Fri.Jul 27, 2018

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Want to See Your Competitors' Facebook Ads? Here's How to Do It

Social Media Today

Facebook's new feature enables you to search ads on Facebook to see what a brand is currently running. Here's how to use it for your competitive analysis.

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How to use social data for competitor intelligence (III): researching to inform potential actions & recommending actions

Audiense

This is the last article of our series about how to use social data to gain competitive intelligence. Throughout the first article, we identified all relevant competitors. The next article helped us to learn more in-depth about the competition performance , and in this third article, we understand hoy through the use of social data we have the capability to investigate our competition audiences.

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LinkedIn Adds Voice Clips to Messaging Tools, Which May be More Functional Than You'd Think

Social Media Today

LinkedIn has added voice clips as an option in its messaging tools, which may serve a significant purpose in growing the app's usage.

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How to use social data for competitor intelligence (III): researching to inform potential actions & recommending actions

Audiense

This is the last article of our series about how to use social data to gain competitive intelligence. Throughout the first article, we identified all relevant competitors. The next article helped us to learn more in-depth about the competition performance , and in this third article, we understand hoy through the use of social data we have the capability to investigate our competition audiences.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Instagram Tests Highlights of IGTV Content Within the Main Instagram Feed

Social Media Today

Instagram is conducting a new test of IGTV highlights within the main Instagram feed, generating more exposure for IGTV content.

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Six Links Worthy Of Your Attention #422

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( Solve for Interesting , Tilt the Windmill , HBS , chair of Strata , Startupfest , Pandemonio , and ResolveTO , Author of Lean Analytics and some other books ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share one link for one another

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Brands Need To Go Where The Wind Blows - The Growing Trend of Instagram Flop Accounts

Twist Image

"Young people don't care about news.". Because it's all fake news anyways, right? It's such a blanket statement. We hear this rhetoric all of the time. Blanket statements like, "young people don't care about the news" and that sort of stuff. Young people don't watch ads. You people don't want ads. Young people don't drive cars anymore. Young people don't want to buy homes.

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LinkedIn Updates its Campaign Manager Ad Tool to Improve Functionality

Social Media Today

LinkedIn has updated its Campaign Manager ad platform in order to make it easier to manage your outreach efforts.

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Is Your Website User Friendly? A 25 Point Website Usability Checklist [Infographic]

Social Media Today

Ensure your website is optimized to guide visitors by checking off these key UX tips.

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The 5 E's of a LinkedIn Marketing Strategy [Infographic]

Social Media Today

Looking to get more out of LinkedIn? Check out these tips from LinkedIn expert Melonie Dodaro.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.