Internet-savvy businesses are familiar with how important it is to appear on the first page of major search engines. But what if your content isn’t perfect enough to be in the top ten yet? Paid search, my friend. It allows you to instantly supplement your organic traffic, or even test the conversion capabilities of new keyword targets. Paid search advertisements used to be views as spam, but they have become much more relevant in recent years and are now regulated. While there are other options out there, AdWords is the most prevalent – a nod to Google’s dominance of the search game. MORE >>

More Blog Promotion Tips Do you have a group of regular blog readers that are reliable conversation starters, commenters and sharers? If so, you know how important it is to keep your regular readers happy and coming back. Your regular readers are the backbone of your blog. These folks share your posts and keep the comments section hopping with lively debate. However, you have to work to keep your regular readers. Competing blogs pepper them with messages luring them away to other sites. If If you lose your spot on their “blog dance card” you’ll have to replace them with new readers. MORE >>

As mobile takes a center role in our lives —becoming the device we reach for to access information, conduct transactions and manage our homes, cars and daily routine — an increasing number of serious security concerns move to the forefront. Ciaran Bradley examines this evolution and the impact on key members of the ecosystem, particularly mobile operators. Smartphones are part of the fabric of our daily digital lives. According to the latest study by Kantar Worldpanel over half of the population in the U.K. alone now own a smartphone. Clearly, there is a disconnect. How can that be? MORE >>

This is a guest post by Carol Tice. For freelancers, LinkedIn is the 21st Century phone book. Increasingly, when companies want to hire a freelancer, they don’t ask around their network. They don’t look at the stack of business cards on their desk. They do searches for “freelance writer” — or graphic designer, or web developer — on LinkedIn. The question is, how can you connect with the right prospective clients on there? I’m talking big, well-funded companies with fat freelance budgets. The other is to use a passive-marketing approach. Add connections. MORE >>

People often ask me what my daily schedule is. So, I have decided to answer this question in this article. 1) Content curation 2) Social Networking 3) Pitches 4) Monitoring Conversations 5) Writing 6) Other things I do 7) So how many hours do I work every day? 1) Content curation The first part of [.]. Miscellaneous Ramblings MORE >>