidential elections of 2016. In these, Twitter influencers played a large role in mobilizing people to take action. While you […]. The post How to Become a Successful Twitter Influencer: Modern Day Trendsetting appeared first on Devumi.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Proactive Report
JANUARY 17, 2017
Visual content is still the best way to increase engagement. Unfortunately, most PR practitioners are not professional photographers or graphic designers. It was never part of our training because it was not part of PR before. Now it definitely is. Consider this statistic: More than 80% of news stories have some visual material. Editors and publishers know that visuals increase views and shares, so they look for stories with great visuals.
ProBlogger
JANUARY 17, 2017
SEO scares or confuses most bloggers and for very good reason. Google makes it a challenge for you to understand what they are doing, and they keep changing the rules. If that were not enough, there is also a lot of half-baked information out there and blog posts filled with the wrong information. So, in this post I want to highlight five ridiculous SEO myths you should ignore and, what you should do instead.
Pixlee
JANUARY 17, 2017
The future of online retail is here, now, and quickly becoming the norm. Familiar with Warby Parker? Dollar Shave Club? Alo Yoga? These examples of vertical commerce (or v-commerce for short)—also known as digitally-native vertical brands (DNVB) —are quickly becoming forces to be reckoned with. Marketing expert and CEO of Bonobos, Andy Dunn coined the phrase “digitally-native vertical brands” for companies that have essentially been born to function online.
ProBlogger
JANUARY 17, 2017
SEO scares or confuses most bloggers and for very good reason. Google makes it a challenge for you to understand what they are doing, and they keep changing the rules. If that were not enough, there is also a lot of half-baked information out there and blog posts filled with the wrong information. So, in this post I want to highlight five ridiculous SEO myths you should ignore and, what you should do instead.
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Convince & Convert
JANUARY 17, 2017
Saying that social media has taken the world by storm is like saying that rain is wet or that fire hurts—it’s a bit of an understatement. We live in a world where Facebook alone has over 1.65 billion active monthly users. It’s a phenomenon that affects both casual users and businesses alike. Today, I’m going to show you how social media has evolved in the small amount of time it’s been around, and how it has taken the world by storm.
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