The share of traffic coming to publisher sites from StumbleUpon has dropped 53% since last July, according to new data from social plug-in provider Shareaholic. With this drop, Twitter now tops StumbleUpon’s share of traffic by a small margin of.22%. Despite a “Pinterest-like” redesign unveiled back in September, StumbleUpon hasn’t been able to stop the continued decline in traffic. In June, comScore reported that traffic was down 24% from the previous year ( TechCrunch ). Social Media Statistics social discovery social networking statistics StumbleUpon MORE >>

Image by Continuum. Last Friday, I spoke at TEDx Peachtree about how any of us can become influential and affect change in our world ( you can read my speech here ). The speech took to task social scoring technologies Klout and Kred for failing to predict influencers and movements as they arise. Attention and more specifically public recognition of influence almost always occurs after the fact. Someone who achieves a high Klout score for something notable, already created that act. That does not mean they will repeat their successes and inspire widespread action over and over again. Of course. MORE >>

Treasury Board of Canada President Tony Clement , sometimes known as the tweeting minister, spoke at last week’s IABC 2012 Canada Business Communicators’ Summit in Ottawa. His told the audience of public relations professionals about his own social media journey and shared some insight into how he sees politics in the age of social media. Clement started out on Twitter only after he realised that people were mentioning him there. I thought I’d better figure it out,” he said.  As a defensive mechanism, I thought that I should try to understand Twitter better.  It’s very liberating,” he said. MORE >>

There are plenty of articles out there telling you when to post. This is designed to point out the times when not to post. The goals of most businesses on social media normally fall into two categories: marketing and communication. Many use social media strictly as a marketing tool to get their message out and to encourage others to help them do the same. Others use it for outreach, as a way to talk directly to their customers and prospects, and to collaborate on needs. Most do a little of both. The recent elections were a perfect example. Social media was flooded as results started coming in. MORE >>

Tweet People are still watching TV. Sort of. At least TV has part of our attention. Our mobile phone or iPad has the rest of our attention simultaneously while watching TV. I believe the second screen conversation that is going on while viewing TV may be what saves TV. The second screen generation has created the ultimate back-channel. As the infographic below shows us, nearly 2/3 of people use social media while watching TV each week. Perhaps Perhaps it makes TV more interesting because you can engage via Twitter and other social networks while watching your favorite shows. How about you? MORE >>