Wed.Jul 24, 2019

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LinkedIn Adds New Services Listings for Profiles to Help Freelancers and SMBs

Social Media Today

LinkedIn is adding a new option which will enable freelancers and SMBs to list the services they provide on their LinkedIn profile, and be found for the same in search results.

LinkedIn 168
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The Winning Social Media Content Strategy TV Networks Use

Convince & Convert

From a marketing perspective, there is no such thing as “social media.” It’s nearly pointless to think of social media as one thing, because the audiences, use cases, technology, algorithms, optimal cadences and other characteristics of each social platform continue to diverge. For example, a study by CoSchedule found that the “optimal” number of daily posts on Twitter (your mileage may vary) is 15, but just one to two posts per day on Instagram and Facebook are the

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Trending Sources

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Internal Research Shows that Facebook Usage is in Decline, in Favor of Instagram and WhatsApp

Social Media Today

A new report has shown that Facebook is aware that Facebook could reach a 'tipping point' where it loses out to other apps.

Research 167
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Real-Time Networking App Gets 5,000 Downloads in 48 Hours

The Realtime Report

Real-Time Networking App Gets 5,000 Downloads in 48 Hours. Meetrz , a new app that connects entrepreneurs and business travelers with live, local users who want to meet up in real time, announced that it received 5,000 downloads in 48 hours. The positive reaction is not a common feat even for the top percentage of downloaded apps. The founder of Meetrz, Sean Whalen , is new to the tech space—but he’s widely known as a revolutionary coach and speaker who shares his raw, honest ideas on busi

Travel 79
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Facebook Posts Strong Revenue Result in Q2, MAU Increases to 2.4 Billion

Social Media Today

Facebook has posted a $16 billion revenue result for Q2 2019, along with yet another increase in overall users.

Facebook 168
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Social Media and eCommerce: Ignite Your Week

Ignite Social Media

Social Media and Ecommerce Trends. E-commerce sales have reached about a half-trillion dollars and the cost of acquiring new customers is growing with it. A key trend, from Mary Meeker’s annual internet report showed that Americans are spending more time with digital media than ever before. E-commerce has grown to about $450 billion dollars, with internet ad spending increasing by 22%.

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New Tech's Impact On Memory And Cognitive Dissonance Today

Forbes Social Media

How does new technology influence the growing problem of erasing public memory on social media? This piece examines the synapse between what reality is remembered and how new technology can easily distort memories.

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Snapchat Reports Increases in Both Users and Revenue in Q2 Update

Social Media Today

Snapchat has released its Q2 2019 performance update, showing solid increases in both revenue and users.

Report 167
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IGTV: The Ultimate Guide to Instagram’s New Video Platform

Later

Drumroll, please… IGTV, Instagram’s brand new video platform, is here! IGTV is a place for long form videos on Instagram, and it’s available in both the native Instagram app and the new standalone IGTV app. Here are 3 things you need to know about IGTV, plus we answer a ton of questions about how IGTV works, how to upload videos to IGTV, and what this brand new platform means for you: What is IGTV?

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Hey Digital Marketer! Got Data and Analytics? Here are 10 Business Reasons You Should

Pam Moore

Many digital and social marketers shy away from data and analytics. They may fear it's the dark side of marketing and that they will get drawn into week long meetings discussing menial metrics and data algorithms. This couldn't be further from the truth. Smart marketers know that data and analytics is the light at the end of the tunnel to build their business.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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The Ultimate Guide to Instagram Creator Studio

Later

Attention influencers: the new Instagram Creator Studio is here to help you manage all of your Instagram posts, get insights from desktop, monetize your content, and more! . Previously, Creator Studio was only available for Facebook Pages — but that’s all changed now. With the new Instagram Creator Studio, creators get access to a ton of new tools and features, including the ability to schedule IGTV videos !

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NASA Administrator Jim Bridenstine Discusses Space Fandom With Me!

WebInKnow

NASA is a rare government agency with a massive fan base! After a recent presentation at NASA headquarters in Washington, DC, I had the honor of discussing the amazing NASA fanocracy with NASA Administrator Jim Bridenstine. We discussed the Apollo lunar program, robotic missions to Mars, how we might get back to the moon, and much more.

