Sun.Mar 11, 2012

Trending Sources

Thumper’s Rule – Knowing When And How To Avoid An Online Argument

SocMed Sean

'Angry bird puts a lid on it' courtesy of etee on Flickr via Creative Commons license If you’re engaged in social media for either personal or professional purposes (and if you’re reading this, I’m betting you are), there’s an important skillset and rule that you might want to think about: The art of not replying. But don’t be a troll. Prove it. Cheers!

Forums 119

Time for a Change

Social Media Strategery

Eight years ago, I left my job(s) delivering pizza and operating a crane in a steel mill in West Virginia to become government consultant at Booz Allen Hamilton. Consulting. For the government. I can honestly say this was something that never even entered into my mind while I was majoring in Public Relations at Bethany College , and here I was picking up and moving further away than anyone else in my family to do it. My plan was to move down to Northern Virginia for a few years, get some experience and then move back to Pittsburgh where I’d get a job in public relations. 14 th ).

The Art Of The Pitch

Twist Image

Episode #296 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. picked up the business book, The Art of the Pitch - Persuasion and Presentation Skills That Win Business , by Peter Coughter and could not put it down. My agency, Twist Image , was in the midst of a massive new business pitch and the book happened to fall into my lap at the perfect time. devoured and loved the book. learned a ton about the new business pitch process, and Coughter does a fantastic job of reframing what, exactly, needs to happen when a company pitches. advertising.

Always Be Optimizing: Don’t Forget Your Digital Marketing Crew


‘Always be closing’ has been the most famous sales phrase for decades. ‘Always be optimizing & improving’ should be more than a mantra for customer-centric marketers, they should show it by properly supporting their digital marketing teams. The role of optimizing across all touchpoints cannot be emphasized enough. It also requires an attitude of [.]. Blog Conversion marketing Marketing optimization A/B testing digital marketing email marketing improving landing pages optimizing testing

Team 19

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

More Trending

How to Convert Visitors from Your About Page


This guest post is by AJ Kumar of Single Grain. One of the most under-utilized pieces of website real estate out there is the About Us page.  While most webmasters treat it as a throw-away repository for a stock biography or company history, consider the mindset of the visitors who arrive on these pages. . They’re interested enough in you and your brand to want to take the next step and learn more about you—indicating that they’re more receptive to sales or other conversions that those who have simply stumbled on to your Home page. Conversion option #1: Newsletter signups. What kind, and how?

Facebook Timeline for Brands

Jeff Esposito

Facebook Timeline for Brands | Changes & Hidden Implications. View more presentations from Social@Ogilvy. Facebook Facebook Timeline Timeline