Here are two slide decks for you, chock full of ideas for your content marketing. Thanks to Lee Odden and Monique Pouget  for their insights! Content Strategy Potluck MORE >>

I like If This Then That or IFTTT. The site resolves a growing need to simplify online life. As you may already know, IFTTT’s basic algorithmic building blocks allow people to build an easier online life. IFTTT accomplishes this through automation in the form of “recipes” IFTTT wasn’t really needed ten years ago. Today, there are too many social network and tool options to be present everywhere. The continuing fracture of social networks creates the need for band-aid solutions like IFTTT. But sooner or later the peanut butter won’t spread any further. My point? MORE >>

Posted in Behavioral Targeting Customer Experience eCommerce Mobile Social Media. Thanks to smarter marketing, better technology and consumers speaking out, 2013 just might be the year we see a real shift in how close customers and companies can really get. We know the deal—people are spending, and continuing to spend, more and more online. Every year, Cyber Monday will beat out the last. Mobile and tablet revenues will continue to increase. And bricks-and-mortar retailers will scramble to keep pace with a digitally driven world. It’s no longer an option for marketers—it’s a must-have. MORE >>

Yesterday, Facebook announced Graph Search – a new type of search where “the objects we search for aren’t web pages but instead virtual representations of real world objects: people, places and things.” ” Learn all about it in today’s roundup. Facebook Graph Search: 10 Things You Need To Know About The Social Network’s Big Announcement. By Jason Gilbert Facebook founder and CEO Mark Zuckerberg announced “Graph Search,” the company’s newest product that will be making its way to your own Facebook account sometime soon. How do you use it? MORE >>

What if your organization is pursuing strategies that died years ago? What if your strategic thoughts are not relevant to dynamic changes in the markets you serve? The answers: you lose! In the old days strategy was developed inside out and top down. Strategic development was something the Big did while the small couldn’t afford the time or luxury of resources needed to develop a strategy. It took lots of time and data to develop a strategy and markets didn’t change unless the BIG strategy created the change. Scale Is Not About Size But Speed. The context of the Social Era. MORE >>