Akamai Marketing

JANUARY 1, 2015

'Case Study #4: Neighborhood Shopping Center. Background: . This client came to me with a desire to raise awareness of their shopping center and the variety of stores and shops within the shopping center. The shopping center itself is in a very urban area, but provides services and shopping to a family-oriented clientele. Listen: They had previously done an influencer campaign which produced a short burst, but didn’t create anything sustainable and they couldn’t figure out why.

Case Study 120

Case Study Retail Study Eventful 120

Ari Herzog

JANUARY 1, 2015

'I am disabling blog commenting on this post and into the future. My reason is simple: You’re reading but you’re not commenting. It is a time management task to ensure comments are real and not spam and I’m seeing lots of spam comments try to get published. You are sharing posts with friends and colleagues through social media. You’re emailing and printing them.

Comments 108

Comments News Review Publishing 108

Akamai Marketing

JANUARY 1, 2015

'Case Study #2: Community Driven Product Launch. Background: . TheBus in Honolulu is an award-winning bus system, recognized as one of the best in the country. At a City of Honolulu sponsored hackathon, a citizen developed a mobile app, DaBus, which adds functionality to the bus system with GPS tracking and to the minute updates on bus schedules and locations.

Case Study 100

Case Study Study Storify Products 100

Twist Image

JANUARY 1, 2015

'Happy New Year! Welcome to 2015. What''s your plan? It''s the first day of a new year, and you''re already stressing out. aren''t you? You''ve set up your resolutions. You''ve got your goals in place. Maybe you''ve even created a mood board for your office to visualize, or you blocked off some time every day on your calendar to meditate. I did what I normally do: I put a little bit of time aside to choose my three words that will define my 2015.

Journal 72

Journal Exercises YouTube Course 72

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JANUARY 1, 2015

'This is an interesting one, isn''t it? Here''s the deal: A direct flight from New York to San Francisco is $1000 (as an example). However, if you want to fly from New York to San Diego during the same time, the flight is $750 with a stopover in San Francisco. Why not just take the Las Vegas flight, hop off in San Francisco and not get back on the plane?

Airlines 63

Airlines Data Wikipedia Brands 63

Twist Image

JANUARY 1, 2015

'It''s time to save business books. I''m wondering if we should start a humane society to save the business books of the world? I have a personal problem that I haven''t spoken about in public. Please, allow me to indulge myself. Here it is: I can''t walk by any form of retail establishment that sells books (new and/or used) without going in. I could have been in a book store earlier in the week.

Retail 58

Retail iPhone Buy Energy 58