Thu.May 02, 2013

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Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

'Guest post by Sean McGinnis. I’ve been a web marketer for a long, long time. Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. Interestingly enough, there is one thing that has never changed – not one lick over the previous 14 years – and that is keyword research.

Adwords 278
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How To Tell Who Your Competition Is Online

Small Business Mavericks

'Small business owners often have difficulty understanding who they’re competing against online. It’s much easier off line. If you run a local restaurant, then your competition are other local restaurants trying to attract the same demographic of customers. Online, it’s a bit more tricky than that. For instance, let’s say you sell widgets.

Widget 93
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The Power And Disappointment Of Digital Marketing

Twist Image

'Everything is digital. I''ve been banging that drum for well over a decade now. At first, it was heresy, then it was wishful thinking and now it is suddenly becoming a reality. You know it''s a reality when traditional advertising agencies are claiming that digital is just another kind of execution when - in reality - they''re watching both their budgets dwindle and the lion''s share of advertising dollars shift in ways the industry hasn''t seen since television became a red-hot medium.

Marketing 104
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The Walking Dead Guide to Writing a Killer Blog Opening

ProBlogger

'This is a guest contribution by Belinda Weaver, the SEO and marketing copywriter behind The Copy Detective. A sheriff’s car rolls up to an intersection, where several cars are burnt out and overturned. The occupant, a police officer, gets out, slowly walks to the back of the car and pulls out a gas can while cautiously looking around. He walks. He walks past more cars, all clearly abandoned.

Compete 51
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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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Attention All Robot Shoppers

Twist Image

'Do you love shopping? Do you hate shopping? I''m one of those strange beings that truly loves the act of shopping, but doesn''t really buy all that much. I have no idea how to reconcile this, but nothing makes me happier than strolling through an amazingly large shopping mall while, on the other hand, I''m not a spend thrift (some might actually call me a minimalist).

Retail 84
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Cartoon of the day

Jeff Esposito

30
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Dos Equis Resolves A “Cinco De Lemma” With Integrated Dos De Mayo Campaign

Convince & Convert

'Even the Dos Equis spokesman, the Most Interesting Man in the World, has the occasional “Cinco de Lemma.” When faced with the prospect of a Sunday Cinco de Mayo, the Most Interesting Man didn’t get upset or flustered – he simply decided to arrive fashionably early and extend the celebration throughout the weekend. Mark your calendars because Thursday, May 2 is Dos De Mayo.

Campaign 129