Wed.Aug 27, 2014

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Is Inbound Marketing Actually Profitable or Just a Slogan

Convince & Convert

'Yesterday, HubSpot, the creator of the term “Inbound Marketing,” filed for an IPO. When a company files for an IPO, they submit what is called an “S-1,” which provides financial information for prospective investors. It was our first detailed look into the financial health of HubSpot, and after reading it pretty carefully, I am left with a provocative question.

Hubspot 161
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10 Tips For Optimal AdWords Campaign Settings

Small Business Mavericks

'Do you have the right campaign settings? Andrew Lolk has an interesting illustration about the importance of this topic when he says, “ Compare it to running a marathon, but you forgot to put on your shoes. Yes, you can do your best to walk ahead, but you’ll never go full speed and you definitely won’t finish first. ” He has written A Guide to Optimal Campaign Settings for AdWords in 2014 for Savvy Advertisers over on Search Engine Journal to explain the way he approaches this fou

Adwords 121
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Please Stop Worshiping Originality

Convince & Convert

'Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life. JayToday is available on Youtube , iTunes (as a video podcast), and at JayToday.tv. The show is sponsored by Sprout Social (which I use for my social media), and Candidio (a great video editing service). Here’s a Jay Today video where I talk about why it’s time to stop worshiping originality.

Apple 138
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5 Writing Tips to Drive Your Readers to Action

Writtent Blog

'Image source. Think about this for a moment: what, exactly, is the purpose of a blog post? If you’re thinking increased traffic, audience exposure, and authority & brand building, you’re wrong. Those are just side benefits a blog post brings and channels through which the real purpose is achieved: more sales. Growing a business’s bottom line is the essential goal of practically every marketing strategy you employ.

Tips 105
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Building a 7-Figure a Year SEO Company…by Marketing to the Medical Field

Viper Chill

'As a result of so much of my time being spent focused on building an SEO company and ranking websites, I’ve been fortunate to come across a number of people who are on a similar journey. Today I would like to introduce one of those people, Matt Prados, to the world. Matt has managed to build a 7-figure yearly revenue stream running his SEO business by targeting two specialist niches in the medical field.

SEO 79
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Top 5 SEO Techniques That Will Hurt Your Business

ProBlogger

'This is a guest contribution by Greg Whelan of RankExperts. 5. Relying on Backlinks Alone. The use of SEO has been on the rise for a long time, especially for people who venture in online business. However, while SEO is considered a core tool in enhancing online businesses, the same trend can trigger adverse effects if not implemented in the right way.

SEO 49