Fri.Jun 17, 2016

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3 Reasons the AMEC International Summit in London Rocked

Waxing UnLyrical

I’ve been in London the last few days, attending my very first AMEC International Summit. Many of you know this as the summit that brought the original Barcelona Principles into the spotlight some years ago. In fact, it never ceases to amaze me just how much traction the Principles have received in just a few short years , when the “measurati” have been shouting themselves hoarse basically saying the same thing for decades.

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The 5 Pillars Of Your Social Data Framework For An Olympic Strategy

Audiense

This August, 28 sports will be included in the Rio Olympic Games and fans from all over the world will be enjoying the second screen experience to be part of the party. The 2012 Olympic Games in London generated over 150 million Tweets during its 16 days, with nine different athletes receiving over a million Tweets, including Usain Bolt, whose 200m victory sparked over 80,000 Tweets a minute.

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Explaining our 2 Auto Retweet Services, and Best Use Tactics

Devumi

Here at Devumi we have two services to help you get retweets. There’s one of our longest running services, Twitter Retweets, and one of our newer services: Auto Engagements. The newer one can also be thought of as our auto retweet service. I am going to help you understand how these two services differ, and […]. The post Explaining our 2 Auto Retweet Services, and Best Use Tactics appeared first on Devumi.

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Cannes Lions: Rei’s #OptOutside, Netflix’ #FU2016 & Remy Cointreau’s #NotComingSoon

Audiense

All eyes will be on the biggest advertising awards of all time from tomorrow till 25th June. Leo Burnett furnished a list of their top 25 campaign, and to celebrate the Cannes Lions season, we thought we’d give you our top three picks from that list. We also have what Team Audiense is reading this week, and other Twitter Trends you should be keeping on top of!

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Don't Confuse An Influencer With Influencer Marketing

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Influencer marketing is all the rage right now. Multi-million dollar businesses are being built around how to connect brands with influencers. In case you didn't know, it's not all that difficult to pay someone that has a large social media presence to talk up your products and services. These individuals (some of them are traditional celebrities, but most of them are just individuals who have built their own social media followings) can be bought and will shill for your brand.

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#Sproutchat Recap: Demand & Lead Generation Strategies

Sprout Social

Everything revolving around demand generation is about knowing your customer and providing them with valuable information. While lead generation strategies are more focused on grabbing the attention of prospective new customers. Both are focused on getting consumers to transition through the sales funnel and purchase a product or service. They are also crucial components of a marketer’s responsibility.

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How to create a cosy love-in that guarantees outsourcing success

Absolute PA

D’you remember being in work after hearing some MASSIVE news? The tsunami in 2004, 9/11, Barack Obama winning the Presidency? Or times when you were all up against a deadline and someone ordered pizza at 11pm? Birthday drinks, leaving drinks, Christmas drinks (any kind of drinks!)? These kinda moments are what can create bonds between colleagues in a workplace.

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Strong Lessons On How To Present Ideas

Twist Image

Newsflash: you don't have to be a great speaker to get an idea to spread. We live in fascinating times. Ideas. Powerful ideas are being spread at a frenetic pace. You can blame smartphones. You can blame YouTube. You can blame Snapchat. It doesn't matter. Ideas (of all nature and sizes) have the ability to be spread. One of the most profound shifts in the digital world is simply this: anyone can take an idea, hit the "publish" button and have that idea spread (for free) to the entire world.

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Manage All Your Work in One Place with Workfront

Convince & Convert

Welcome to episode four of my new show, Marketing Marvels. If your marketing team has several irons in the fire at all times, collaborating can be chaotic. Your team most likely juggles an array of disconnected tools for planning, storage, social scheduling, design, and task management. Workfront was created to control all that chaos and enable teams to do their best creative work.

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The Art Of Marketing

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What an amazing day we had at The Art of Marketing in Toronto today. Well over three years ago, I begun telling the story of a famed YouTuber that few (outside of her growing audience) had ever heard of. Her name was Bethany Mota. The LA-based teen was recording haul videos (videos posted to places like YouTube where the host talks about recently purchased products, gives a full demo, pricing and more).

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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How This Digital Agency Drives Revenue from Social Media (and How You Can Too)

Buffer Social

You might’ve heard the advice that your call-to-action should have one job, your email subject line one job, your blog post one job. Focus , with online marketing, is key. Turns out focus has a wonderful effect on building a business and driving results. Gather Social , a digital agency based in Nottingham, UK, takes this focused approach with every new client they bring on.

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CTRL ALT Delete - 3 Years Later

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Facebook reminded me about something that happened three years ago on this date. It was three years ago today that we officially launched my second business book, CTRL ALT Delete. In an attempt to not do the standard "book launch" fare (show up at a bookstore, sign some books, sip some wine, etc.) I had the idea of creating a moment of value, content and conversation.

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Social Solute: 4 Brands on Social Media to Admire This Year

Ignite Social Media

It’s hard to believe we’re already halfway through the year. While we know there is much more to come in the next half of 2016, we want to take a moment to salute brands who are doing a killer job so far on social media. Airbnb. If you’re looking for inspiring brand content on Instagram, look no further than Airbnb. Not only is the company’s entire feed aesthetically pleasing and wanderlust-inducing, but it follows many channel-specific social best practices.

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How to Improve Your Facebook Barometer Score

agora pulse

The Agorapulse Barometer gives Facebook page admins a look at how they’re doing against pages with similar fan counts. A quick look at your stats on this free tool usually leave admins wondering — how can I get a better Facebook Barometer score? Let me give you some pointers that have worked for many other businesses on Facebook. Frequency.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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Reading Roundup: What’s New in Blogging Lately?

ProBlogger

I have to say, my favourite link this week has got to be the first one – the interview with Rand Fishkin. I love a peek behind the curtain into how other people have been successful! So much this week to get your inspiration on – I hope you find something that resonates. What it’s Really Like to Start an Ultra-Successful Company: Meet Moz’s Rand Fishkin | Copyblogger.