Fri.May 18, 2012

Trending Sources

Social Media is Complicated [Infographic]

Puzzle Marketer

As introduced to us by Business Insider , Buddy Media’s Social Enterprise Software is a suite of products is “designed to help brands build and maintain relationships with consumers to accelerate their business.” ” Why do brands need help with this? Well, it’s complicated. Click the image below to enlarge. It’s not a shouting match between competitors.

Toon Time: IPO Madness

Waxing UnLyrical

Erin Feldman  is the marketing communications manager at  TouchSystems , a touch screen company based in Hutto, Texas. Her background is in marketing and creative writing, and she riffs about writing right at her blog,  Write Right  (so write right, don’t make her use her red pen). She spends the rest of her time writing poetry, drawing, reading, and running. Toon Time: IPO Madness.

What does your 404 page look like?

SocialFish

Absolutely LOVE this short TED talk about 404 pages. What does yours look like? ——-. photo credit ). Content Strategy

Little Boy in a Big World

Idaconcpts

One of the youngest billionaires in the world, also founder and CEO of Facebook, Mr Mark Zuckerberg seems to upset his board of directors and various business partners with his alternative way of managing a company that employs 3000 people. The 27 year old just gave the board of directors a brief notice that he’s going to spend $1 billion to acquire Instagram. Surely he won’t go off the trail now.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

#FollowFriday: Pat Rhoads

Spin Sucks

I have never done a #FollowFriday for someone I just met. My feeling on recommendations is I give you someone I know really well so you trust that everyone highlighted here has been through a certain amount of vetting. If you missed the blog post, The Atlantic  did a piece on whether or not Facebook is making us lonely and I riffed on it. You see, I’m torn. But Pat. Pat made me think.

Overhead Is Like Cholesterol

SocialFish

This post is by Jacob Smith, co-author of the  The Nimble Nonprofit: An Unconventional Guide to Sustaining and Growing Your Nonprofit. The book is so awesome that I asked Jacob to post excerpts from it here for you, every Friday for ten weeks. ——————— Overhead is like cholesterol. There’s good overhead and there’s bad overhead. Nimble Nonprofit

How a Tweeting Town Can Revive a Community

Shift Digital

What makes me passionate about my job is my belief that social media can help bring back the small town feel we lost along the way. grew up near a small town in Florida named Clermont. Our claim to fame was our hills of citrus groves, and our community was largely made up of small and family run businesses. About a year ago, I started a Twitter account for my town – @ClermontFlorida.

The Public Speaker's Master Toolkit

Twist Image

What are the tools that can help you give an unforgettable presentation? After several years of speaking in public, I've had to develop my own system to ensure that each and every presentation goes off without a hitch. And yes, there are some great tools and tips to ensure that this happens. This blog post is not about your content. I'm going to assume that the content rocks and that you know what you're going to talk about. The Public Speaker's Master Toolkit: The Rider. send along with all speaking contracts a rider of my audio and visual needs: Projector and screen for laptop. The hardware.

5 Reasons You Should NOT Read Marketing In The Round

Shift Digital

Marketing In The Round. There is a lot of buzz going around about Gini Dietrich  and Geoff Livingston ‘s new book Marketing In The Round. I am here to set the story straight, and to tell you why you don’t need to read this new marketing book. You don’t need to read this book if: You already know everything there is to know about marketing. You like your 1999 markting strategy.

Apple 45

Learning About Creativity By Watching Creative Types

Twist Image

Observing creative types is an amazing way to think more creatively. Next week, I'll be spending the majority of my days attending a global conference called, C2 MTL (our agency, Twist Image , also handled some of the social media marketing). Along with hosting a very special lunch event with musician, David Usher , I'll also be sharing the stage with Arianna Huffington. c2mtl. clay shirky.

Types 44

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Free Webinar: Unlock Your Twitter Brilliance

Absolute PA

Free Webinar! Date: Tuesday 29th May. Time: 8.00pm UK (12pm Pacific, 3pm Eastern, 9pm Central Europe). You heard it here second! There are some people who are officially ‘in the know’ They include: people who have joined my Twitter Brilliance priority list. those who joined me and Keren (from Top Left Design) at our Social Media Workshop in Brighton. See it? So, what’s the problem?

