Sun.Jan 22, 2012

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How do you prepare for unpredictability?

SocialFish

Anna Caraveli, our newest columnist , has a thought-provoking post over at the Demand Perspective called Engaging New Generations: Is it a Numbers and Data Game? An excerpt (my bold): Do we develop future members with formulas about how they behave with the only determinant being age? This couldn’t be further from who I am. I Is there something wrong with me? Read the full post here. That’s silly.

Nonplussed By Google Plus

Firebelly

Google keeps fiddling around with the Internet, and (to no one’s surprise) they’ve done it again. Their latest change – Google Search Plus Your World – could be the most disruptive ever. Here’s their official announcement: [link]. You might be shocked to see what shows up in your search results, if you’ve been plus-ing or sharing some things via Google+.

Will the CoTweet gamble pay off?

Sherrilynne Starkie

CoTweet , the easy-to-use and fantastically handy social media tool that lets many individuals to collaborate on publishing content on Twitter, is going the way of the Dodo in a few weeks. Image via CrunchBase. ExactTarget , the company behind the tool, announced on its blog this week that CoTweet is being rolled into a new enterprise package called SocialEngage.   CoTweet will cease to be and SocialEngage will not offer a free service. The company had not published any pricing information for SocialEngage; it invites users to contact ExactTarget for more information. VISIT MY FACEBOOK PAGE.

Comparison of 100 Top Companies on Social Business and Corporate Culture

Convince & Convert

Are social business and corporate culture inevitably linked? In a recent podcast , Mitch Joel interviewed Fred Reichheld, author of The Ultimate Question 2.0 , and creator of the Net Promoter methodology. Fred made a statement that has stuck with me in the several weeks since I tuned in: “You can’t be the best place to buy, if you’re not the best place to work.” ” As social business moves from the toddler stage to youth stage, it’s becoming accepted wisdom that the best and most social organizations transform from the inside out. Social Business Comparison.

Drive Toward Social Intelligence Maturity

Propelling your organization to new levels of social intelligence skill and application is essential for maximizing the value of your listening and monitoring efforts.

How to kill a cultural icon…

The Way of the Web

There’s a classic Bill Hicks routine which states that as soon as you appear in a commercial for a product, you are removed from the artistic cannon forever. But what happens when the stars aren’t human, but characters in a story which has become immensely popular and adopted by millions around the world with their own passionate interpretations and fandom?

Social Survival for Bloggers: a Peek from the Inside

ProBlogger

This guest post is by David Leonhardt of Zoomit Canada. Zombie accounts at Reddit are increasingly frustrating content creators on the internet. A “zombie” account is an account that appears to be active to the user, but to nobody else, usually as a punishment for that user submitting his or her own content. The user submits, and he sees his or her submission. S/he comments, and sees the comment. S/he thinks s/he has an active account, and can go on for months thinking s/he does. No social bookmarking is so cruel as Reddit. mean, this is downright mean. Let this post be your guide.

Six Links Worthy Of Your Attention #83

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "A sobering explanation of how likely we are to die, and how death stems from the accumulation of problems over time. With graphs, even. Just take solace in the fact that, on average, you'll have twice as many years as your great-great-ancestors to walk this mortal coil. If life's too short to read it, here's the TL;RD: you're twice as likely to die 8 years from now as you are today. Compound interest is a bitch: go update that will." " (Alistair for Hugh). story.

Feeling Lost? Let a Blogging Roadmap Lead You to Success

ProBlogger

This guest post is by John Davenport of Phogropathy.com. It’s been said countless times in the blogging world that in order to be successful we need a plan. But how do we create this plan in a way that will help us reach our goals? Do we scratch it onto a piece of loose paper? Do we grab a crayon and write it on a napkin? Do we create a text doc on a PC and save it in some folder filled with hundreds files? We create a roadmap. So I created a roadmap to get there. You should too! Recognizing the problem most new bloggers face. What’s the problem we all face when we start out blogging?

Thoughts From The Content Marketing Institute

Twist Image

Episode #289 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. As each year passes newer and more impressive forms of content marketing become available to brands. Social Media acted as a massive catalyst for this. We now live in a world where any business (or individuals) can publish their content - in text, images, audio and video - instantly (and for free) for the world to enjoy. The big question is this: is the world enjoying all of this branded content? There's no one better than Joe Pulizzi to help us navigate through the noise. blogging.

Cell Phones And Social Media – The Big Mover For 2012?

Small Business Mavericks

There is one trend in society that smart marketers are starting to use to their advantage. That trend? The prominent use of cell phone cameras. The camera in a cell phone today is far superior to some of the best digital cameras of five years ago. The use of these cameras is so dominant that, on most days, there’s a news story on one of the TV networks that includes a story with pictures provided by a local using their cell phone. In fact, you can often see video footage of an event that was taken via cell phone. So how are marketers using this to advantage?

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

Cartoon of the day

Jeff Esposito

Cartoon of the Day an apple a day BC Cartoon comic

Ten Blogging Lessons from Chris Brogan

Conversionation

2012 is the year of oversaturation. On social media too. So says Chris Brogan. He has a point. You know the phenomenon. There is too much ‘noise’ And we need filters. “Curation” is hot. That’s why Twitter acquired Summify. We will scale down. We live in a consumption society, says Brogan. “People can barely [.]. Blog Blogging Content marketing blogging lessons Chris Brogan