Harp Interactive
AUGUST 17, 2015
Categories: Video Marketing Tags: video marketing , visual marketing Marketers have clearly acknowledged that visual marketing is all the rage! Visuals are key to capturing attention online. Just take a quick scroll through your social media sites and judge the balance of images to text. (Pretty image heavy, right?) But what happens when you add even more dimensions to your marketing materials?
Waxing UnLyrical
AUGUST 17, 2015
Last week’s roundup featured a great post by co-founder of Market Motive and Google digital evangelist Avinash Kaushik. But reading just one post from Avinash is never enough. So this week, it’s all Avinash, all the time! 1. See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! Why: “People often go on belief that they know what great content is and they know what great marketing is, because they can smell it,” writes Avinash as he explains how to “b
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Firebelly
AUGUST 17, 2015
It’s the most wonderful time of the year! I’m not talking about the holidays—it’s football season! Coveted by true fans like myself, this time of year means tailgaiting, game-watching, and, of course, social media. As I was noticing posts from the NFL about pre-season games, I began wondering who the most popular teams were on social media. Who owns interactions, posts, hashtags and followers on and off the field?
Convince & Convert
AUGUST 17, 2015
David Ogilvy once famously observed that since five times more people read a headline than body text, once your headline was written, you’d “spent eighty cents of your dollar.”. But with email subject lines, it’s the whole buck. If your subject line doesn’t grab a reader, pull them in, and motivate them to open the email, it really doesn’t matter what the email says, what it offers, or how well-designed it is.
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Bill Hartzer
AUGUST 17, 2015
Recently, there have been a few interesting posts and videos that I’ve liked that make their points using pizza. So, here are the new gTLD domain name extensions, explained using pizza. Really, it’s pretty simple: 1. The old, traditional.COM is the cheese pizza. 2. Then we had.NET,ORG, the Pepperoni and Sausage pizzas. 3. Then came along the New gTLD domain extension, giving us so many more awesome choices: Hawaiian, vegetarian, mac ‘n cheese, pizza rolls, breakfast pizza, stuf
Convince & Convert
AUGUST 17, 2015
Image via BigStockPhoto.com. Today’s Internet users are looking for something specific using long tail search queries : deals on Samsung 46 inch LCD 1080p TVs, new high heels in style for spring 2016, best suit to buy for summer wedding in South, and safest new 2016 sedan for family of five. If you haven’t yet refined your brand’s search marketing strategy, you might as well be the coffee shop that shuts down on a Monday morning in the depths of winter.
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Twist Image
AUGUST 17, 2015
Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.
ProBlogger
AUGUST 17, 2015
In the last episode of the ProBlogger podcast we talked about how to build a sticky blog to keep readers on your site. Today, we’re going to talk about how to find them in the first place by building community, strengthening relationships, and commenting on other blogs. It’s important that not only you build great content that hooks the reader in, makes them want to read more, and makes them want to share it, but it’s also important to find readers for that content.
Idaconcpts
AUGUST 17, 2015
Unlike bank loans, which are based on the borrower’s credit, hard money loans are based on real estate assets. Under hard money loan agreements, your real estate properties become the collateral for your financing agreement. While some individuals may not be willing to use their property as collateral for a loan, other individuals may welcome the idea of being able to skip an extensive background check to have access to financing.
Webbiquity SMM
AUGUST 17, 2015
Using social media to maximize the impact of live events (like trade shows, forums and conferences) is where shiny new tools meet old school marketing. As noted here previously, trade shows and other live events remain one of the top three lead generation channels for B2B companies, despite the fact they’ve been around for a while (the first trade conferences were in the 1700s).
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