Thu.Apr 17, 2014

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The Best Social Media Analytics Tools for Publishers

Adam Sherk

'What are the best tools for publishers looking to track social media activity at the content level? There are a lot of options for social monitoring, tracking and analytics, with prices ranging from free to very expensive. I thought I’d share some of my favorites that are well suited to editorial content sites. The primary focus here is on social media analytics and share count tracking, along with identifying content and topics with the potential to go viral.

Analytics 240
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Which Airlines Are Most Responsive On Twitter?

The Realtime Report

'Which airline brands are the most responsive on Twitter? New data from SocialBakers looks at the difference between the amount of answered and unanswered questions – on Twitter only – among major airlines. American Airlines is well in the lead, with 9,058 questions answered. KLM – known for creativity in social media marketing – came in second, with 6,691.

Airlines 178
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4 Ways To Fix Your Facebook Problem

Convince & Convert

'There has been a ton of conversation around Facebook’s declining organic reach for businesses. I wrote about it recently in a very popular post on this blog. Continuing the conversation, my brilliant friend and collaborator Robert Rose from Content Marketing Institute wanted to get some thinking about Facebook from a few colleagues, so he asked me what I thought was really going on.

Facebook 167
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The End Of Liking A Brand In A Move Towards Anti-Social Media

Twist Image

'Be careful which brands you like, friend and follow going forward. That was the headline yesterday in The New York Times article, When ''Liking'' a Brand Online Voids the Right to Sue. What may seem like legal side-stepping to avoid things like class action lawsuits or individuals suing a brand, feels like a massive movement by brands to force consumers with any sort of issue to seek arbitration over the courts.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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IBM to Offer Premium Search Marketing Services

Bill Hartzer

'A lot of companies that you typically wouldn’t expect to offer SEO ( search engine optimization ) or SEM (Search Engine Marketing, PPC) services have lately have begun to offer such services to their current customers. A while back Deluxe Corporation bought Orange Soda , and Behr Paint then started offering SEO and SEM services to their Pro contractors.

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9 Crucial Tips for Self-Editing Your Blog Posts (That Every Blogger Can Use)

ProBlogger

'This is a guest contribution from Ali Luke of Zen Optimise. Image via Flickr user Dan Patterson. Have you ever glanced at a post the day after publishing it … only to notice a glaring error? In an ideal world, you’d have a professional editor helping with your posts, making careful adjustments and double-checking things with you until your post is the polished masterpiece it deserves to be.

Blogger 56