Tue.Jan 26, 2016

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Firebelly Starts Work With 450 North Brewing Company

Firebelly

We’re excited to announce that we have recently started working with 450 North Brewing Company. 450 North Brewing Company is a brewpub with a full-service restaurant in Columbus, Indiana. They continue to expand their beer menu and recently began offering their most popular brews in cans—available increasingly at Indiana retail outlets. Firebelly will be providing a combination of social media strategy, social media management and social ad management services.

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Your Logo is NOT Your Brand – Marketing Brand Strategy in a Nutshell

Pam Moore

When many business leaders think of the term “brand” they think of pretty colors, expensive logos, fancy graphics, Facebook cover photos and traditional tv or radio advertisements. Smart marketers know branding is much more than a logo. In reality, the logo is the easy part and only one small yet very important component of your brand. Smart and savvy marketers also understand the importance of building a brand architecture and strategy inclusive of the brand identity with supporting

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How to Train 80,000 People to Use Social Video Effectively

Convince & Convert

Virtual Reality. Training a couple upstarts in the marketing department to add video to their cache of social tools is hard enough. But imagine trying to wrangle 80,000 employees spread across the country into embracing and utilizing video as a serious marketing tool and a crucial component of their social presence. Seems impossible, right? Wrong! Lindsay has the kind of success story that makes virtual fantasy a virtual reality.

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How to Create More Conversions From Your Content Through Call To Action

Kikolani

“Download Free E-book. Sign Up Today. Claim Free Coupon. I’ve tried them all. But nothing seems to be working!” Is this you? Don’t feel disheartened. You have to understand that viewers today are more knowledgeable than ever. They think before they click, which should make you think twice as much to get their attention. The call-to-action (CTA) is designed to prompt visitors to your website to make a response and convert them into customers.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Right Way to Ask for Customer Reviews

Convince & Convert

Image via BigStockPhoto.com. Unless a majority of them are negative, having more reviews is better than having fewer reviews. Sometimes, the total number of reviews for a product or company is prominently displayed on the website, and can serve as visual shorthand that helps consumers decide to click or purchase. It‘s good business to ask your customers to provide reviews, as long as it isn‘t too aggressive or a quid-pro-quo.

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Why You Should Follow Me on Facebook

Ari Herzog

It’s a misnomer that you need Facebook friends to be productive. You could have zero friends — and still see content in your news feed — because of pages you like and profiles you follow. When you visit me on Facebook , you will see three buttons on the right side of the screen. Click the second button to follow me and receive future updates of mine in your news feed.

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SEO New Years Resolutions for 2016

ProBlogger

This is a guest contribution from Sarah Walsh. The new year has undoubtedly brought to you resolutions or new ideas for your work. You might be gung-ho to start out with fresh goals or you might acknowledge that a lot of resolutions are forgotten before February rolls around. Despite the pros and cons for creating resolutions, there’s no harm in setting new goals for the year to enhance your SEO skills, as long as you keep them realistic.

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Lawyers: Should You Follow Your Clients In Social Media?

Myrland Marketing

Last week, a friend asked if there was prevailing etiquette regarding attorneys following and connecting with general counsel and other clients in Social Media. My answer: As with all marketing, I would take it on a case-by-case basis, but, yes, I would recommend you: Follow them on Twitter, putting them in a special list or search column so you can find them easier, Connect with them using a personalized message on LinkedIn, but only if you have a reason to send that invitation (random invitati