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SOCIALFISH MARCH 5, 2012  Why Komen Was Destined to Clash with Social Media This is a guest post by Kami Watson Huyse, CEO of Zoetica Media and editor of the Communications Overtones blog. Lucky for us, she agreed. Enjoy. There are politics and then there are politics. And the worst politics are usually the internal ones. Anyone who has ever worked for a large organization knows the tangle of bureaucratic tape that it usually takes to get anything done. Photo by WeNews. | DAVE FLEET MARCH 5, 2012  Where does content fit in Facebook’s new marketing model? While marketers everywhere seem to be focused on Facebook Timelines for brands, the latest changes to Facebook’s advertising model represent just as significant a change for brands – if not even more so. How so, you ask? Let’s start by. marketer’s journey on Facebook: from engagement to advertising. Facebook has a saying that, “this journey is 1% finished.” | | SPIN SUCKS MARCH 5, 2012 Shift the Perception of Public Relations Today’s guest post is written by Rick Rice. . Changing the perception of the public relations industry requires more than a new definition. That shouldn’t be news to anyone. Just saying something will not make it a reality. Smoke and mirrors won’t change anything. What’s interesting is this is not a new conversation or problem. It’s been going on since before I earned my bachelor’s in PR way back when. It’s about much more than being able to tell people what you do for a living. How do we improve profit margins? Can we change the business model? These are just tools. What do you think? | | | | | | | |
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JUGNOO | MONDAY, MARCH 5, 2012  Understanding the Social Ecosystem: Will Google Ever Succeed at Social?
?. This week, Google’s new privacy announcement caused international outrage, as countries cried foul contending the search giant didn’t take the proper steps to consult or inform consumers prior to issuing this new policy. More importantly, it did not provide proper disclosure regarding the impact of user data under the new umbrella policy. This policy aims to treat users of those services who are signed into their Google accounts as individual users, with services under the blanket policy sharing data with each other. Simply put, Google will know more (everything?) about Yahoo! MORE >> -
GET SOCIAL PR | MONDAY, MARCH 5, 2012 How does Fear Create Value for Your Company
Seth Godlin made an excellent point on his blog today. In Fear, Scarcity and Value, he basically says this. Fear paralyzes us from doing something. That creates a void of whatever that thing may be, which, in turn, increases its value because it’s scarce. If you’re resist blogging, that lack of content is valuable to [.]. social media public relations tips MORE >> -
FEVER BEE | MONDAY, MARCH 5, 2012 Visitors, Lurkers, And Members
Let’s divide those that come to the community into three categories. 1) Visitors. Those that visit, but are not registered members and don't participate. 2) Lurkers. Those that have registered, visit, but don’t participate. 3) Members. Those that have participated within the last 30 days. Visitors heard something interesting about your community and decided to check it out. They might visit repeatedly. They’re information-seekers. They quite happily satisfy their information needs. They have reverted back to their information needs. MORE >> -
FIREBELLY | MONDAY, MARCH 5, 2012  Facebook Timeline For Pages: 5 Must-Reads
Below are 5 must-reads on using Facebook Timeline for Pages that we wouldn’t want you to miss. The Complete Guide To Facebook Timeline Pages. By Brian Honigman Relax! You have plenty of time to get comfortable with the new timeline layout and add content between now and March 30. So here’s a comprehensive guide to all the new features that timeline for pages offers your brand. 14 Ways New Facebook Betrays Small Business. By Jay Baer I get it. Eleven Ways Facebook Page Timelines Change Your Content Strategy. But Facebook Pages now make it about the past present and future as well! MORE >> -
FREELANCE SOCIAL MEDIA | MONDAY, MARCH 5, 2012  Change your Facebook Page name
It used to be if your page had more than 100 likes and you wanted to change the name, you were out of luck. Now there is a process for changing your Facebook Page name! Click here>> change your Facebook Page. Has anyone used this process yet? This content from: Freelance Social Media. Change your Facebook Page name. ShareThis. facebook MORE >> -
- Let’s Change the World On International Women’s Day SPIN SUCKS | MONDAY, MARCH 5, 2012
- How to Climb Out Of Your Blogging Slump PUSHING SOCIAL | MONDAY, MARCH 5, 2012
- What technology has in mind for your brand’s future SIMON MAINWARING | MONDAY, MARCH 5, 2012
- How to Climb Out Of Your Blogging Slump PUSHING SOCIAL | MONDAY, MARCH 5, 2012
- The Fluidity and Demands of Social Business Work BRASS TACK THINKING | MONDAY, MARCH 5, 2012
- I Ain’t Speling Good No More: Why We Need New Rules for Language ENGAGE | MONDAY, MARCH 5, 2012
- What Do You Want From Social Media? JEFF KORHAN | MONDAY, MARCH 5, 2012
- This is not ‘Nam. This is grammar. There are rules. ENGAGE | MONDAY, MARCH 5, 2012
- Creativity 2012 – Week #10 MY CREATIVE TEAM THINKING | MONDAY, MARCH 5, 2012
- The Social Obituary: Words That Last THE RELATIONSHIP ECONOMY | MONDAY, MARCH 5, 2012
- Why PPC For Small Business Is A Preferred Model SMALL BUSINESS MAVERICKS | MONDAY, MARCH 5, 2012
- The Keys to Creating Unmissable Content PROBLOGGER | MONDAY, MARCH 5, 2012
- Why Didn’t They Just Say This in the Beginning? SOSHABLE | MONDAY, MARCH 5, 2012
- A Scientific Approach to Writing Page Titles PROBLOGGER | MONDAY, MARCH 5, 2012
- Idaho Teen’s Death While Texting Hopefully Proves Impetus for Change SOCIALNOMICS | MONDAY, MARCH 5, 2012
- Weekly Letter – Integrating Your Marketing Channels STEPHEN P SMITH | MONDAY, MARCH 5, 2012
- Free isn’t necessarily cheap DREW'S MARKETING MINUTE | MONDAY, MARCH 5, 2012
- You Know you’ve Been Blogging too Long When… #BloggingTooLong PROBLOGGER | MONDAY, MARCH 5, 2012
- Focus on Outcomes and Integration: Heather Whaling on #measurePR WAXING UNLYRICAL | MONDAY, MARCH 5, 2012
- Show 375 - How to Influence By Word of Mouth ENGAGING BRAND | MONDAY, MARCH 5, 2012
- Is Today Tonight Breaking Facebook Competition Guidelines? LAUREL PAPWORTH | MONDAY, MARCH 5, 2012
- 4 powerful social media monitoring tools CREATIVE RAMBLINGS | MONDAY, MARCH 5, 2012
- Legal Weed’s Top 10 Greatest Hits NOWSOURCING | MONDAY, MARCH 5, 2012
- Setting Your Plate CHRIS BROGAN | MONDAY, MARCH 5, 2012
- The Future of ATMs NOWSOURCING | MONDAY, MARCH 5, 2012
- Cartoon of the day JEFF ESPOSITO | MONDAY, MARCH 5, 2012
- Search Engine Technology Patent Portfolio Up for Auction BILL HARTZER | MONDAY, MARCH 5, 2012
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