Janet Fouts

DECEMBER 30, 2014

'I can’t count the number of times I’ve sat in meetings with brands large and small and heard the marching orders. “Just get us the millennials” This mind set is short-sighted and mindless old-school marketing at best! Millennial’s are just one demographic in your potential market and you need to think carefully before you focus entire marketing campaigns on them.

Marketing 145

Marketing Nielsen Authentication Knowledge Base 145

Convince & Convert

DECEMBER 30, 2014

'More than any other content format podcasting is poised to explode , because it’s the one type of content you can consume while also doing something else. That’s why we built MarketingPodcasts.com (the only search engine for marketing podcasts), and also why we at Convince & Convert are positively THRILLED to launch our third podcast… Content Pros.

Sysomos 142

Sysomos Content Marketing Hosting 142

Small Business Mavericks

DECEMBER 30, 2014

'By now, you probably have seen the “Facebook Year in Review” storm over the way that some users were presented with painful memories from the past year in a happy sort of way. Eric Meyer, an expert web designer, became the inadvertent spokesman for the opposition when he took issue with the practice on his blog. His recent post on the whole subject has some very good points for any business that has an internet presence to consider carefully.

Reputation 98

Reputation Review Metrics Eventful 98

Social Email Marketing

DECEMBER 30, 2014

According to a blog post of Email Delivered there is a “heated debate inside marketing circles” about what’s the best option when it comes to focusing your marketing efforts: social media or email marketing. Although I had promised myself not to rant (well) anymore I can’t.

Social Media 40

Social Media Marketing 40

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Webbiquity SMM

DECEMBER 30, 2014

'Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. Image credit: Intergage. Yet marketers still have many questions about content marketing strategy and tactics.

Content 193

Content Tips Marketing B2B 193

Idaconcpts

DECEMBER 30, 2014

'Some people have a hard time shopping for their loved ones. This is especially true for people that need to ship items across the country to their loved ones. A gift may be for a college student or a distant relative. Whoever the gift is for, there are sure-fire ways to make them happy this season. Consider these three options for their gifts. 1. Care Packages.

Sites 122

Sites Feed Feedly Types 122