Five Marketing Metrics that are Definitely NOT “Worthless”
Webbiquity SMM
SEPTEMBER 16, 2013
'Online marketing activities preovide marketers with a wealth of metrics; actually, too much information. The challenge in deciding which strategies to pursue, increase, modify, or drop, in most cases isn’t a lack of data but an over-abundance of it. Marketers just want the competitive and multichannel metrics they need to make informed decisions, nothing more.
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