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FTC Slaps Facebook With $5 Billion Fine, Forces New Privacy Controls

Forbes Social Media

Mark Zuckerberg pledges "a new standard for our industry" after agency says Facebook "undermined consumers’ choices.

Privacy 81
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How to Schedule IGTV Videos

Later

Getting on board with IGTV is easier than ever — you can now schedule IGTV videos to automatically post to your feed! . While editing videos for Instagram does take some time, scheduling IGTV videos from desktop takes just minutes once you’re set up with the Facebook Creator Studio. To help you get started, here’s our step-by-step guide to scheduling IGTV videos: .

Video 59
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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Where Is Your Video Strategy?

Forbes Social Media

64% of B2B marketers have increased their use of audio/video content compared to a year ago. Mat Zucker defines more video use cases and unpacks what goes into a video content strategy.

Video 64
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16 of the Best Facebook Ad Examples to Inspire Your Next Campaign

Hootsuite

As of April 2019, Facebook’s potential advertising reach globally is 1.887 billion people. That represents 32% of everyone over the age of 13. Statistics also show that people continue to interact with Facebook ads. The average Facebook user clicks on 11 ads in 30 days. But there’s a lot of competition out there, so only the best Facebook ad examples will get one of those coveted 11 clicks.

Examples 112
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6 Reasons Why Elizabeth Warren Is Just Plain Wrong About Breaking Up Apple, Amazon, Facebook And Google

Forbes Social Media

Elizabeth Warren and a lot of other politicians across the world have made similar populist soundings as a resolution to a world radically transforming in both physical and virtual terms.

Apple 44
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Native vs. third-party tools: Which is the most popular publishing tool for brands?

Unmetric

280 characters are all that brands need to have real-time conversations with their customers. With over 320 million active users and 500 million tweets published every day, Twitter is a great platform for brands to engage with their customers. Brands leverage publishing tools to perform better on social. Publishing tools help you manage multiple social profiles from a single platform, schedule posts in advance, track your social performance, and much more.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

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Facebook Sales Jump; Profit Hit By Expenses From $5 Billion FTC Fine

Forbes Social Media

Facebook shares rose 1% in after-hours trading on Wednesday after the social media giant reported a substantial year-over-year increase in daily active users and revenue.

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Why a Third-Party Social Media Tool Is Better for Instagram

agora pulse

Whether you’re running a large Instagram account or juggling multiple client profiles, relying on the native Instagram app can make social media management harder than it needs to be. But can a social media tool like Agorapulse really make your job that much easier? (Spoiler alert: Yep!). Find out how using a third-party tool for Instagram can increase productivity, improve teamwork, and take reporting to the next level.

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Facebook's Quarterly Revenue Is 3X Bigger Than Its $5 Billion Fine

Forbes Social Media

The fine was a new record. So was the quarterly revenue.

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Instagram Impressions, Reach, and Other Metrics You Might Be Confused About

Sprout Social

With so many social networks on the scene and even more metrics to keep track of, it can be difficult to make sense of your data. One thing we know for sure: you should be investing in Instagram and Instagram Stories strategies. Not convinced? Instagram provides the perfect platform for you to share a variety of photo or video content and interact with your audience in new ways.

Metrics 95
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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

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Twitter Will Now Allow Users to Both Retweet and Retweet with Comment on the Same Tweet

Social Media Today

Now you have two ways to share a single tweet, with Twitter providing the capacity to both retweet and retweet with comment on every update.

Comments 167
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19 Podcasts That Will Make You a Better Social Media Marketer

Hootsuite

Want to up your social media skills but not sure how to start? Don’t worry: these 19 social media marketing podcasts have got you covered. Podcasts offer a great way to brush up on the latest digital trends on the go. You can tune in while commuting, doing the dishes, or working out. Plus, they’ve been shown to boost learning and critical thinking! In this post, we’ll share some of our favourite social media podcasts for digital marketers.

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Reddit Ads vs. Quora Ads – Do They Really Work? [Infographic]

Social Media Today

Reddit and Quora ads offer access to a whole new audience - here are some tips and insights based on a recent experiment with ads on both.

Reddit 167
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How to Choose the Right Social Media Platform for Your Business [Infographic]

Social Media Today

Which social platforms should your business focus on? Check out this infographic.

Platform 168
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8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.