Wed.May 18, 2016

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Beyond Press Releases: Using Stories to Land Your Organization on the Front Page

Waxing UnLyrical

Guest Post by Elaine Hughes. “Doors that Manuel Rosado never knew existed are now opening to him.”. Compelling stories are memorable and can trigger powerful emotions in potential customers and donors. For Manuel Rosado, The Philadelphia Inquirer profiled his journey from drop-out to valedictorian, resulting in a donor stepping forward to pay his entire college tuition.

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Facebook Reactions – Three Months On

Mindjumpers

Three months on and Facebook’s Reactions haven’t quite replaced the trusted “Like” button, which still reigns supreme. Out of the new options, “Love” is the most popular, with a whopping 51% share. However, it can be argued that “Love” is ultimately “Like +” in disguise, so perhaps it just goes to show how strong the “Like” really is. Quintly recently analysed 130,000 Facebook posts and found that 76% of interactions were still “Likes”.

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How to Use Social Media to Plan Your Next Vacation

Ignite Social Media

Everyone loves to go on vacation but who wants to actually spend time planning one? Don’t you wish you could just snap your fingers and be in a tropical destination where all of your worries just melt away? Well since that isn’t possible yet the travel industry is trying it’s best to make it faster, easier and worry free to plan your next vacation. And now social media platforms are catching on as well.

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How to Run a Successful Instagram Ad

Jenn's Trends

Instagram ads are getting more and more prevalent in our feeds. If you’ve so much as logged on to Instagram, you’ve seen a number of these ads. And, some of them are better than others. Some of them are better targeted to you than others. Like ads on any platform, some perform better than others. And… The post How to Run a Successful Instagram Ad appeared first on Jenn's Trends.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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The Social CEO (or Lack of)

Ignite Social Media

“The Social CEO” is a phrase you might have heard by now. As the world of social continues to expand, the phrase continues to catch fire. But as of January 2016, a whopping 61% of all Fortune 500 CEOs had no social media presence whatsoever. As stats like this pick up steam, the question that’s been bubbling up for many brand marketers is: should our CEO be on social media?

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Steal This Sales Tool to Beef Up Your Marketing Strategy

Convince & Convert

Win/loss analysis is often seen as a tool for the sales teams. After all, they’re the ones at the end of the funnel either closing the deal or watching the prospect slip away. Win/loss is an incredibly useful tool for gaining insight into the consumer mindset as they move through their journey , which means that these interviews can be equally powerful for helping marketers improve their efforts.

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Marketing Success Depends on Asking the Right Questions

Convince & Convert

Q’s and A’s. Haven’t you ever wanted to know everything about everything? Rebecca Lieb feels your pain. Well, she at least wants to know everything about marketing. With years of deep research, Rebecca has learned where to find the keys to the marketing castle. She believes in asking tough questions, taking the time to find the real answers, the important of community and humility, and the adage of sharing is caring.

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How to Find Facebook Post Ideas for Higher Organic Reach

Razor Social

Facebook organic reach sucks. This means that fewer and fewer of your fans will see your content… …unless you are smarter with the content you share. In this article, I’m going to show how you can be smarter with your content ideas so you get more organic reach by coming up with better Facebook posts. 1. Find other people’s content that has already proven to be popular.

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How To Rock Global Social Media Marketing

agora pulse

If like many marketers you are posting content in English, aimed at English speakers from English speaking countries then it’s time to get a wakeup call. In 1996, more than 80 percent of Internet users were native English speakers but by 2010, that percentage had dropped to 27.3%. The top five languages online are now as follows: English. Chinese.

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Hello world!

Lucy Hall

Welcome to WordPress. This is your first post. Edit or delete it, then start writing! The post Hello world! appeared first on Lucy Hall - Social Media.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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#110: Beating Facebook’s Algorithm – and More Facebook Ad Tips with Rick Mulready

Amy Porterfield

Are you getting the most out of your Facebook ad efforts? As promised in episode 104, my good friend Rick Mulready is back and we are continuing the conversation about Facebook ads. This week we tackle how to make your Facebook ads work for you, how you can leverage Facebook algorithms, and a couple of […]. The post #110: Beating Facebook’s Algorithm – and More Facebook Ad Tips with Rick Mulready appeared first on Amy Porterfield | Online Marketing Expert.

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Hello world!

Lucy Hall

Welcome to WordPress. This is your first post. Edit or delete it, then start writing!

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The Best Research Tools for Finding Kick-Ass Content

ProBlogger

This is a guest contribution from Jonathon Ohayon of Brilliance.com. From infographics to Slideshares, articles to memes; marketers and bloggers can never have too much help coming up with ideas for compelling, relevant content. However, ideas can be elusive and trending subject matter can be hard to nail down. Tools like Facebook Trending and Google Trends are a good start, but there is goldmine of content research available in lesser-known platforms that don’t have the same brand recogni

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6 Proven Strategies for Successfully Promoting Content Across Social Media

Buffer Social

You’ve crafted the perfect blog post : Well-researched, SEO optimized, contains the ideal keyword ratio with trustworthy outbound and internal links, and it even has a nifty infographic that you spent hours to create. All you have to do is queue it up in Buffer and watch it take off , right? I’ve been there, and I wish it were true! Social media managers and marketers know that sometimes even the most epic material requires love and hard work when it comes to promoting content across

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.