Mon.Sep 22, 2014

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15 New Facebook Advertising Statistics

Convince & Convert

'Our friends at Salesforce ExactTarget Marketing Cloud (a sponsor of this blog) recently released their boffo Social Advertising Benchmark Report , where they dug deep into the actual results stemming from more than one trillion (TRILLION!) advertising impressions on Facebook, purchased through their platform. It’s a fascinating report, and I suggest you download it (for free) , as there are a lot more statistics (including breakout for EU, Australia, et al) and many more nifty charts and.

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9 Things About PPC You Should Know

Small Business Mavericks

'A lot of opinions get expressed about the value of PPC and whether it’s a good investment for your business. When an online marketing expert like Neil Patel asks “ Is Paid Search Ineffective for Online Marketing? ” in his recent Entrepreneur article, I know that his opinion is worth listening to. He looks at both sides of the question, and like he says, “This article could go viral if I started off with a “HECK, YES!

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Data’s Greatest Value for PR Lies in Planning

Proactive Report

'A recent study by Hotwire launched during AMEC’s measurement week shows that senior execs now rank planning as the prime use of data and analytics. More than half (51%) use data to inform future plans and strategies, providing PR campaigns with crucial insight up-front rather than at the end. Only 1 in 4 (28%) use data to gauge the success of past social media and PR campaigns.

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ProBlogger Event 2014 – Wrap Up

ProBlogger

'It is hard to believe but the 2014 ProBlogger Training event is already last month and if I’m honest with you – I’m still reeling from it a little. Image by WonderWebby. What an amazing two days! This was our second year of holding the event on the Gold Coast in Queensland Australia but it was the first time we’d had over 500 attendees all in the one room.

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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15 Storytelling Techniques

Writtent Blog

'Storytelling is a major part of any content marketing strategy. Why? You see, there’s one big problem with online marketing. It’s online. In other words, since Internet marketing is … well, on the Internet, there’s no way for the visitors who happen to come across your brand to get to know you. In short, they don’t get the opportunity to understand who you are and what your brand stands for.