Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

Harvard Business Review #Fail, Poop Talk and Influence

Good morning and hello winter! I am not sure about where you live, but in New England Ole Man Winter had his coming out party with every morning of the week starting at either below or at freezing. It has been great to dust off the winter coat and gloves even if there hasn’t been any of the white stuff. How was your week? Hopefully it was a good one and that you have a good weekend teed up. Before I get into this week’s Five for Friday, I have a public service announcement/favor to ask. If you live in the Boston area and know of any folks who would be interested in an entry-level content marketing role with Vistaprint, drop me an email or Tweet. Thanks in advance and catch you next week.

NBAer’s Unusual Twitter Ticket Gimmick – now this post takes “shit” talking to a whole new level. While it might seem juvenile, I love how Drew Gooden is utilizing social media for good.

Your follower count doesn’t matter: Hubspot’s incorrect “Value of A Like” (VOAL) formula published by Harvard Business Review – pro tip, if you are looking for the value of a fan or follower, you need to do some work. A free online tool won’t give you a quick answer. Don’t believe me? Click through on this story to get some real reasons as to why. On a side note, the Harvard Business Review really dropped a notch in my publications I respect list.

The Problem with Blogging – this is a great read from Valeria Maltoni that anyone with a blog should really give a quick read.

Social Influence and The Marketer’s Dilemma – what is influence and how can you tap into your online influencers?

With a Billion Birthdays on File, Facebook Adds a Gift Store – Facebook could be on the verge of something huge here. It will just require deeper partnerships with eretailers and the roll out of ther “Want” button.

7 Responses to Harvard Business Review #Fail, Poop Talk and Influence
  1. JamesonBull
    November 30, 2012 | 4:23 pm

    @vanhoosear @jeffespo Re: HBR Fail – Can’t we just agree to stop giving attention to companies spewing out bunk science?

  2. jeffespo
    November 30, 2012 | 4:33 pm

    @JamesonBull @vanhoosear agreed but wonder how much they paid for links on HBR…

  3. JamesonBull
    November 30, 2012 | 4:38 pm

    @jeffespo @vanhoosear I’m sure they’ve already got a formula to calculate the ROI of that advertorial. 😉

  4. vanhoosear
    November 30, 2012 | 4:58 pm

    @jamesonbull LOL so true! cc @jeffespo

  5. jeffespo
    November 30, 2012 | 5:48 pm

    @vanhoosear @jamesonbull first forbes then hbr…whats next?

  6. vanhoosear
    November 30, 2012 | 6:43 pm

    @jeffespo @jamesonbull The Times? Oh wait, didn’t they get fooled by a journalist himself? Jayson Blair?

  7. jeffespo
    November 30, 2012 | 7:23 pm

    @vanhoosear @jamesonbull the onion?

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