Mon.Jun 13, 2016

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Monday Roundup: #AMECSummit Rockstars

Waxing UnLyrical

Tonight I’m leaving on a jet plane for one of the greatest cities in the world: London! Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is).

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Brands at E3 Need Twitter and Marketers Push for More Personalized Content | Social You Should Know

Ignite Social Media

Marketers put more emphasis on personalized content and Twitter presents a huge opportunity for gaming and entertainment brands. That and more in this week’s Social You Should Know. Facebook Reach Continues to Drop. According to a new study by SocialFlow (of over 3K Facebook pages), organic reach has dropped 42% since January, after holding steady during much of 2015.

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Euro 2016 & Social Media: 5 Things We’ve Learned From the Data

Talkwalker SM

Unless you’ve been living under a rock, you know that UEFA Euro 2016 has begun! Using Talkwalker social media analytics , we have created a live, open data dashboard to uncover unique insights about the discussions surrounding the tournament on Twitter: who are the most discussed players, coaches and celebrities? Where is the conversation happening?

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Everything You Need to Know About Snapchat Geofilters (And How to Build Your Own)

Buffer Social

Did you know you can now create your own Snapchat Geofilters? It’s only been a few months since Snapchat debuted this feature , and there are already some amazing results flowing in for businesses and brands of all sizes (we’ll share a few quick case studies in this post). Right now, Snapchat On-Demand Geofilters can offer an enormous competitive advantage because 1) not a lot of brands are using them and 2) Snapchat users love to share filters – even branded ones!

How To 63
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Blog Authorship: Tools to Keep Your Blog Content Safe from Plagiarists and Duplication

ProBlogger

This is a guest contribution from writer Rose Scott. If you spend days and nights creating the most outstanding content ever, this post is for you. You know how exhausting writing can be at times, right? With all the effort you put into attracting readers and keeping them glued to your articles, stories, or posts, you’ll definitely want to take some proven steps to safeguard your work.

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Facebook Ad Examples That Convert

Sprout Social

More than 1.65 billion people visit Facebook on a monthly basis, making it the third most visited website globally—falling behind only Google and YouTube. With an audience that spans the globe, you can be sure that members of your target audience are counted among them. Marketing on Facebook requires a well-executed content strategy, but you don’t have to rely on organic reach alone.

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What The Fastest Growing Companies Have In Common [Infographic]

Social Selling Masters

We live in an era where embracing digital disruption is crucial for revenue growth. What defines a fast growing company? It all depends on the type of company you have. Are you a trailblazer or a laggard? Right now, the companies that grow the fastest and quicker than their peers use a winning combination of technological investment and talent. They are investing more in specialized talent and placing more emphasis on emerging technology.

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Create Content for Humans, Not Machines

Social Media Strategery

Let me preface this post by saying that I’m the current Director of PR and Content Integration at an agency. I’m telling you this so that I can tell you this – I really hate content marketing. Well, let me rephrase – I hate what marketers have done to content marketing. Content marketing used to represent the new era of marketing – a less offensive, less intrusive, and more useful way of advertising.

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We're Nearing The End Of Cables

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.