How Valuable Is Your Free Content?
Small Business Mavericks
JUNE 3, 2015
Demian Farnworth makes a good point on Copyblogger in his look at the free content trap writers always fall into. He clarifies it like this: You can’t expect me to exchange my email address for that little bit of information — especially since there are thousands of other people, companies, and institutions enticing me with free content in exchange for my email address.
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