Wed.Jan 11, 2017

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Why Celebrating Wendy’s Tweets Is All Wrong

Convince & Convert

The Internet celebrated last week when Wendy’s gave an uncouth Web denizen his comeuppance via a sharp and timely tweet: High Five? The evisceration of Thuggy-D caused digital and traditional media alike to celebrate Wendy’s victory in this “Twitter beef” including an entire segment on Anderson Cooper that played like a Jimmy Fallon bit, if Fallon were still in middle school and had no talent: Yeah, Wendy’s was funny and quick and put the guy in his place, and it wo

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How to Effectively Utilize Direct Message Marketing

Jenn's Trends

Pretty much every social media site out there now has some sort of capacity for direct message communication. Whether for individuals or groups of people, social media companies understand the need to take some communications outside the public space. And for all the marketers who love social media, so many struggle with how to use […]. The post How to Effectively Utilize Direct Message Marketing appeared first on Jenn's Trends.

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Social Media Marketing for Musicians: How to Get Fans and Followers

Devumi

The rise of social media over the last decade has proven to be a boon for many professionals, including those in the arts. It has opened a variety of opportunities for them to present and promote their work to a larger audience. At first glance, social media marketing for musicians who are just entering the fray […]. The post Social Media Marketing for Musicians: How to Get Fans and Followers appeared first on Devumi.

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The Complete Guide to Social Media for Restaurants & Bars

Sprout Social

With more than 200 million posts tagged #food and 23 million with #drinks, food and beverage photos are easily some of the most popular types of content on Instagram. It’s very likely that your customers are posting with or without your interaction. When 88% of people are influenced by reviews and online comments, having an intentional digital strategy is important to your restaurant or bar.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Complete Guide to Facebook Ads Manager: How to Create, Manage, Analyze Your Facebook Ads

Buffer Social

Ninety-one percent of marketers invested in Facebook advertising last year. And it’s easy to understand why when you look at the data: more than 1.18 billion people use Facebook every day, and on average, each person spends more than 50 minutes a day across Facebook, Messenger, and Instagram. That’s a lot of attention! And no matter who your audience is — age, gender, occupation, (almost) anything — you’ll be sure to reach them through Facebook Ads.

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For Leaders: Your Step-by-Step 2017 Analytics Plan

Meltwater

Acing analytics is not optional anymore. Managing by the numbers, more.

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#143: How Do I Know If I’m Delivering Enough Value in My Course (for the Price I Want to Charge)?

Amy Porterfield

You are a rock star, a risk-taker, and your course content is awesome. You know this because you’ve put your blood, sweat and tears into making it great. Yet. You’re finding yourself wondering, does my course content justify my price? You’re not alone. Course creation is one of my favorite topics, […]. The post #143: How Do I Know If I’m Delivering Enough Value in My Course (for the Price I Want to Charge)?

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8 Reasons You’re Losing Money On Your Blog

ProBlogger

This is a guest contribution from Larry Alton. . You spend hours and hours of time each week on your blog, but at the end of the month, there’s nothing to show for it in your bank account. In fact, after you add up all of the expenses associated with maintaining your blog, you’ve actually lost some money. What’s the problem? Here are some possible culprits and what you can do to overcome them. 1.

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Are You Seizing the Power of Social Media Attribution?

Convince & Convert

Few digital marketers entirely neglect marketing analytics. But are they seizing their full power? Hardly. Most just scratch the surface of what’s possible. The challenge is magnified in the social media realm. While your average tweeters usually take inventory of the basics, such as share counts and likes, very few are equipped to unravel deeper and more meaningful data that can be attributed to leads and sales.

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8 Reasons You’re Losing Money On Your Blog

ProBlogger

This is a guest contribution from Larry Alton. . You spend hours and hours of time each week on your blog, but at the end of the month, there’s nothing to show for it in your bank account. In fact, after you add up all of the expenses associated with maintaining your blog, you’ve actually lost some money. What’s the problem? Here are some possible culprits and what you can do to overcome them. 1.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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10 Ways to Kick Your Social Media Strategy into Shape in 2017

Ignite Social Media

“If you fail to plan, you plan to fail.”. Ever heard this saying before? Probably a few thousand times every new year. This saying applies to all of our New Year’s resolutions – getting in shape, becoming financially stable, and yes, your social media strategy, too. In need of some planning tips? Map out in writing the next 10 steps to get your social media on track this year, and you’ll be reaping that ROI before you know it. 1.

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5 Ways Australian Auto Brands Drive Engagement

Unmetric

I don’t get cars. Every time I have to describe what is so spectacular about a car surrounded by a whirl of dust, I turn to my colleagues. They helpfully supply terms like GTR, AMG, ABS, RPM, launch control, before swooning over the picture. In a quest to understand why automobile brands get so much engagement on social media, I analyzed the performance of five Australian auto brands.