Fri.Sep 23, 2016

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Instagram Introduces New Business Profiles

yMarketingMatters

Instagram is rocking it so this is great news! With a Business Profile and its new features, Instagram can work even better for your business and help you stand out, get insights and find new customers. That’s why I recommend using Instagram and changing your personal profile to a business profile today to get more leverage for your business. While Instagram is still predominantly teen focused, usage with older demographics is catching up fast, and is a target, focused market (see latest s

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5 Ways to Humanize Your Brand with Data and Social Media Insights

Pam Moore

Have you ever thought about the quality of the human connections you make via social media? It’s easy to get lost in the numbers, or to get over focused on followers, likes, shares, views, listens and the list goes on. It’s easy to get lost in a sea of avatars and data insights. As marketing leaders we must remind ourselves that behind every click, share, like, view, listen and subscribe is a person, a human being.

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Four Ways to Combat Audience Negativity on Social Media

Ignite Social Media

It can be disheartening opening up your channels on a Monday morning and seeing a wave of negative comments flooding your notifications. Trust me, we’ve all been there before on the community management team — audience negativity is an inevitable part of being in social media. But what ultimately sets a community manager apart is not just how she handles normal or positive engagements; the greater challenge is finding a way to respond appropriately to negative feedback.

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ICYMI: 11 Of The Best Insights From #SMWLDN 2016

Audiense

Last week, the eyes of everyone who’s anyone in UK social media were focussed on the BFI as London’s annual Social Media Week took place. Some of the brightest minds in the industry gave their thoughts on what’s working, the strategies we needed to think about, and the direction of the industry. Topics such as the use of social media data across marketing departments and agency pitching drew universal agreement (as we sat there feeling smugly vindicated), whereas topics such as the role of LAD p

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21 Advanced ChatGPT Prompts To Take Your Social Media to the Next Level

Upgrade your social media game with our in-depth playbook: "21 advanced ChatGPT prompts for social media managers". These powerful prompts are tailored to supercharge your content creation, strategy development, and results analysis. Say goodbye to writer's block and hello to endless creativity as you effortlessly generate engaging posts, come up with original strategies, and optimize your social media performance - all in a fraction of the time.

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4 Social Media Trends that are Irrelevant for Your Brand

Ignite Social Media

Today, it’s tough for brand social media managers to keep track of where and how they should be engaging customers on social media. Trends change with the drop of a hat. I won’t tell you what the next big thing is, but I will tell you what isn’t. #InsertGenericHolidayHere. It’s #WaffleDay or #FlipFlopsDay or #PoppyseedMuffinDay and it’s trending. You may think including these “holidays” in your content calendars are an easy way to make your brand feel relatable by participating in the conversati

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5 Hot Areas For B2B Marketing

Meltwater

If you are a B2B marketer, gone are the days when you hammered prospects with… Read More.

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#SproutChat Recap: How to Manage your Content Calendar with Trello

Sprout Social

Staying organized and on-task is essential for any professional. This is especially true for social media managers. For social and editorial content, a tool like Trello is essential to track posts and maintain your sanity. This week at #SproutChat , Sprout All Star Erica Moss from Trello joined us for a valuable chat around managing a content or editorial calendar with the visual collaboration tool.

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Self-Driving Cars, Trucks And. Shopping Carts? - The Week's CTRL ALT Delete Segment On CHOM 97.7 FM

Twist Image

Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It's not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. The good folks at CHOM 97.7 FM are posting these segments weekly to SoundCloud , if you're interested in hearing more of me blathering away.

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Reading Roundup: What’s New in Blogging Lately?

ProBlogger

Do you feel like there is so much change afoot this year? I totally do! And I think this week’s picks really reflect that. There is an undercurrent of taking risks and moving forward. My kind of undercurrent. I’d love to hear what changes you’re making, if you’re starting a blog , revamping a current one, branching out into online business or something else?

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Six Links Worthy Of Your Attention #327

Twist Image

Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks and Lean Analytics ), Hugh McGuire ( PressBooks , LibriVox , iambik and co-author of Book: A Futurist's Manifesto ) and I decided that every week the three of us are going to share o

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.