Waxing UnLyrical

JUNE 26, 2013

'Guest Post by Angie Picardo. There are many competent, successful business owners who are afraid of numbers. Yet, numbers are what help you to understand the impact of different tactics. Image: Rich Bowen via Flickr, CC 2.0. While you may be enamored with a wonderful strategy, if you can’t measure its impact, you can’t justify using it. Tracking growth by using numerical metrics can be a huge hurdle for some creative-minded leaders.

Metrics 243

Metrics Compete Analysis Groups 243

Firebelly

JUNE 26, 2013

'There has been a lot of excitement about Instagram’s new video tool, released June 20, that records and directly shares 15-second videos into the Instagram feed. While very similar to Twitter’s Vine, which has been around since January, Instagram’s video already seems to be more popular and appreciated by Millennials. Millennials are 2.5 times more likely to adopt new technology and it is becoming more apparent the best way to reach Millennials is through social media.

Instagram 204

Instagram Video Feed Feedly 204

Convince & Convert

JUNE 26, 2013

'Tomorrow is the official launch of my new book, Youtility. It’s all about why helping beats selling, and how to use truly useful information to win loyalty from your customers. I’ve been working on the book, and the book marketing, for many months. Thank you so much to all of you who have supported the book by pre-ordering, telling your friends, etc.

Marketing 123

Marketing Loyalty Hosting Social Media 123

Small Business Mavericks

JUNE 26, 2013

'If you’ve been involved in search for five years or more, then you know that it is continuing to evolve and that search is constantly creating new opportunities for businesses, entrepreneurs, and search marketers. One way that new search opportunities will be created in the next five to ten years is with the advent of new generic top-level domain extensions (gTLDs).

Domain Name 98

Domain Name Small Business Applications Engineering 98

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Social Media

ProBlogger

JUNE 26, 2013

'Can you believe that it’s almost the middle of 2013 already? If you’re anything like me you started out this year with big dreams and intentions to deliver on some signficant goals with your blog. However along the way to reaching ones goals often comes a lot of distractions and challenges to get you off track. Sound familiar? If so – you’re not alone.

eBook 44

eBook Blogger News Sites 44

Jeff Esposito

JUNE 26, 2013

38

38

Social Media Marketing

JUNE 26, 2013

'A roundup of relevant links affecting our industry. Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 166

Social Media Klout Storify Yammer 166