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JEFF KORHAN APRIL 3, 2012 3 Essential Social Media Community Leadership Practices In an effort to to catch-up on their social media community building, businesses are overlooking the three common leadership practices that practically guarantee their success. Fortunately, the remedies are simple and straightforward. 1 – Qualified Community Managers. Social media amplifies your characteristics, capabilities, and expertise. Know your strengths and weaknesses. | FIREBELLY APRIL 3, 2012 If Facebook Were Invented In The 90s Has wondering what Facebook might have looked like if it was launched a decade earlier – 1994 instead of 2004 – kept you up at night? Rest easy, my friends. Here is your look at Facebook as if it were invented in the 90s: [Video URL: [link] ]. | PUZZLE MARKETER APRIL 3, 2012 Being Busy is Not Being Productive One of the most misleading but commonly held beliefs is being “busy” means that you’re being productive and accomplishing a lot. The problem is that the busy work for most people isn’t focused on the things that need to be done. It’s just that, busy work. People get into a mindset that these things have to be done and there is no other way. Therefore, they get consumed by the same tasks over and over and because they are endless, the day is over and it’s time to check-out. The next day begins a new cycle of non-productivity. can’t make phone calls? | SOCIALFISH APRIL 3, 2012 Bridging the Social, the Human, and the Practical This is a guest post by Carlos Restrepo, CAE, Managing Director at MemberFuse , which is the community platform provided by Avectra. As you know we work closely with Avectra on all things Social CRM , so we’re always on the lookout for expertise they can share about social media for associations. In this post, Carlos shares his thoughts on social business. million entries. What is our ROI? | | | | | | | | | -
BLOG.ELADGIL.COM | TUESDAY, APRIL 3, 2012 How Pinterest Will Transform the Web in 2012: Social Content Curation As The Next Big Thing Elad Blog. Wednesday, January 4, 2012. How Pinterest Will Transform the Web in 2012: Social Content Curation As The Next Big Thing. The most interesting wave hitting the social web in 2012 is social curation. This was kicked off in 2011 as Pinterests growth was noticed by Silicon Valley and a number of companies quickly followed suit - Snip.It launched as a social information curation platform, Quora adopted boards for a similar purpose, and Fab.com launched a structured social commerce feed. But first, the meta-trend.Social Media: Evolving From Long Form To Push Button. Commerce. Social media. MORE >> -
ADAM SHERK | TUESDAY, APRIL 3, 2012 Pinterest Traffic to Magazine Sites Up 141% But Figures Still Modest Yes, this is indeed another post about Pinterest. But fear not, I come with real data to share albeit it in aggregated and anonymized format. It is well established that Pinterest offers great opportunities for lifestyle publishers but how well is it paying off in actual site traffic? To get a clearer picture I pulled referral data from the past six months for a group of 25 magazines sites that we work with at Define Media Group. am not at liberty to share the specific sites due to confidentiality requirements but they are all well-known brands. Six-Month Traffic Trends. Quarterly Gains. MORE >> -
TWIST IMAGE | TUESDAY, APRIL 3, 2012 The E-commerce Tipping Point The business of selling is about to get a whole lot more interesting. When you think about e-commerce, how does it make you feel? Do you feel that it's still a fairly nascent part of the retail experience or do you think that it has matured to the point where it's not only a proven merchandising channel, but a critical function of how people buy? He thought to himself: "this is the what retail looks like in 2012." " It's big but it will become a whole lot bigger. commerce sales hit the $279 billion mark by 2015. So, we're talking real money and big money. The biggest challenge? MORE >> -
WWW.FASTCOMPANY.COM | TUESDAY, APRIL 3, 2012 Why Pinterest Is So Addictive ); Copyright 1997-2007 Omniture, Inc. More info available at [link] -->. Fast Company. Subscribe. Newsletter. Search. Stumbleupon. linkedin. Google+. ); Co.DESIGN. Co.CREATE. Co.EXIST. Co.LEAD. TECHNOLOGY. MOST INNOVATIVE COMPANIES. MAGAZINE. Why Pinterest Is So Addictive. BY Lydia Dishman | 02-16-2012 | 7:18 AM. would have written this article sooner, but I was busy on Pinterest. If you are still among the uninitiated, the social platform for collecting, sharing, and commenting on of photos of personal passions is uniquely engaging, absorbing, and addictive. million unique monthly U.S. Email. MORE >> -
ENGAGE | TUESDAY, APRIL 3, 2012 Why Gawker is Writing Better Headlines Than the Rest of the Web I t’s almost impossible not to click on a link to a Gawker article. It doesn’t matter if you see one on Twitter, your RSS reader or scrawled in Sharpie on the interior of a bathroom stall, it’s a moth-to-fire, trancelike pull. You could say it’s because they have the best content on the web (but 98% of #wjchat would probably disagree), or you could give credit where I think it’s due: to the headline. The headline is arguably the most important factor in visibility for your content online. And Gawker writes some of the most visible ones. Here’s why*: 1. MORE >> -
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