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MINDJUMPERS FEBRUARY 9, 2012  The Content Marketing Explosion [infographic] Tweet Content marketing is on the rise and many people say that “content is king” It seems that more and more people are becoming aware of the importance of great content since ‘content marketing’ has expanded at an exponential rate in 2011 alone on Google. For brands, content marketing is mostly about creating brand awareness, generating leads and acquiring customers. | PUSHING SOCIAL FEBRUARY 9, 2012  7 Simple Ways to Tweak Your Blog Email Opt-in and Get More Reader Sign-ups It’s frustrating that one of the most important blog success elements is so often ignored. m talking about the email opt-in for getting blog updates or an offer. I think deep down most people feel “icky” about asking for a person’s email address. They put it off until the last minute, then throw something up there as an afterthought. ve already written a novel’s worth of posts on the topic. | SOCIALFISH FEBRUARY 9, 2012  How Some Big Brands Manage Social Media I watched an Altimeter webinar the other day that I thought was worth sharing from a “the state of corporate social media” perspective. Here’s Jeremiah Owyang’s post with more details. As always, there’s lots of data, but much more importantly, this video/slide deck includes several case studies showing how companies are handling social media management at scale. | DIRECT MARKETING OBSERVATIONS FEBRUARY 9, 2012 Where Are the Jobs and What Can You Make In Social Media? As I’ve said many times, I love a good infograph, thus, let’s introduce the Onward Search Social Media Jobs Salary Guide. Some interesting things to note here. One, there are a lot of good paying jobs out there in the social media space. Two, I’m surprised that some of the positions and locations are not paying more. Given what is on the line for some companies, I would have expected more from some of the locations for the strategist and marketing manager positions. What do you think? 2012 Onward Search. social media jobs social media | | | | | | | |
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WAXING UNLYRICAL | THURSDAY, FEBRUARY 9, 2012  Being Real: Social Media Marketing’s Not-so-Secret Weapon
“Want to succeed in social media? Be authentic.” ” Are you tired of hearing this? Truth be told, I am, a little. But the thing is, despite the fact that social media, and the adoption thereof, has come a long way, understanding how to capture one’s essence and distill it online still seems to stick in the craw of some folk and, particularly, businesses. After all, it’s tough to know just how “authentic” to be. Just last week, Eric Wittlake wrote a terrific guest post for Spin Sucks challenging us to buck conventional advice and not be authentic. MORE >> -
SPIN SUCKS | THURSDAY, FEBRUARY 9, 2012 Five Skills You Need You Won’t Learn In PR Class
In our quest to continue experimenting and mix things up a bit, we are going to continue Facebook question of the week (clap, clap, clap), but we are not going to devote a blog post to it. Instead, it will air every Thursday and you can find it in the sidebar of the blog , on YouTube , on Facebook , on Google+ , on Pinterest , and on the Arment Dietrich home page (phew!). We’re going to test how much fame and fortune that brings to those of you who dare ask us a question. Which can still be asked by leaving it on our Facebook wall. And now…today’s actual blog post. Learn it. MORE >> -
QUICK ONLINE TIPS | THURSDAY, FEBRUARY 9, 2012 How to Fix Feedburner Feeds That Do Not Update
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FRESHNETWORKS | THURSDAY, FEBRUARY 9, 2012  Should your brand be on Pinterest?
