Wed.Jul 10, 2013

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Elevator Pitch or Twitter Pitch?

Waxing UnLyrical

'PR professionals are usually seen as the facilitators of news and stories. With changing technology and the advent of social media, the way we communicate with the media has also changed to some extent. Image: Rhinowrites via Google, CC 3.0. While I believe most journalists these days are using Twitter, the PR industry, at least in India, is still catching up to that platform.

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Electric (and Social) Forest Festival

Firebelly

'Photo. Each June I take a small break from reality and attend Electric Forest Festival (EFF), a music festival in Rothbury, Michigan. Formally known as Rothburty Music Festival, EFF is owned by Insomniac Events, the same company that puts on Electric Daisy Carnival, Electric Zoo, and many other famous festivals. Electric Forest knows its stuff. Along with the amazing music, harmonious crowd, bright forest, and art instillations Electric Forest makes the experience even better by excellent soc

Instagram 150
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How to Measure Your Facebook Ad ROI

The Social Media Incubator

'It’s no surprise to hear us say that it’s important to track and measure anything you do online – it’s a key philosophy behind all effective, integrated online marketing. If you can’t measure success, then you don’t know when you’ve achieved it. There’s no area where that’s more true than in Facebook advertising.

ROI 125
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Should You Care About Instagram Video?

Convince & Convert

'In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Instagram video, and whether we should care as marketers. Are We Asking the Wrong Question? There have been lots of breathless blog posts recently that attempt to pit Vine and Instagram video in a head-to-head battle, as if we must choose in a beta vs. VHS way. This is not the case.

Instagram 140
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Why You Should Create New Search Terms

Small Business Mavericks

'Every business is different. You don’t run the same business as the guy down the street. You might be in the same industry, but you have different strengths and weaknesses, different product offerings (even if they are in competition), different employees, and different sets of priorities. So why are you chasing the same keywords? Search engine marketing is not a square hole into which you must insert a round peg.

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Don't Be An Anonymous Cog - CTRL ALT Delete With Seth Godin

Twist Image

'It was a magical night in New York City. In thinking about the release of my latest business book, CTRL ALT Delete , I had no intention of doing the standard book launch party. I didn''t want to stand in a bookstore with family and friends, sipping wine, eating cheese and reading from CTRL ALT Delete. My good friends at Google offered up their event space in New York City office to do something a little bit different.

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More Trending

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Email is dead: StrongMail becomes StrongView

Social Email Marketing

'US-based StrongMail, as the name says originally an ESP (Email Service Provider) and quick to adopt a more integrated and connected marketing solution approach, announced it changes its’ name into StrongView. The company says it does so to better align its’ brand with its’ multi-/cross-channel.

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7 Surprising Skills Blogging is Teaching You

ProBlogger

'This is a guest contribution from Kelly Teng, Digital Outreach Specialist at Switched on Media. Blogging can take you on a whirlwind journey. It can have you running around at events, losing sleep, and sitting in front of your computer for hours and hours (and hours…). The end result is a great blog with stellar posts, and a myriad of experiences that you get to embark on and incredible people you get to meet.

Skills 47
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Industry news: StrongMail becomes StrongView

Social Email Marketing

'US-based StrongMail, as the name says originally an ESP (Email Service Provider) and quick to adopt a more integrated and connected email marketing solution approach that made it go beyond email, announced it changes its’ name into StrongView. The company says it does so to better align its’ brand.

News 56
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Can a bad first impression come back to bite you in the ass?

Jeff Esposito

'Have you ever had a bad first impression or experience that came back years later? How did it make you feel? This vlog focuses on a poor experience that we had with Home Depot that brought out the claws from Mrs. Espo on a saleswoman. If you have made a poor first impression were you able to recover?

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Industry news: StrongMail becomes StrongView

Social Email Marketing

US-based StrongMail, as the name says originally an ESP (Email Service Provider) and quick to adopt a more integrated and connected email marketing solution approach that made it go beyond email, announced it changes its’ name into StrongView. The company says it does so to better align its’ brand.

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This Week in Social Media – 7/10/2013

Social Media Marketing

'LinkedIn poised to serve as a global economic graph, what causes customers to recommend brands, Vine withers in the face of Instagram video, Twitter targeted ads, Facebook differences in Asia and Africa, what to do with CEOs who doubt social media, the changing role of television in the digital age, the language of images and more, it’s This Week in Social Media.