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MINDJUMPERS NOVEMBER 23, 2012 What Does 2013 Hold for Social Media? We are soon entering a new year, and it is therefore time to make an overview of how the digital landscape has evolved during the past year. find that the end of a year is always an exciting time, as you see so many predictions for the coming year as well as conclusions of the year that is about to end. As of 2012, social is already too big to ignore. What does this mean? | TWIST IMAGE NOVEMBER 23, 2012 The Future Of Personalized Pricing Should every customer pay the same price for something? Before answering that question, ask yourself this: should every person see the same search results? Truth: we live in a world of radical personalization. Google is doing everything it can to optimize the search results you see. They're not just doing it to ensure that you have a better search experience, they're doing this to drill down and find a more effective way to deliver more targeted and relevant ads to you. Don't get mad at personalization. Not good. Don't believe me? Just ask those playing in the loyalty marketing space. Too bad? | SOSHABLE NOVEMBER 23, 2012 WordPress vs Tumblr for Your Business Blog There will be complaints. can already smell the onslaught of, “what about Blogger” and “Typepad is much more powerful” There will be others that say, “but Tumblr’s not really a blogging platform” Let’s put all of that to rest quickly… For business blogs, WordPress and Tumblr are the best options out there. If it works with you, keep at it. | TWIST IMAGE NOVEMBER 23, 2012 Sleeping With Your Smartphone It used to be a whole lot simpler. don't know about you, but I used to come from work and charge my smartphone at the small table near my front entrance. It was a parlour trick. It was a way for me to not think about my mobile device from the time I walked into the house until I had to leave again. It worked well for a couple of a years. and then something happened. The real me. At that point, I set the alarm on my smartphone and doze off. If I happen to wake up in the middle of the night, I may take a peek at it as well. It's there. On my nightstand. It's much more than a phone. am not alone. | | | | | | | | | -
SOCIALFISH | FRIDAY, NOVEMBER 23, 2012 Give up a Gift for Africa This is a guest post from Shelley Lawrence. lived in Africa for three years, as a child, and I know from direct experience that we often forget the abundance we have here in the US. Just like in Shelley’s story, I try and instill in my kids the importance of giving back – if not all year round, then especially around the holidays. hope you’ll join me in supporting this cause. —————————-. When I was little I wanted to change the world, a little Lisa Simpson in the flesh. Simple, right? humble solution in my infant mind. MORE >> -
CONVINCE & CONVERT | FRIDAY, NOVEMBER 23, 2012 Tips and Cautionary Tales for Real-time Newjacking David Meerman Scott, WebInKnow @dmscott. David Meerman Scott , marketing strategist, keynote speaker, and bestselling author of 8 books including Newsjacking , joins the Social Pros Podcast this week to discuss the new face of the news cycle, share stories of good and bad newsjacking, and teach you how to employ his techniques to get your brand noticed. Read on for some of the highlights or listen below for the full podcast. Listen Now. MORE >> -
SOSHABLE | FRIDAY, NOVEMBER 23, 2012 Social Media Reputation: The Key to Search and Social in 2013 and Beyond This is Part 1 in a 5 part series. When it comes to teaching some of the more advanced techniques in search engine marketing and social media promotions, we often find that we create challenges. It isn’t that the techniques we use are hard once the individual components are understood. It’s that the individual components themselves are often challenging to turn into a reality. In other words, saying something like, “take your most powerful and influential social media profiles and generate a bunch of likes, tweets, and +1s to your viral pages” is easier said than done. MORE >> -
KIKOLANI | FRIDAY, NOVEMBER 23, 2012 Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Deals This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Black Friday & Cyber Monday Promotions. Here are this year’s best Black Friday and Cyber Monday promotions in education, themes, plugins, and services. Courses. FBInfluence – Amy Porterfield, author of Facebook Marketing All-in-One for Dummies, is officially relaunching the Facebook Influence program at noon EST on Black Friday. Learn how to get real traffic, leads, and profits from your Facebook page. Ebooks. MORE >> -
PROACTIVE REPORT | FRIDAY, NOVEMBER 23, 2012 Why You Need to Add Video to Your News Content In a recent Fast Company article visual storytelling was described as the breakout trend of 2012. Brands are learning to show, not tell. The media are also discovering that web video gets more views than broadcast clips. Stokes Young, Executive Producer for MSNBC, has some very interesting comments about how to define web video, what kind of content works, and what to include in the videos. Connect with me. Twitter. LinkedIn. Facebook. Online PR Media Relations online online news online PR video MORE >> -
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