Janet Fouts
JUNE 18, 2015
The image above is part of a Lung Cancer Alliance series of controversial ads to fight the stigma associated with the disease and it uses “Shockvertising” to grab readers’ attention, likely through a little outrage. Everybody’s talking about the latest in a series of interactive advertisements that use surprise, shock and often fun to stand out and get their message across.
Bill Hartzer
JUNE 18, 2015
By now, I’m pretty used to getting spam on LinkedIn , as I get it at least several times each week. But now, it seems as though the sales spammers are now targeting Google Plus, and somehow sending unsolicited sales spam that show up as notifications on Google Plus. Here’s the latest one, that I received just today. I have scratched out the name of the person and their company and URL, but you get the idea.
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Danny WhatMough
JUNE 18, 2015
This afternoon I spoke on a panel at FutureComms15. The topic was PESO – paid, earned, shared and owned media. My argument was simple – in this new digital age, paid media makes so much sense from a PR standpoint, I think there is no reason why it shouldn’t be part of all campaigns and programmes. SEO, a missed opportunity. I believe the PR industry missed out on the opportunity presented by the growth of SEO (and still has in many places).
Amy Porterfield
JUNE 18, 2015
You know me–I teach what I know best. And what I know by now, more than anything, is that the key to making a sales plan work is having a proven, foolproof system. So today, I’m going to walk you through my project management system, line by line. This is one I’ve spent hours mapping out with […]. The post #62: How to Create a Project Plan for Your Next Promotion appeared first on Amy Porterfield | Online Marketing Expert.
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ProBlogger
JUNE 18, 2015
Who wants to grow their blog’s audience? I’m yet to meet a blogger who doesn’t, so I’m picturing in my mind a room full bloggers with their hands in the air! If you’re one of them, I would highly recommend you spend a few minutes today listening to the first 20 or so minutes of this podcast by Tim Ferris who outlines how he’d build his audience if he were starting from scratch today (note: the rest of the podcast answers other questions which are good but less relevant for bloggers).
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