Fri.Aug 05, 2011

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The Role of Social Media in Lead Generation [presentation]


Tweet Recently, I wrote a blog post with some simple tips on how to generate leads using social media. Afterwards, I stumbled across a SlideShare presentation on exactly this topic, so I thought that it could be a good thing to share with you as well. Social media is one peace of the puzzle. Further, it also provides some more knowledge on the area. . Create value for them. Sell something to them.

Gin and Topics: Gangs, Tanks, and Naughty Dogs

Spin Sucks

Is it a holiday in the U.S. and someone forgot to tell me? There was NO traffic this morning. What is going on? Anyone? Bueller? Maybe they’re all staying home so they can finish The Hunger Games series. Not that, uh, I want to do that. I can’t help it! They are sooooo good! If you haven’t read them, get on it. And continue freeing up Chicago traffic. Until this last one.

5 Easy Ways To Optimize Your Website For Mobile


Apple iOS icons are a professional touch. Recently, HubSpot’s Website Grader began factoring mobile optimization in to its scores. After all, it’s about time for mobile platforms to be considered in the production of every website, as more people are owning smartphones. This doesn’t mean making a completely new version of the website built just for mobile. Build CSS for Mobile.

#FollowFriday: Tony Gnau

Spin Sucks

Earlier this week, I had the pleasure of spending an hour, in person, with Tony Gnau. Go ahead. Be jealous. That’s right. An entire hour! He bought me a latte. If you visit Spin Sucks often, you’ve likely seen him comment as T60 Productions. He’s a video guy (his words, not mine) and he’s really stinking smart. It warms my heart. And…happy Friday!

Video 59

Social Media Automation 101

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Why Digital Strategies Fail.

Direct Marketing Observations

The easy answer on why digital strategies fail is that technology is changing so quickly that once an organization has decided to implement one strategy, it’s time to alter course and develop a new one. And to a certain extent that’s partly true.  It is very difficult to stay ahead of the curve, especially now. They are in descending order of importance. 5. Culture. Why is that?

The Wisdom Of One

Twist Image

Do you think that Social Media can fuel innovation? It's a topic that Francisco Dao tackled in The Washington Post on July 29th, 2011 in an op-ed piece titled, We share too much, and it's stifling innovation : "But are the ideas of a select few really important when it comes to driving innovation? These visionaries need a sounding board of like-minded individuals who can grasp their ideas. They don't need the feedback of the poorly-informed masses." " We need to be cautious about the wisdom of crowds when it comes to innovation. would not. What comes from mass collaboration?

Fetching Friday – Resources Mashup & Scared Kitty


This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on The Resources Mashup. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. Business / Career. Dear California: I’m Leaving You. Tweet.

Unlock The Davinci Code, Win Awesome Business Services

Small Business Mavericks

I recently came across a unique use of social media that really got me to thinking, and once you hear about it, you should start thinking too. During the next four weeks, Davinci Virtual will release clues, possibly riddles, to a contest through their social media accounts. Contestants – that’s you and me! – are to find these clues and give their answers on a special answer page. When the contest is finished, a random winner will be selected and announced on the company’s Facebook page. hope you see what I see. Running contests through social media is nothing new.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Brief History of Social Media

Engaging Brand

Each weekend I like to posts from guest bloggers to share their views. Today is the turn of Joe Baker on the History of Social Media. If you want to publish a weekend guest post just email me. History of Social Media. Social media changes frequently enough that this article could be irrelevant in possibly the next six to nine minutes. So, So, read quickly! The Beginning. Spam didn’t even exist.

At #ASAE11


Just arrived in St Louis for ASAE’s annual meeting, so as usual this time of year we’re on either a bit of a blog hiatus for the next few days, or we’ll be doing some live blogging from the conference – we will play it by ear as always. This is a big theme in the book.). See you on the other side! Clipped from: ( share this clip

10 Blogging Lessons from the Dalai Lama


This guest post is by Annabel Candy of Successful Blogging. The Dalai Lama recently came to visit me on the Sunshine Coast in Australia. Well, not me specifically but the thousands of people who drove miles, piled into buses, and waited under bright skies to hear him speak. It wasn’t what I expected. joined Toastmasters to learn the art of public speaking but I don’t think the Dalai Lama needs to. His speech wasn’t polished but his message came over crystal-clear, and it’s obvious why he’s built up such a massive following, even without the help of social media.

Show 345 - A Social Entrepreneurship Handbook

Engaging Brand

Show 345 of  The Engaging Brand leadership and marketing podcast  is ready  just for  you. To subscribe or listen for  free , you don't need to download anything and all explained at the end of the post. What is a social entrepreneur? What is the difference between a business for profit and social entrepreneurship? Is too much passion in social causes a risk?

A World Gone Social

Learn how companies must adapt to survive.

Cartoon of the day

Jeff Esposito

Cartoon of the Day non sequitur The Buck Stops Here Wiley Miller


Powerful Brand Experiences - The Story of Two Coffee Shops

The New Strategist

What makes a brand experience so powerful that customers will drive a half-hour just for a cup of coffee? love coffee. That’s no secret, to be sure. Lots of us do. But for me, and for many others, the whole ‘experience’ of coffee stretches way beyond just what’s in the cup. It’s a sensory experience that  complete with sights, sounds, smells, and of course the taste of the great coffee.