Waxing UnLyrical

JANUARY 3, 2013

In less than five years, smartphones have completely changed the way we communicate with each other and access our information. But with data plans and phone upgrades costing us a fortune nowadays, wouldn’t it be nice to have a couple of apps that could earn you some of that money back for a change? Image: Jewels Globe URL via Flickr, CC 2.0.

Crowdsourcing 217

Crowdsourcing Price Airlines Survey 217

The Realtime Report

JANUARY 3, 2013

Connected TVs – defined by eMarketer as any television connected to the internet – saw usage grow 25% in the last year, according to the latest eMarketer estimates. Now nearly one-quarter of all US households have and use connected TV; this number could approach 3 in 10 by the end of 2013. By the end of 2013, 35.1 million US households will have at least one television connected to the internet.

Social Networking 164

Social Networking Social Media Products Twitter 164

Kikolani

JANUARY 3, 2013

This is a guest post by Aaron Lee. There are three types of mainstream media online. Paid media, owned media, and earned media. Owned media are media assets that you or your company owns including websites, blogs, and so on. Paid media are media assets that are obtained through external investments such as display ads, sponsorships and paid searches.

Tools 151

Tools Digg Nielsen Klout 151

Ari Herzog

JANUARY 3, 2013

This is a guest blog post from Megan Totka, chief editor of ChamberOfCommerce.com. Mobile technology is not one thing. It’s not just a type of phone or a data plan. It’s not just an application or a QR code. Mobile technology is all these things and more. It’s technology in the form of cellular communication. It is a way of life now. In my opinion, mobile technology is the future of all communications for your business, internally and externally.

Small Business 138

Small Business Mobile Applications Loyalty 138

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Convince & Convert

JANUARY 3, 2013

What do you think of when I say “Facebook marketing”? You are probably thinking “coupons”, “promotions”, “product launch”, or even “contests”. Brands are well aware of the interest of the largest social network and its functions for promoting and creating an enthusiastic following. But Facebook is not only the El Dorado for “commercial” brands, it is also an ideal marketing tool for humanitarian and charitable organizations.

ROI 143

ROI Facebook Social Networking Organization 143

Small Business Mavericks

JANUARY 3, 2013

When it comes to business metrics , no metric is as important as the cost of acquiring a new customer. It is this metric that determines whether you are profitable or not. For instance, if you spend $20 to acquire a new customer that buys a $12 product, then you are losing $8 on that customer – especially if you only have one product. This is where the cost of customer acquisition gets sticky.

Cost 101

Cost Metrics Buy Small Business 101

Twist Image

JANUARY 3, 2013

There is one true, defendable thing you can do to avoid unemployment. What do you think it is? Take a guess. A better education? Work for a secure company? Start your own business? Move to a more prosperous area? I would argue that an individual with a powerful platform is someone who will never be unemployed. Platforms used to be something that someone else had to bestow upon you.

Platform 110

Platform Tumblr Proposal Publishing 110

Kikolani

JANUARY 3, 2013

This is a guest post by Aaron Lee. There are three types of mainstream media online. Paid media, owned media, The post 9 Everyday Tools to Increase Earned Media appeared first on Kikolani.

Tools 60

Tools Types Social Media Marketing 60

Jeff Esposito

JANUARY 3, 2013

With 17 weeks in the books, the NFL has entered its second season. Out of the League’s 32 teams, 12 will compete for the chance to head to the Super Bowl. Did your team make the cut? If not who is your bet for the Super Bowl ? During the course of the season, we selected the winners of each of the week’s games using social media buzz collected using Lithium Social Media Monitorin g and a series of formulas ( click here for full methodology).

Lithium 46

Lithium Social Media Compete Team 46

ProBlogger

JANUARY 3, 2013

This guest post is by Ben Liau of Digital Online Strategy. Blogger conferences are a great way to find out more about how to become a better blogger. You learn from successful bloggers who have already made it big, and who are willing to share their knowledge and success stories of how they reached their goals. But blogger conference tickets aren’t cheap—these events can be quite costly to attend.

Conference 42

Conference iPad Blogger Eventful 42

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Jeff Esposito

JANUARY 3, 2013

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Danny WhatMough

JANUARY 3, 2013

It is now more than a month since I returned from Palestine. And I’ve been meaning to write a final post, but it has proved difficult. How do you sum up such an experience? In the first post I wrote when I arrived, I talked about the vivid contrasts that exist everywhere. For a visitor, making contrasts is an obvious and easy thing to do. It helps to give a clear sense of the uniqueness of this place.

Class 49

Class Price Trends 49

Jeff Esposito

JANUARY 3, 2013

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