Mindjumpers

APRIL 26, 2013

'A lot of brands know that they need to create conversations with their audience, but don’t know which conversations. The consumer journey is more fragmented than ever, and multiple topics are influencing the consumer. Relevance is thus key to break through the increasing consumption of content. Brands need to “think as a media company” and improve their editorial skills in order to create shareworthy stories that are valuable for the community members.

Company 212

Company Overview Conversation Communities 212

Convince & Convert

APRIL 26, 2013

'Brooks Thomas, Southwest @brooksethomas. Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Read on for some of the highlights and tweetable moments, or listen to the full podcast.

Authentication 137

Authentication Nielsen How To Case Study 137

Laurel Papworth

APRIL 26, 2013

'Will Google fold YouTube, Gmail and Places into Google Plus? Suddenly 1.5 billion users on one platform, with Businesses having only one Page to manage. Good or no? Oh, and Google’s Authorship Markup suddenly screws with your SEO (search engine optimisation) and SMO (social media optimisation) in ways that you can only imagine. (Google’s SMO search algorithm ).

Google 110

Google YouTube Comparison Communities 110

Small Business Mavericks

APRIL 26, 2013

'Online marketing has increasingly grown since its inception in the early 1990s. For a long time, it was mainly constrained to search engines. Since 2005, however, social media has taken on a much greater importance. Instrumental in that growth have been such sites as Facebook, YouTube, Twitter, and Pinterest. YouTube is the most popular video hosting and sharing website.

Marketing 93

Marketing Small Business YouTube Buy 93

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Twist Image

APRIL 26, 2013

'This post is not going to earn me a lot of friends (and I really don''t care). I am a proud marketer. It''s not easy to say that. It''s not easy to write that. but it''s true. I love marketing. I love helpings brands figure out their competitive advantage. I love it when brands need help in defining everything from their pricing strategy to how they promote themselves.

Brands 100

Brands Price Industry Products 100

Writtent Blog

APRIL 26, 2013

'Hello everyone! I guess you are hungry for new tools to solve your small marketing problems, and here they go! Hooking content, small business storytelling, social media strategy sources, Google+ Hangouts instructions along with the upcoming innovation in LinkedIn Contacts – how can you miss all that? Why You Should Create Content With a Hook. Creating memorable and catchy content requires to be innovative and touching: a chosen format you’ll stick to will add structure to your content wh

LinkedIn 87

LinkedIn Google Tools Small Business 87

Social Media Marketing

APRIL 26, 2013

'Get more info click to me. Social media improvement is turning into progressively necessary for computer program improvement, as search engines square measure progressively utilizing the recommendations of users of social networks like Facebook, Twitter, and Google+ to rank pages within the computer program result pages. The implication is that once a webpage is shared or "liked" by a user on a social network, it counts as a "vote" for that webpage''s quality.

SEO 60

SEO Foursquare Yahoo Engineering 60

ProBlogger

APRIL 26, 2013

'Over the last few days we’ve been tackling the problem of ‘not enough time to blog’ that many bloggers struggle with. I started by sharing 7 tips for busy bloggers on how to find time to blog and then had 14 of my blogging friends share a little about their blogging routines. When I asked these 14 bloggers about their routines I also asked if they had any tips for other busy bloggers.

Tips 54

Tips Blogger Film Smart Phone 54

Jeff Esposito

APRIL 26, 2013

41

41

Waxing UnLyrical

APRIL 26, 2013

'Do you ever feel that you’ve worked really hard to break out of one box, only to be put in another, in a way you didn’t anticipate? I do. And I wonder if it’s an ironic and unintended consequence of doing such a good job of positioning ourselves, that we’ve positioned ourselves all the way into a box. Maybe a slightly larger and more comfortable box, but a box, nonetheless.

Consultant 237

Consultant Skills Strategy Meeting 237

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Kikolani

APRIL 26, 2013

'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Content. 16 Content Marketing Golden Rules For Real Results – Many business leaders under estimate the work required to develop good content marketing that drives real results.

Exercises 126

Exercises Mashup Resources Adwords 126

Twist Image

APRIL 26, 2013

'Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist''s Manifesto ) and I decided that every week the three of us are going to share

Wikipedia 80

Wikipedia Reddit iPhone Google 80

Jeff Esposito

APRIL 26, 2013

'As I pen this post I am still working the cobwebs out of my eyes. Thank you Roger Goodell for making the NFL Draft start at 8 on a Thursday night – at least games starting at that time have action. Overall it was a good and productive week. How about you? You have a good week? Hopefully a warm, relaxing weekend is in store for all. Catch you next week, until then, enjoy this week’s edition of Five for Friday. 11 Engagement Photos That Will Make You Happy You’re Single – if you need to fee

Delicious 38

Delicious Case Study Study Buy 38