Wed.Aug 21, 2013

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[COMIC] The Critical Element Of A Successful Big Data Strategy

SocMed Sean

'Big data…it’s all the rage. Why wouldn’t it be? It’s big. It offers promises of lots of data. Who wouldn’t want to know more about their customers, their employees and their operations? With big data, we’ll be able to know everything about our business, develop new innovative ideas and serve our customers in ways that we never imagined.

Data 268
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The Power of Listening

Waxing UnLyrical

'It occurred to me recently as I was settling in for my fourth meeting of the week with a former student (not the same one four times, I hasten to add!) that somehow I’ve gotten pretty good at one of the key skills of a public relations professional…listening. Image: State Library Queensland via Flickr, CC 2.0. I suppose I’ve always been okay at this, but I used to feel the need to always interject my own opinions…even when not solicited…into the conversation.

Banking 251
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Apps of the Week: Customizing Your News

The Social Media Incubator

'Many of us don’t have the time to comb through every site we get our news from. We are more likely to find 15 minutes in the day to skim through an app that organizes articles that peak our interest or that may be relevant to our business marketing strategy. There are a lot of apps to choose from to organize the stories you care about seeing.

News 134
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Bing for Schools: No Ads for Students

Bill Hartzer

'Microsoft has launched Bing for Schools , a national pilot program that allows schools to choose to avoid the commercialization of their students’ internet searches. Bing for Schools means that students using the service will see no ads in their search results. According to Microsoft, “As part of Microsoft’s continued focus on promoting digital literacy in education, the Bing for Schools program offers daily lesson plans designed to teach search skills, Bing Rewards enhancements to

Microsoft 101
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Are Creative Types Just A Bunch Of Slackers?

Twist Image

'When you think of creative types, what do you think of? If they are creatives and they work in the marketing industry, most people think of individuals wearing shorts, t-shirts and bouncing rubbery objects off of their walls until its lunchtime or until an idea strikes. For others, it''s a scene out of the movie Limitless , where Bradley Cooper is a wannabe writer who has a publishing contract and a literary agent, but he spends his time seeking out inspiration by doing anything (and, I do mean

Types 111
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3 Simple Questions to Understand Why Your Affiliate Promotions Are Not Converting

ProBlogger

'I had an email this morning from a blogger who has built a great loyal readership to their blog and who has been attempting to monentize that readership lately by doing some affiliate promotions on that blog. The problem – nobody is buying anything that they promote. I spent a few minutes on Skype with the blogger to unpack the problem and asked a series of questions to try to get to the heart of the matter.

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4 Plausible Reasons Bezos Bought Washington Post

Convince & Convert

'In this weirdly bandwidth-deficient edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Jeff Bezos (of Amazon.com) purchasing the Washington Post for $250 million, and what the possible motivations for such a seemingly counter-intuitive purchase might be. Note that he bought the company personally, not through Amazon.com. The Purpose of the Post?

Proposal 128