Tweet Over the past few months, activity on the social network Pinterest has exploded. Pinterest is focused on the lifestyles of its members and encourages them to create different virtual pinboards onto which they can ‘pin’ things they like. From September to December 2011, unique visitors to pinterest.com increased by a staggering 429% and over 3.3.million people have signed up to the website so far. In fact, it’s recently been announced that Pinterest has more than 11 million monthly visitors, making it the fastest website to surpass the 10 million mark. The value of Pinterest to brands? MORE >> -
QUICK ONLINE TIPS | THURSDAY, FEBRUARY 9, 2012 Switched WP Super Cache to Quick Cache
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- Advice From One Millennial to Another SPIN SUCKS | THURSDAY, FEBRUARY 9, 2012
- The Death Of The Unconference TWIST IMAGE | THURSDAY, FEBRUARY 9, 2012
- There Are No Shortcuts to a Good Reputation KYLE LACY | THURSDAY, FEBRUARY 9, 2012
- Friday Morning Zen STEPHEN P SMITH | THURSDAY, FEBRUARY 9, 2012
- It Isn’t Always the Brands to Blame for Social Media Screw Ups DANNY BROWN | THURSDAY, FEBRUARY 9, 2012
- Feeling Addicted to Facebook and Twitter These Days? SOCIALNOMICS | THURSDAY, FEBRUARY 9, 2012
- Interview with Community Manager: Will Long SOCIAL MEDIA CITIZENS | THURSDAY, FEBRUARY 9, 2012
- The state of association technology? SOCIALFISH | THURSDAY, FEBRUARY 9, 2012
- Social Media has a Friend in Fitness: Greatist SOSHABLE | THURSDAY, FEBRUARY 9, 2012
- Platforms And Younger Audiences FEVER BEE | THURSDAY, FEBRUARY 9, 2012
- Endless Aisles TWIST IMAGE | THURSDAY, FEBRUARY 9, 2012
- 6 Powerful Guest Post Tactics that No One’s Talking About PROBLOGGER | THURSDAY, FEBRUARY 9, 2012
- How Safe Is Your Blog? SMALL BUSINESS MAVERICKS | THURSDAY, FEBRUARY 9, 2012
- Companies Going further to new products launches: Strategies You Need to Know SOCIALNOMICS | THURSDAY, FEBRUARY 9, 2012
- 9 great Social Bookmarking plugins for your WordPress blog CREATIVE RAMBLINGS | THURSDAY, FEBRUARY 9, 2012
- This Week In Infographics: Dirty Valentines and The Walking Debt NOWSOURCING | THURSDAY, FEBRUARY 9, 2012
- Can we live in a Social Media Free world? IMAGINE YOUR REALITY | THURSDAY, FEBRUARY 9, 2012
- Is Perfectionism Stalling Your Productivity? PROBLOGGER | THURSDAY, FEBRUARY 9, 2012
- Analytics Thoughts – UltraLight Startups and … I’m grinning! WEB METRICS GURU | THURSDAY, FEBRUARY 9, 2012
- How Do You Get Your Readers To Share Your Blog? TRADESMEN INSIGHTS | THURSDAY, FEBRUARY 9, 2012
- Day 9: People of color impacting the social web – Terrance Gaines – #29DaysofDiversity SOCIAL WAYNE | THURSDAY, FEBRUARY 9, 2012
- Social Pros Podcast – Scott Monty, Ford Motor Company CONVINCE & CONVERT | THURSDAY, FEBRUARY 9, 2012
- Cat Stroking, Not Facebook Poking, Satisfies Needs For Real Interaction ENGAGING BRAND | THURSDAY, FEBRUARY 9, 2012
- Social Pros Podcast – Scott Monty, Ford Motor Company CONVINCE & CONVERT | THURSDAY, FEBRUARY 9, 2012
- Search Engine Optimization Tip: Text Surrounding Links BILL HARTZER | THURSDAY, FEBRUARY 9, 2012
- Viral, cash for dirty rats and Twitter spam JEFF ESPOSITO | THURSDAY, FEBRUARY 9, 2012
- Overview of the Construction Industry’s Outlook for 2012 TRADESMEN INSIGHTS | THURSDAY, FEBRUARY 9, 2012
- Cartoon of the day JEFF ESPOSITO | THURSDAY, FEBRUARY 9, 2012
- Cartoon of the day JEFF ESPOSITO | THURSDAY, FEBRUARY 9, 2012
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