Waxing UnLyrical
SEPTEMBER 4, 2015
I couldn’t write about social media and marketing when we’re in the middle of the worst humanitarian crisis in decades. There are millions of people around the world who do not have homes, safety, family. They are losing their possessions, their loves, their lives. We cannot stand by and do nothing. Please think about how you can help. And then: please do it.
Convince & Convert
SEPTEMBER 4, 2015
The changes in technology and communications occur with blinding speed. We’ve seen the rise and fall of Google+ in just a few short years; the rise of real-time mobile video like Meerkat and Periscope has been astonishing to watch. But throughout all of these changes, there’s still a fundamental communications technology that seems to be gaining ground recently.
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Direct Marketing Observations
SEPTEMBER 4, 2015
In 2016, it should be readily apparent that each relevant social platform has a specific value to us. If you, as a digital marketer still don’t know what that value is, well then, shame on you. Let’s stop for 30 seconds and re-look at that value of each. Let’s take stock really quick. Look at Linkedin, Twitter, Facebook, Blogs, Tumblr, Instagram, Snapchat, Periscope/Meerkat/Blab, Redit, Youtube, Pinterest, WhatsApp and G Plus.
Convince & Convert
SEPTEMBER 4, 2015
As an in-house leader working with a marketing agency, it can be easy to feel like you don’t know everything that’s going on. You may only hear from the agency a few times a week over email, a call every few weeks, and in-person a few times a year. Unlike the operations that happen within your team, you’re not privy to the day-to-day successes and frustrations that happen while your agency is working towards its goals.
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Devumi
SEPTEMBER 4, 2015
Social media is becoming the go-to avenue for businesses to directly communicate their marketing to their potential customers. It is also a place where many amateurs show up with the worst social media marketing plans imaginable. These are the #Fails. You don’t want to be a #Fail, right? Read this article to learn about ten […]. The post Don’t be the Annoying Brand: Social Media Marketing Plans Without the #FAIL appeared first on Devumi.
Convince & Convert
SEPTEMBER 4, 2015
The sports industry is a massive moneymaker both in the United States and around the world. Dedicated fans of football, soccer, baseball, basketball, and other games are eager and hungry for content that will satisfy their sports cravings. Revenue from sports is growing, and shows no signs of slowing down anytime soon. According to Statista, in 2005 the global sports market made $46.5 billion.
Social Media Informer brings together the best content for social media professionals from the widest variety of industry thought leaders.
Small Business Mavericks
SEPTEMBER 4, 2015
How important is search engine optimization (SEO)? Is it so important that you should pore over every word on your blog and website to find ways to improve your SEO so that your content ranks higher in the search engines? It’s become fashionable in the last couple of years to claim that SEO is dead and that you should just simply write “great content.” Rand Fishkin of Moz says “good unique content” must die.
Twist Image
SEPTEMBER 4, 2015
What is the value of your personal data to an advertiser? Consumers are rightfully concerned about what is being done with their data, where it's going and how it's being used. It's a big business. It's a huge business. It's often the trotted out horse when people want to know, exactly, how places like Facebook and Twitter are going to make the billions of dollars that they are required to generate, based on their market capitalization.
Absolute PA
SEPTEMBER 4, 2015
I like to go through life seeing the positive side of things. That doesn’t mean I walk around in a perpetual mood of optimism. I have my grumpy and cantankerous moments. Just try talking to me before 8am (actually don’t, you might end up headless). Finding the positive in a frustrating situation is not always easy, and can take some work. But it makes life a whole lot better than walking around in a grey cloud of bad mood.
Proactive Report
SEPTEMBER 4, 2015
The News search websites are still at the top of the list. These are the Top 15 News sites for September 2015 (Source www.ebizmba.com). Yahoo News – Still holding on to the top spot with 175,000,000 visitor per month. Google News – Nipping at their heels with 150,000,000 visitor a month. Huffington Post – now a real contender with 11,000,000 visitors a month.
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Absolute PA
SEPTEMBER 4, 2015
I like to go through life seeing the positive side of things. That doesn’t mean I walk around in a perpetual mood of optimism. I have my grumpy and cantankerous moments. Just try talking to me before 8am (actually don’t, you might end up headless). Finding the positive in a frustrating situation is not always easy, and can take some work. But it makes life a whole lot better than walking around in a grey cloud of bad mood.
ProBlogger
SEPTEMBER 4, 2015
Today’s episode of the ProBlogger podcast is a melting pot of your inquiries – really diverse topics, such as: Should I share personal posts on my business blog? How often should I be posting on my blog? How do you develop compelling content? What days of week/time of day are best to post? How did you come to have the great writing skills that you use to blog?
Twist Image
SEPTEMBER 4, 2015
What makes a great business? Put aside things like how ethical the business is, well-priced, marketed, value of the brand, etc. There is a sentiment (check out the Net Promoter Score ) that a businesses success is based, primarily, on two things: its customer base and how well it takes care of its customers. Fair play. Seems like a perfect metric. Having customers means that you're getting the basics right.
yMarketingMatters
SEPTEMBER 4, 2015
Another month, and many more social media updates to help businesses interact better with their followers. Let’s dive in! Facebook Updates. Messaging on Pages: Facebook introduced new ways for people and business Pages to connect including more ways for customers to send private messages to businesses and new tools for Page admins to manage and respond to messages: Sending private messages to Pages from local awareness ads, ONLY if the call-to-action button “Send Message” is fe
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yMarketingMatters
SEPTEMBER 4, 2015
Another month, and many more social media updates to help businesses interact better with their followers. Let’s dive in! Facebook Updates. Messaging on Pages: Facebook introduced new ways for people and business Pages to connect including more ways for customers to send private messages to businesses and new tools for Page admins to manage and respond to messages: Sending private messages to Pages from local awareness ads, ONLY if the call-to-action button “Send Message” is fe
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