Gin and Topics: Gov. Christie Channels Seinfeld and School is Out for Summer

Spin Sucks

It has been a crazy, but totally fun, week! Thank you to all of you who participated in the Marketing in the Round launch! Thanks to all of the photos everyone posted and the Facebook Timeline , Geoff Livingston and I have an incredible story we’ll be able to look back on for many years. I’ve had lots of people ask me how sales are doing. We don’t know yet! Not for kids to see.

News 25

Fetching Friday – Resources Mashup & Baboons in a Car

Kikolani

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. Business / Career. Freelancing. Here’s what I’ve come up with.

Social Marketing is Not Science or Art

Engaging Brand

The world is getting smaller. Science can now take us to the nano level. Facebook knows more about us than most of our friends. The human life can be taken down to its DNA.and so can our conversations on the web, our shopping on the web etc etc. The irony is that the deeper the internet goes, the blurry the picture becomes.I may argue that we are in danger of knowing so much, we know nothing at all. It struck me that at some point the need for more analysis of me as a web customer, starts to be self defeating. Why is this relevent to social media?

The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

Today Is Facebook IPO Day – Does The Company Have The X-Factor?

Mindjumpers

Tweet It’s probably the most anticipated and discussed IPO in the past decade. The small social network facebook.com has in just 5 years grown to become a 900 million user site and is today expected to set the record for an IPO. All things considered, this Friday night entertainment is not that far from the ordinary talent show in comparison. This could put the valuation (e.g. $54) on $135.7

Do You Have A Link Management Plan?

Small Business Mavericks

There is a lot of noise on the web at present surrounding the removal of low quality directories from Google’s search results. When running a few tests myself, I found I could replicate some of the results mentioned, however, there were many directories that have reappeared in search results. There are times when a lot of noise is made about changes when perhaps it would have been more prudent to wait a couple of hours, or even days, to see if things had changed. All that aside, is does beg a couple of questions about your inbound links. Do you check the currency of those links?

Blog Better by Slowing Down

ProBlogger

This guest post is by Timo Kiander of Productivesuperdad.com. Are you afraid that you’ll never reach blogging success? Are you working your backside off on top of your day job to produce articles, ebooks, videos, and podcasts, and learn everything about Pinterest (or any other social network for that matter)? Do you feel you are running on a blogging treadmill like a hamster but never giving yourself time to rest and recover? If this is you, then welcome to the club! have been there, done that, and I can relate. It’s not a very pleasant feeling to experience. Create more. Engage more.

SMI Heads to Duluth for the Zenith Social Media Marketing Conference

The Social Media Incubator

The Social Media Incubator prepares for Zenith Social Media Conference in Duluth this upcoming Wednesday, May 23. The conference will feature speaker from national and internationally known speakers including Rand Fishkin, Marty Weintraub, Laura Weintraub, Greg Jarboe, Merry Morud, Ric Dragon and many others. On our way to the beautiful shores of Lake Superior!

Master The Next Wave Of Social

As social media adoption becomes more and more mainstream, marketing leaders race to keep up - creating blogs, communities, and Facebook pages, all too often without a clear road map in mind.

Social Pros 16 – Jay and Eric Strike Back

Convince & Convert

This is Episode 16 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features special insights from hosts Jay Baer and Eric Boggs, Eric’s Social Media Stat of the week ( this week : social media users will tell an average of 53 people about their bad customer service experiences), and some tough questions for both hosts. Listen Now. That would be awesome.

Today Is Facebook IPO Day – Does The Company Have The X-Factor?

Mindjumpers

Tweet It’s probably the most anticipated and discussed IPO in the past decade. The small social network facebook.com has in just 5 years grown to become a 900 million user site and is today expected to set the record for an IPO. The IPO will start at 11am EST.  In Europe it is going to be around 8pm this Friday night, taking the traditional Friday night slot from TV entertainment shows like the talent show X-Factor or America’s Got Talent. All things considered, this Friday night entertainment is not that far from the ordinary talent show in comparison. billion. The X-Factor.

Facebook’s problem, Comcast charging more $ & QR Guinness

Jeff Esposito

Hopefully this week’s edition of Five for Friday makes it through your clutter in all of this social space on the day of Facebook’s soon-to-be historic IPO. wish nothing but the best to friends Megan and Xenia over. there, enjoy the day ladies. While many folks will be reading story after story about the book, I will be taking measurements of the soon-to-be casa la Espo that we move into next week.