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FIFTH GEAR ANALYTICS MARCH 9, 2012 Adapting Analysis and Visualization to Our Fast and Slow Brains Vida Tamonshunas. The SIGMA employee book club is reading Thinking, Fast and Slow by Daniel Kahneman. If you haven’t read it yet, it’s a fascinating book on psychology and decision-making, and highly relevant to those of us who analyze and share data for the purposes of extracting insights and developing marketing actions. As analysts we put a lot of time and effort into producing analyses to support decision-making efforts, but often don’t put in enough effort to synthesize and summarize the output. And that brings me back to Kahneman’s book. In many cases, this may simply be luck. | FRESHNETWORKS MARCH 9, 2012  The social media landscape in 2012 – infographic Tweet Last year I wrote about the social media landscape infographic , highlighting the placement of Facebook and Google as all-encompassing, central networks. Fred Cavazza has published his 2012 version , and this year’s edition has quite a bit to take in – (click the thumbnail to see the full size image). The big three. Almost as many devices as networks. Tweet This! | | ENGAGING BRAND MARCH 9, 2012 5 Ways to Make Media, Social Brand engagement does not come because you use social media rather it is how you use social media. In effect what is social media and how do you make media, social? If I asked you to define 'social', you would probably say.entertaining, fun, informal, personal, conversation etc.if I said define 'media', you would probably say.broadcast, tv, message, mainstream etc. To make media 'social' and to stand out from other social marketing you can probably pare it down to 4 key social media marketing techniques. You wouldn't walk into the bar and start talking to everyone about what you do.so | | | | | | | |
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CONVERSTATIONS | FRIDAY, MARCH 9, 2012  Does Your Company Operate, Supply, and Measure its Web Presence?
It’s Already Yesterday. The tools we use to conduct business are moving and changing faster than ever before. Its a wonder anyone can keep up. What used to take 12 years to gain critical mass use is now taking 12 weeks. Sometimes, as a business owner warms up to the idea of finally implementing a “new” tactic or tool, that is already yesterday’s practice. Thankfully, the core elements of doing business have remained for centuries – even though the tools are changing faster than we cook microwave popcorn. Horse and Buggy on the Highway. Being Findable. Click Here! MORE >> -
TWIST IMAGE | FRIDAY, MARCH 9, 2012  Seven Minutes To Viral Video Success
Who would know better how to make an online video go viral than the person who is being paid to watch for trends on YouTube ? That's the job of Kevin Allocca. He is YouTube's trends manager and he sees what goes up (and what never makes it.or stays down). Is there a formula for viral success? In short, no. Are there trends that you can see when something does go viral? Absolutely. In this TED Talk , Allocca spends a little over seven minutes walking us all through the fascinating world of YouTube, viral videos and the longevity of a meme. Tell me you don't have seven minutes of free time? MORE >> -
SOCIALFISH | FRIDAY, MARCH 9, 2012  Keep Calm… and Carry On
Just for Friday fun. This video is quite moving and interesting. And the message, well, it’s a nice reminder for all of us. Have a good weekend. Potluck MORE >> -
SMALL BUSINESS MAVERICKS | FRIDAY, MARCH 9, 2012 Do You Understand The Basics Of Server Side SEO
We often talk about on-page SEO and off-page SEO, but rarely do you hear much spoken about server side SEO. Server side refers to the servers that your website sits on, much of which is controlled by your web hosting company. Shared servers (where you share a server with other web sites) are more affected than those with dedicated servers, however, they too do need an understanding of the basics of server side SEO. If you have a low cost web hosting company, then the issue can be even more important. If you have a dedicated server, then your issues are generally short lived. MORE >> -
MINDJUMPERS | FRIDAY, MARCH 9, 2012  New Facebook Guidelines For Brand’s Timeline
Tweet Once Facebook timeline for Pages was launched on Feb 29, 2012, there have also been some changes in guidelines for brand pages. All the brands planning to introduce Timeline need to adhere to these guidelines. Although these guidelines do not explain much about the change in content policy, they clearly throw a lot of light on the new structural changes, especially the cover photo. On our blog we have already written about the new timeline features. So, here is an excerpt about the new Facebook Timeline for brands. Therefore brands are encouraged to design their own cover image. MORE >> -
- Friday Clicks [Volume 16] | The Best of the Social Web ONE SOCIAL MEDIA | FRIDAY, MARCH 9, 2012
- #FollowFriday: Paul Sutton SPIN SUCKS | FRIDAY, MARCH 9, 2012
- Fetching Friday – Resources Mashup & Temporal Distortion KIKOLANI | FRIDAY, MARCH 9, 2012
- Gin and Topics: Strawberry Pie and a Gun Leaving People Speechless SPIN SUCKS | FRIDAY, MARCH 9, 2012
- Pushing Social Weekly Digest: Tips for Getting More Blog Readers PUSHING SOCIAL | FRIDAY, MARCH 9, 2012
- What You Thought You Knew Isn’t So THE RELATIONSHIP ECONOMY | FRIDAY, MARCH 9, 2012
- Pushing Social Weekly Digest: Tips for Getting More Blog Readers PUSHING SOCIAL | FRIDAY, MARCH 9, 2012
- Toon Time: Only in Texas WAXING UNLYRICAL | FRIDAY, MARCH 9, 2012
- 5 Things to Email Your Subscribers About Today PROBLOGGER | FRIDAY, MARCH 9, 2012
- Fitbit: Virtual Badges Influence Real Behavior LOUIS GRAY | FRIDAY, MARCH 9, 2012
- Why Growth Slows In Mature Online Communities FEVER BEE | FRIDAY, MARCH 9, 2012
- A Bunch of Littles Can Make a Big Difference-KONY 2012 DIRECT MARKETING OBSERVATIONS | FRIDAY, MARCH 9, 2012
- Facebook Timeline For Pages – Free Webinar ABSOLUTE PA | FRIDAY, MARCH 9, 2012
- Transforming P&G PAUL GILLIN | FRIDAY, MARCH 9, 2012
- Building a Better Individual Profile NET-SAVVY EXECUTIVE | FRIDAY, MARCH 9, 2012
- Social Media news: Buffer, LinkedIn, Facebook and WordPress CREATIVE RAMBLINGS | FRIDAY, MARCH 9, 2012
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