Thu.Dec 19, 2013

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Google’s +Post Social Ads… Why They’re Kind of a Big Deal!

Harp Interactive

'Categories: Blog , Google , Google Plus , Social Media Marketing Tags: +post ads , google plus , Social Media Marketing Google+, in its first monetization effort, is testing ads in a format called +Post ads. Utilizing this new social ad format (currently in beta) will provide businesses and brands a medium to amplify content from Google Plus across the web. ( Read more. ).

Google 274
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4 Tips For Holiday Optimization

Firebelly

'With Christmas quickly approaching, its important to make sure your site is ready for the onslaught of holiday traffic. Below are a list of optimization tips to get you in the holiday spirit: Make Sure Google Webmaster Tools Is Installed/Configured. Google Webmaster Tools is one of the best ways for you to see what Google is seeing, and also acts as a dashboard that can help you submit your site index and diagnose various issues.

Tips 153
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Why #FacebookAdGrants is Fascinating

Ari Herzog

'Do you remember when brand pages on Facebook had fans? You used to be able to visit a page and click a button that said, “Become a Fan.” Organizations large and small created marketing materials to tell their supporters and prospects to be their fan on Facebook. About three years ago, Facebook changed the rules. “Become a Fan” became “Like” and you and I ceased being a fan.

Adwords 152
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UK Mobile Ad Spend Grows 126% in 2013

The Realtime Report

'The latest estimates from eMarketer show staggering growth in UK mobile advertising. Mobile ad spend for 2013 will total over £1 billion (around $1.89 billion) in the UK. Previously, eMarketer forecasted 90% growth in mobile advertising from 2012; now, an upward revision expects 126% growth. And in 2014 total mobile ad spend is expected to nearly double, reaching almost £2.26 billion (or more than $3.58 billion).

Mobile 142
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Why Authority Is The New SEO

Small Business Mavericks

'If you’ve been paying attention to Google’s algorithm changes for the past couple of years, you’ve likely noticed something. It seems they are canalizing webmasters into certain courses of action. One of the things that Google wants webmasters to focus on is building authority. This is a big shift from the way that Google has ranked web pages in the past, but I think it’s a better way.

SEO 98
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The Best Gift That You Can Give Yourself

Twist Image

'We are quickly entering into the holiday season. That''s a lie. We''re already deep into it. The parking lots at the local shopping mall are unbearable. The streets are filled with people trying to get everything in order before we all take a well-deserved break next week to spend time with our loved ones (and the ones we have to fake it with). With that joy and happiness often comes some excess (too much food, too much drink) and some lapses (not enough good judgement, not enough time to go to

Skills 106

More Trending

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What Does Facebook Do Next?

Twist Image

'I had an interesting conversation the other week with a senior marketing professional of a major corporation that represents many brands. They had asked me what I thought the percentage was of posts that get through to the News Feed on Facebook from brands to people who have liked the Page? You would think that the answer is 100%. You would be wrong.

Facebook 102
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Huffington Post Live Bros Coming Soon?

Bill Hartzer

'The Huffington Post , whose HuffPost Live live-streaming network has become increasingly popular, may be getting ready to launch HuffBros Live, on www.HuffBrosLive.com. AOL, the company that owns the Huffington Post, recently registered the “HuffBrosLive.com” domain name, possibly indicating that they are getting ready to launch a new live-streaming network.

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A Minute with Ann Handley: Insights and Trends for 2014

Writtent Blog

'At Writtent.com , I had the honor to speak with one of the top 20 women bloggers and the most influential woman in Social Media according to ForbesWomen, the Chief Content Officer of MarketingProfs, Ann Handley. She is also the co-author of the best-selling book on content marketing, Content Rules, which I highly recommend to read. Ann shared some really great tips and ideas with us.

Trends 79
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Use Google URL Removal Tool to Help with Google Penguin Recovery

Bill Hartzer

'Google has launched an improved URL removal tool that will make it easier to request updates based on changes on other people’s websites. But there is actually another use for this tool : it can be used to aid in a website’s Google Penguin Recovery if your site has been hit by Google Penguin. Recovering from Google Penguin is not an easy task by any means.

URL 106
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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Case Study: An Experiment with Short Form Content

ProBlogger

'Two days ago I wrote about the power of longer-form content on a blog, and gave a few examples of some posts that I’ve published this year that have been between 4000-7500 words that have done really well. Today I’d like to talk about an experiment that I’ve been doing in the last week on Digital Photography School with short-form content.

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[Infographic] The Secrets of a Killer Blog Post

Convince & Convert

'These days, just about everyone has their own blog. With an estimated 2 million blog posts being posted online every single day (I know, crazy right!?), knowing the secrets of creating a killer blog post is more important than ever if you truly want your blog to be successful. It doesn’t matter what industry you’re blogging within or how niche your blog is, you can almost guarantee that you have competitors.