Tweet. For the past few years, corporate executives skillfully shot down social media evangelists with the question of death: “Oh yeah, so, what’s the ROI of social media, huh?&# The bewildered evangelists and gurus stammered something like, “it’s all about the relationship,&# or some other more new-age sounding mantra. Now corporate executives and social media gurus alike can breathe a sigh of relief. Though the questions SOUND like the same thing, they’re vastly different. One is about money. The other is about purpose. It’s a good feeling. MORE >>

So, you’ve uploaded videos to your YouTube account but it has literally no views! Or at least not the numbers you’d expect. Why is this? m sure that at some point along the way, you’re missing some of these pointers: Check them out: 1. Good Old Networking. Probably the best thing to do when you are just starting out your YouTube experience is to follow the good old traditional networking strategies. Check other people’s channels, vote their videos, comment, ask questions and stir up discussions. Get involved in your community and people will want to know who you are and visit your channel. MORE >>

Today is launch Day for We First. am so proud to be a part of the conversation that is allowing brands and consumers to make a bigger positive impact on the world and to find greater fulfillment themselves. This launch film is the ultimate expression of We First. It was made possible by the generosity of time, skill and spirit of the whole team that works with me and the following amazing people: Written and performed by Sekou Andrews ( [link] ). Design and animation by Troika ( [link] ). Original music and sound design by Machine Head ( [link] ). MORE >>

It was 2:40 a.m. and the phone rang. “Hello?&#. “I saw you today.&#. “Excuse me?&#. “You were wearing a black suit, a blue and white checked shirt, black pantyhose, and black and white heels with a peep toe.&#. “Who is this?&#. “I’ll be watching you.&#. sat up straight in bed. man’s voice I didn’t recognize knew exactly what I wore to work that day. He called to tell me about it and then hung up. He had my home phone number. He knew what I was wearing! called the police. This happened night after night. So I changed my phone number. Finally. MORE >>

In a recent Pew Research report about how people get their news today, sharing was highlighted as one of the integral activities associated with news content online. “If searching for news was the most important development of the last decade, sharing news may be among the most important of the next.&#. Share This just released the results of a study of sharing behaviors which shows that while sharing is still unexplored and untapped by many publishers and advertisers, it is shaping the way users interact with each other and with content online. Shared links are, on average, clicked on 4.9 MORE >>