Convince & Convert

JUNE 17, 2013

'Customer profiling may sound like a mug shot lineup of your customers, but the goal of this post is not to imprison your customers. On the other hand, I hope to offer three steps to creating and evaluating the types of people you are looking to sell your products or services to so that you can effectively market to them. A useful customer profile (aka a persona ) is akin to a comprehensive how-to guide on reaching your ideal customers.

How To 167

How To Sample Samples Template 167

Janet Fouts

JUNE 17, 2013

'If you participate in Twitter chats regularly you’re as sad as I am to hear that Twitter’s API changes made it difficult for some applications to work. TweetChat.com and TweetGrid.com were both casualties. OneQube. As you can see from the screen shot, Smart Stream allows you to follow a hashtag in real-time, see who else is participating, Tweet with the tag already added, enter Twitter user names to feature them within the chat so anyone who is participating through SmartStream will

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Twitter Tools Directory API 141

Small Business Mavericks

JUNE 17, 2013

'Are you taking Facebook and LinkedIn for granted? If so, it’s time to get your head out of the cloud and start thinking about how you are going to preserve years of social data that you’ve been sharing on your favorite social networks. And just in case you don’t believe me, you should read this article about a recent MySpace foible.

Data 101

Data MySpace LinkedIn Groups 101

Writtent Blog

JUNE 17, 2013

'Effective online marketing starts with thorough keyword research. The right keywords help you attract more visitors, make more sales, and rank higher and appear more often in search engine results. But knowing the keywords your prospects use to find you online is more than just good SEO — it’s also good market research. By learning what your target market is looking for and what kind of language they use to find it, you can create products and content that are more attractive to them and

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Research Tools Module Adwords 89

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ProBlogger

JUNE 17, 2013

'This is a guest contribution from Eric Cummings who writes about art and philosophy for On Violence. I’ve been writing this post for three years. What can I say? I’m lazy. Or I should say, I used to be lazy. That’s not the case anymore. Four years ago, my brother and I started taking our writing career seriously. I now write. A lot. On my days off from work, I regularly put in over ten hour days, just writing, editing and re-writing.

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Energy Tips Proposal Research 51

Jeff Esposito

JUNE 17, 2013

'No matter what type of job you have, chances are that there are times when you take yourself or your job way too seriously. In the digital and social space, this is often our own Achilles heel as press clippings and blogs within the space help puff out our chests and inflate our own feelings of self-importance. It is OK to nod your head and agree, because it happens to everyone (this author included).

Travel 42

Travel Trends Social Media Company 42

Viper Chill

JUNE 17, 2013

'How would it help your business if you could look over my shoulder and watch as I take a plain website and turn it into an email marketing and monetisation machine? Seeing exactly what I do, step-by-step, on a site that is already getting hundreds of targeted visitors every single day (but it’s only 3 pages). That’s exactly what you have the opportunity to watch today with the public launch of Backlinks XXX.

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Case Study Course Price Sites 72