Sun.Jun 02, 2013

article thumbnail

Social Media is a Terrible Ecommerce Tactic – or is it?

Convince & Convert

'Each quarter, ecommerce optimization firm Monetate publishes a report that analyzes traffic and conversion efficacy on thousands of leading e-retail websites. The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. The results were shocking. Along with my friend Mitch Joel , author of CTRL ALT DELETE , I was asked to evaluate and comment on these findings.

article thumbnail

The One Small Difference Between B To C And B To B Social Media Execution

Social Media Network Marketing

'From your Clientele list you know how many of the Business Houses are on Social Media. Business Houses could be selling to Consumer B-C or to another Business House B-B. Whatever be the Target Audience - if Client''s Audience is on Social Media then your Client too is required to be present there. You also know that the way to Communicate for B-C and the B-B Audiences is little different.

article thumbnail

Third Tuesday feat. Craig Silverman

Sherrilynne Starkie

'At last week’s Third Tuesday Ottawa (#3tyow) Regret the Error blogger Craig Silverman shared his lessons learned about content curation, creation and publishing with more than 50 social media enthusiasts. As an entrepreneurial journalist, author and a recognized expert on media and reporter accuracy, Craig has built his successful career by creating and sharing compelling content online.

Curation 299