Thu.May 03, 2012

Trending Sources

Facebook Creates Organ Donor Update

Spin Sucks

I have to admit, Facebook is doing something I can really get behind. They want to lower the number of people who die each year  waiting for an organ donation. Facebook, the social network? Yes, indeedy. More than 114,000 people in the United States, and millions more around the globe, are waiting for a donated organ that will save their lives. They have nearly one billion users. Will you join me?

The Importance of Now

Waxing UnLyrical

Although I was too young to write cursive, I can recall the first time music had a profound impact on my life. I was in my San Antonio living room on a Saturday afternoon, probably wearing my Speed Buggy or Roger Staubach t-shirt – those details are a little fuzzy right now, for obvious reasons. And because it was on American Bandstand , it was easy for me to jam along to. I was mesmerized. Dance.

Is It Time To Stop Listening to Social Media?

Spin Sucks

Today’s guest post is written by Elissa Freeman. . Shhhh. Can you hear it? It’s the sound of yet another corporate giant falling to its knees after a tidal wave of social media criticism. Corporate capitulation is happening with frightening regularity these days. When do ‘we the people’ stop having a point? And when do we as communicators stop listening to it? Yet, the call for Mars, Inc.

Mobile Positioning: A Business Must

Webbiquity SMM

Guest post by University Alliance. Mobile access to the web has surpassed browser usage. Consumers are growing fonder of their smartphones and tablets, using them to access content and make online purchases in staggering numbers. In fact, by 2015 more U.S. Internet users will access the web through smartphones than through PCs, according to technology site Still not convinced?

A World Gone Social

Learn how companies must adapt to survive.

The Foundation Of Social Business

Twist Image

Too many companies still struggle with social media. Here's the newsflash: some of the smarter businesses have moved on. It's no longer just about their media being social, but the business (as an entity). Is this a problem? Not for the brands that embrace this newfound opportunity. For others, they simply don't know where to begin. This will be well-worth your time. altimeter group. business.

How To Plan a Successful Hybrid Program


Hybrid events are changing. They began as an alternative way to connect a remote audience to a live, in-person event.  However, organizations soon realized that providing remote attendees “a seat in the back of the room” does not translate to a compelling online experience.  Challenge: My association is pursuing hybrid events. What are the initial steps to planning a successful program?

The Business (To Business) Of Social Media

Twist Image

"Why aren't there more case studies of business to business organizations using social media?" " I get asked this question all of the time. The truth is that most people are not looking hard enough. Yes, we're all excited when a big brand scores a slum dunk and everyone gets all excited about capturing likes on Facebook , but the dirty little secret of the Internet is this: is you think that social media is good for consumer brands, it's much more powerful for those in the business to business space. The opportunities are everywhere. Are the consumers there? Speaking of LinkedIn.

The State of Social Media in Norway


Tweet Following post is written by Marianne Vågan, Local Community Manager from Norway and part of Mindjumpers Network. Mindjumpers Network is a global network of local country community managers enabling international companies to execute and maintain brand communities in a structured, quality assured and cost effective way across markets with the aim of creating effect and value. Sources. link].

Are You an Accessibility Whore?

Shift Digital

Accessibility is an odd concept. Take a moment and think about it. We all want to give the impression that we’re 100% accessible. Take a look at my signature line for example. Right now it includes the following ways to get in touch with little ol’ me: Office phone number. Email address. Twitter address. Facebook address. Company Twitter account. Company Facebook address. Google Chat. mean really?

Show 383 - Likeonomics - Marketing with Humanity

Engaging Brand

This week's  The Engaging Brand podcast  covering social media , business ideas and brand marketing tips , is ready to download. Rohit Bhargava is a marketing expert focused on helping to bring more humanity back to business. He is the best selling author of  Personality Not Included  and he joins  Anna Farmery  to discuss    LIKEONOMICS. How likeability is an ability to be how do you ensure it gets translated into being liked? The likeability gap - how its others that determine whether you are liked or not. How often likeability is not about being we aim to be too perfect?

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

Do You Still Doubt Social Media’s Ability To Affect SEO?

Small Business Mavericks

WebProNews has published an infographic (created by TastyPlacement) that clearly demonstrated the effect that social media marketing has on a websites Google search results placement. The data range is quite narrow, especially when compared to some of the big businesses on the web, and test sites used were from one narrow niche. I am sure you would get a wide range of results depending on the competition in any particular niche, however, the data for this test case was sufficient to draw some conclusions. 300 Google plus one votes  (+9.44%). 70 Facebook shares  (+6.9%).

Apple Reveals iPhone4N Via Domain Name Registration?

Bill Hartzer

Did Apple just reveal the name of the next Apple iPhone , the iPhone 4N via a new domain name registration? Based on whois records , Apple has apparently purchased the domain name What is interesting (and perhaps suspect) is that this domain name,, was registered through Godaddy , and not MarkMonitor. review of the Apple domain name shows that the registrar is MarkMonitor and not Godaddy. This might just be a formality, as once you purchase a domain name it can be transferred to another registrar in the future. Domain Names

Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

This is Episode 14 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Jason Falls , the founder and principal of Social Media Explorer. Read on for insights from Jason, and more information about his Explore conferences that are happening around the country. Listen Now. Click the play button to listen here: Download the audio file: [link]. Jim : Oh.


Build Blog Products That Sell 5: Finding Customers


This guest series is by Greg McFarlane of  Control Your Cash. History dictates that the current economic malaise will eventually end, but we’re still waiting for some unambiguous signs. That’s why for the past few weeks, we’ve been learning how to create products that are inspired by (and that tie into) your blog , and how to plan to sell them to an audience whose collective disposable income isn’t quite what it used to be. So finally, after approaching this scientifically and methodically, you’re there. Now all you have to do its open up the storefront and watch the money roll in. If only.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Ivy League Facebook Face-off


Ever wondered how America’s top colleges stack up when you compare their Facebook presence? Compiled By: Blog Duncan Alney Facebook

Physical and Free: How to Use Real-World Gifts to Inexpensively Drive Online Traffic


This guest post is by Danny Iny of Firepole Marketing. If you’re reading this, you probably want traffic. And when it comes to traffic, there’s a lineup of “usual suspects” to consider; there’s SEO, PPC, blog commenting, Facebook, Twitter, and the list goes on and on. Except I’m guessing that if you’ve been online for more than a few weeks, you’ve already considered all of these options, and they haven’t panned out nearly as well as you hoped. I’m guessing that if you’re reading this, it’s because you’re looking for another option. Been there, done that, seen it already. White papers? Just one.

Are You an Accessibility Whore?

Shift Digital

Accessibility is an odd concept. Take a moment and think about it. We all want to give the impression that we’re 100% accessible. Take a look at my signature line for example. Right now it includes the following ways to get in touch with little ol’ me: Office phone number. Email address. Twitter address. Facebook address. Company Twitter account. Company Facebook address. Google Chat. mean really?

Cartoon of the day

Jeff Esposito

Cartoon of the Day Beware of Nothing Cartoon comic Garfield Jim Davis


The Smart Marketer's Guide to Social Media Management

Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well.

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