Waxing UnLyrical

MAY 17, 2018

Guest Post by Paula Kiger. “You have to promise me you won’t share this.”. The coordinator of a group of social media advocates said this via Facebook one night about eight years ago, on our private page. What could be so bad that I was being warned strongly against sharing it outside of a closed Facebook group? When the time came to watch the video, our coordinator appeared—no makeup, sweats, not as put-together as she would have required of herself for a broadcast beyond a small and trusted gr

Exercises 205

Exercises Creative Commons Issues Groups 205

SocMed Sean

MAY 17, 2018

Recently, there’s been a lot of sharing on Twitter by folks who took the AncestryDNA test and are showing off their results. Just check out the #ancestrydna hashtag and you’ll see that some are serious, some are funny. Personally, I thought it might be interesting to send off for the kit and was surprised that every geeky thing I ever thought about myself was validated by my results.

Survey 154

Survey Hashtag Questions Twitter 154

Jon Loomer

MAY 17, 2018

Dynamic Product Ads are magical. We know the flow. A user visits a website or adds a product to cart. Then they don’t purchase. Finally, we show them an ad of that specific product and complete the sale. Many of us have this setup and it keeps on working. It’s a win-win because the advertisements aid in completing purchases and ensure the user sees a high-quality, relevant ad.

Products 167

Products Facebook Advertising Upcoming 167

Social Media Today

MAY 17, 2018

LinkedIn expert Melonie Dodaro shares some key LinkedIn tips and tricks you may not be aware of in this post.

LinkedIn 167

LinkedIn Tips 167

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agora pulse

MAY 17, 2018

When confronted with endless rows and columns of data, analyzing your Facebook ad campaigns can be a daunting task that leaves you confused about what’s actually working. Facebook has released a new Test & Learn tool to take the guesswork out of measurement. It answers your toughest marketing questions and pinpoints the strategies that drive the best results for your business.

Tools 123

Tools Comparison Facebook How To 123

Social Media Today

MAY 17, 2018

Facebook continues to add new stories tools - and it's worth taking the time to learn how Stories fit into your digital strategy.

Facebook 155

Facebook Strategy Tools 155

Social Media Today

MAY 17, 2018

Facebook continues to test new ways to improve content exposure, and generate more engagement on the network.

Engagement 156

Engagement Feed Feedly News 156

Meltwater

MAY 17, 2018

The B2B healthcare industry is going through a transformation in the way healthcare providers, insurers, and life science companies carry on their online communications. Social media has brought a direct way… Read More >>>.

B2B 104

B2B Company Insurance Twitter 104

Social Media Today

MAY 17, 2018

Infographics are hugely shareable, and hugely popular - here are some tips on how to make the most of your own infographic efforts.

How To 143

How To Tips 143

Ari Herzog

MAY 17, 2018

[Image from Esther Vargas] LinkedIn’s mission is to “connect the world’s professionals to make them more productive and successful.” I joined LinkedIn on February 23, 2007 after reading reports of the business networking site reaching 10 million users (which it achieved in April). I was in my final semester of graduate school and hoped the site could connect me with classmates and professors.

LinkedIn 79

LinkedIn Sites Hosting Cost 79

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A beginner's guide to social media automation tools and getting automation right.

Social Media

Social Media Today

MAY 17, 2018

Facebook has released it's latest 'Topics to Watch' report, highlighting the key subjects gaining momentum across The Social Network.

Report 123

Report Trends Facebook Social Networking 123

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. If we make a list, there are many consumer insights that are relevant to the execution of a campaign. Using the appropriate platforms, which develop audience analysis based on artificial intelligence, you can obtain some of the following insights: The most

Case Study 79

Case Study Activities Study Campaign 79

Ignite Social Media

MAY 17, 2018

Facebook is constantly rolling out new ways to reach your audience and earlier this year, we got access to two new Facebook ad units: Tabs for Canvas and Categories for Dynamic Ads. Both are shopping-centric, but each has its own unique way of organizing and displaying items that a user is more likely to be interested in. Read on to learn more about both.

Facebook 99

Facebook Curation Mobile Feed 99

Social Media Today

MAY 17, 2018

Understanding your target audience is key to a successful social media marketing strategy - here are some tips to help boost your research efforts.

Research 166

Research Tips Social Media Strategy 166

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Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Social Media

Social Media Today

MAY 17, 2018

Focusing your content marketing around a major research piece or project can provide you with a range of distribution options.

Content 117

Content Marketing Project How To 117